Thursday, April 18, 2024

Why hiring the right freelancer can benefit your business or launch your career as an indie artist

If you are on any of the social media platforms and want to use it to grow your business or build a community around your brand, it is highly recommended that you hire what is called a “Freelance marketer.”  For example, you could hire a freelancer to rank your website on Google or promote your music on Spotify or design your album covers, or do virtually anything you don’t know how to do yourself. I recently set out to find exceptional freelancers to interview but did not expect to discover one who is a multi-talented self-proclaimed “one stop shop” freelancer named Preston Hudman The Google Rapper.  I have not dealt with Hudman, but from the research I’ve done, I would consider this a trustworthy freelancer to approach because the first thing you must do is verify the identity of the freelancer and determine how much they are trying to conceal about themselves. The more they hide, the less you should trust them, and if it’s difficult to find the information, it means they are hiding it because finding a person’s real name should be simple if that person is trying to be a public figure. 

Preston is easy to verify and appears to work directly with his clients without concealment. For example if a verified user makes a deal with you in the DM and does not try to involve other non verified users, that verified user is not going to scam you but if they try to get you to deal with a non verified person it’s probably a scam. The verified user might lose the badge if you can prove that they acted dishonorably by robbing you on Instagram. It takes years to build a reputation and moments to destroy one, so having a proven track record matters! Even if an anonymous seller is wonderful at something, it’s not practical for a long-term relationship, plain and simple. You will need someone who will take the time to address your concerns and who delivers impressive results at a clip that keeps you paying your bill. Your goal is finding a multi-talented freelancer you can trust and you should never have two freelancers doing the same job for you at the same time. 

 One of the things that makes Preston easy to verify is the age of his account and how far back his story can be traced by witnessing the content. He began in 2012 when he would upload Call of Duty videos to YouTube, ones that can now be seen on his channel, Preston Hudman. So you can learn a lot about a seller by researching them on Google, and it should not be hard to tell a real person with good intentions from the scammers who hide and send up red flags constantly. If the person has little to no content, it’s a red flag. If they are clearly trying hard for several years, that speaks volumes. So if you need help to grow your channel, or your music, or you want more people to follow you, Preston basically does it all for you if you pay him by the month. He also gives free advice in his SEO Infomercials on YouTube, and he claims to release his most helpful content to his YouTube channel members, which are not to be confused with channel subscribers because members are people who pay a monthly fee and get access to member’s only videos. It’s worth noting that at the time of writing this, Preston only charges $5 to join, and that is the lowest price YouTube allows. Members can be seen sounding off in his comments, so some people have chosen to see what all the fuss is about. By reading the testimonials on Preston’s website and verifying the identities of his clients, it appears that many high-profile celebrities are looking up to this guy. It’s hard to make sense of why these people who have such vast resources would be so “tapped in” to Preston but as far as we know he likes to teach his clients for free so that they like him more and that method of building trust does align well with what a good freelancer should be doing. 

 As freelancing work is a one-time job and in cases of upgrades or updates, you can get the same thing done from the same freelancer anytime.  Obviously performing multiple tasks that you don’t know how to do yourself is what makes for a strong candidate. With the right freelancer, your success is their success, and they’ll do their best to get you there. Unlike a large scale (supposedly) agency that has anonymous or difficult to verify owners and operators. So If you still dislike the idea of paying someone to help you grow online, please trust this sage advice: 

 You are not always the expert.

 Sad but true, sometimes you are not an expert in a specialized field, and you can’t afford an expert in your office yet. Hiring a suitable freelancer for such a non-occurring expense is like a boon sent from heaven. They bring expertise without the hassle of employing someone, but if you do find one that is exceptional, you can hire them knowing it was the value proposition that made you do it. In other words, too much irresistible awesomeness. 

