By: Benjamin Smith
We live in a time where technological advancements are transforming every industry, and film editing is no exception. With the rise of artificial intelligence (AI), we’re not just entering a new phase but experiencing a significant leap forward; we’re in a new step of technological evolution. AI has already had a definitive impact on creative industries, and will only expand as the technology improves. As a seasoned video editor who has navigated the intricacies of this craft for years, Dominik Braz Bittrich has observed these developments with keen interest and optimism.
“As a kid, I was amazed by the early days of the internet and even the rise of Facebook—it all felt revolutionary,” says Braz Bittrich, who has always embraced the fusion of innovation and creativity. “I’ve always been curious to uncover the next big steps in technological evolution,” he adds. Now, with AI reshaping the industry, he sees it not just as a tool, but as a revolution in video editing. “Staying ahead in this industry is all about adaptation,” he continues, reflecting on the exciting potential AI holds for the future of storytelling.
The introduction of AI features like Generative Extend, Object Removal, and Scene Edit Detection in Adobe Premiere is marking a pivotal shift in post-production workflows. These tools enable creatives to seamlessly extend backgrounds, remove unwanted objects, and detect scene transitions effortlessly. Far beyond that, tasks that used to be tedious and time-consuming—like adjusting audio and cutting out background noise—are now handled efficiently. Adobe Premiere has always been a leader in video editing, and with these revamped AI features, it continues to push the envelope, making life easier for the creatives that rely on it.
AI’s potential goes far beyond simplifying tedious tasks; it enhances efficiency and unlocks new possibilities in every corner of video editing. Imagine easily extending a shot that was too short or seamlessly eliminating unnecessary segments—these are tasks that used to consume time and energy but now flow effortlessly into the creative process. This shift not only streamlines the workflow but also opens up new pathways for creative exploration.
Braz Bittrich is particularly enticed by how AI, through prompt engineering, is changing the creative process. The ability to clearly communicate one’s vision to AI tools is becoming increasingly crucial, as it directly influences how effectively the tools can bring that vision to life. “The way we communicate our vision to these tools will determine how effectively they can process it,” he emphasizes, reflecting on the evolving relationship between human creativity and machine intelligence.
However, Braz Bittrich emphasizes that despite AI’s growing capabilities, emotional storytelling remains an inherently expressive human art. While AI can enhance efficiency, it’s the human touch that prevents content from becoming generic. “Without human input, there’s a real risk of everything starting to look the same,” he notes. Technology may streamline the creative process, but the soul of storytelling still lies in human experience and intuition, bringing depth and resonance to the final product.
Beyond mere technical assistance, AI is evolving into a true creative partner—one that grasps subtle nuances and executes visions with precision. This collaboration frees up editors from repetitive tasks, offering them more time to focus on creative exploration and innovation. For Braz Bittrich, this could mean dedicating more energy to his personal projects, such as his music endeavor MORGANA or further developing his alpaca home textile brand, Le Paque.
As we stand on the brink of this developing era in film editing, it’s crucial to recognize that progress coincides with a firm adaptation and including a fixated learning process. The future brims with a prospect for those willing to adapt to these changes and explore the uncharted realms they unveil.
Braz Bittrich’s journey exemplifies this disposition—a relentless battle of innovation guided by curiosity and an unwavering commitment to storytelling’s artistry and flair. His anticipation for what lies ahead resonates with many in the industry looking forward eagerly to exploring this new exciting world alongside tools that amplify their creativity rather than constrain it.
As artificial intelligence continues to evolve within the widespread use of film editing, its impact transcends mere technical enhancements—it fosters a harmonious relationship between technology and art that promises to enhance narrative storytelling profoundly. The journey ahead may be uncertain, but for pioneers like Dominik Braz Bittrich and countless others captivated by this intersection between art and technology, it’s an adventure worth embarking on.
Exemplifying his belief in technological advancement Braz Bittrich concludes by saying “I’ve never been skeptical about these changes. Instead, I’ve always been eager to see where it all leads and learn as much as I can from it. The future of editing is full of potential, and I can’t wait to see what’s next.”
Follow Dominik Braz Bittrich on Instagram @dominikbraz and check out his website at www.dominikbraz.com
Published by: Martin De Juan