 One prestigious colleague of Preston’s is fellow rapper Forgiato Blow aka @forgiatoblow on Instagram, who has nicknamed Preston “The Google Rapper” as seen in a video on Preston’s page. I find it interesting that he uses his SEO knowledge and marketing abilities to advance his music career while also singing about Google and calling himself the Google Rapper… and he has 5 million steams? Is this actually working, or am I dreaming? Does the keyword stuff his rap lyrics and upload the lyric sheets??? Yes. Is that going to become a problem for the industry???? Yes. Lol Just messing 😉 …but what I’m not messing around about is the simple fact that Preston’s music is not very good as in “good sound quality” although I will certainly give him an “A” for inventiveness… I’m not actually convinced “effort” was involved. He’s making these songs in his room without nearly enough knowledge of how to produce Studio quality music. I mean it’s funny, and each song is only a minute long, but that’s because they lack a chorus/hook usually. His rap voice is on point, and in a studio under the supervision of professionals it would be fire, but IMO it’s a bad mix every time for Preston , I just have to be honest. I would say some songs are actually so simple that they do sound like studio quality, but that’s because it’s mostly just the beat, with hardly any lyrics. It’s not bad for a beginner, but how is he paying his bills with this? Why do celebrities with better content stand behind his?  I bet it’s because of the man, not the content. Getting the audience to respect you and thus watch your content is far better, apparently, than getting them to watch your content because they appreciate the content. The way you get them to respect you is by giving them so much value that they honestly feel obligated to help you whenever you need them too.

 So content is not king. It can be dethroned. 

 The personality of Preston is what people like, and they consume his poor content out of respect, it seems. Or perhaps to them, he is like a community project where every method of faking it to make it is attempted so that eventually Preston acts as the gateway that these mundane, average people can use to rise up against the shrill army led by Google, Facebook, MySpace and AOL. Bwahahahahahahahahahahaha. I don’t think this guy has found the ultimate shortcut in life. Either his plan is foiled in the end when the system catches up to him, or he makes it because despite what we think of his content, he makes people want to keep consuming it, and it must be through hard work.

 Before concluding this write-up , I will adopt Preston Hudman’s signature strategy for shouting people out by calling it a $@LUT€ and only naming people that I know will enhance your life if you follow these instructions… 

  1. Follow them 2. Leave a comment that says “$@LUT€”.

 Doing so should cause the person to follow back and engage with you. The benefits you get from meeting these people varies from person to person, but it should always be there if you look for it. So it’s not a form of promotion per se, it’s actually a purified form of promotion that has filtered out any motive besides actually wanting the reader to have an unforgettable experience. Therefore, when you are having the time of your life out there, please remember who put you on and who you can trust! That sounds groundbreaking for the influencer/advertising industry, and perhaps we should all start $@LUTING each other instead of doing traditional shout-outs or the ever disingenuous “Call to action”.

$@LUT€ to @cindycowan1000 … Cindy is verified on Instagram and always comments back. Having comments from verified users is very helpful to any business, I promise. It’s common sense, really. 

 $@LUT€  to @therealchadb on Instagram, who is collaborating with Preston Hudman on a song called “The Agency” that is supposed to be released before the end of the year. Chad is also verified and is a music producer who you can hire to make your next hit. Preston Probably should just pay Chad to make the song because then he might finally have a professional sounding mix. Anyways, this guy Chad B. is legendary for his kindness, according to Preston. Preston’s half of the song is about his struggle to make it and what it’s like when you do finally make it, and Chad B’s half of the song is about anti-conformity and brushing off the haters when doing what you love because having fun is the most important thing overall. They warn you in the song by saying that you may never “make it” the way you’re expecting too and that it’s not failure, but if you’re not having fun, you could mistake it for such and give upright when you are actually doing your best. Sounds like a trap. Preston knows about secret traps, it seems. @Corraddo is another verified user who is seen on camera praising Hudman’s ability to figure out YouTube’s mysterious traps. Chad’s part of the song was released on Preston’s Instagram page back in early September, and all of this information was obtained from that post. 

 So that concludes my post about why you should hire a freelancer, but it wound up being a deep dive into the career of a working freelancer, whose been trending up for 10 solid years and is now noticeably picking up speed. This is the proverbial Wheaties box in 2021 kids you don’t even have to leave your bedroom and can be the next Drake. In fact, you don’t need to sound good like Drake does because Preston Hudman plans to force the entire world to pretend to like his crappy, but inventive, but uniquely cringy music, so we must all learn from this Jedi master at once! I have a feeling that to make me a better musician, Preston is going to have to teach me a bunch of stuff that has nothing to do with music.

 

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