It can be challenging to raise a child in some of the roughest areas of a neighborhood, but raising four children is more than exhausting for single parents. East Atlanta Montana is a rising artist from Atlanta, Georgia, who grew up under the guidance of his mother, a single mom who worked hard to ensure that he and his siblings would be raised right. Although the artist encountered some problems, he has been making the most of his second chance in life by building a career in the music industry.
East Atlanta Montana is the oldest of four children who grew up in an area known as Zone 6, which earned a reputation as one of the most dangerous places in the city. Upon realizing how the site could affect her children, Montana’s mother decided to take them out and move to a better area, hoping they could avoid falling into the wrong crowd. Despite her attempts, Montana would find himself struggling to stay out of trouble. Throughout his teenage years, the would-be artist got himself involved in gangs and got into fights at school. He would go in and out of detention centers and eventually found himself on house arrest.
During that time, Montana would use his laptop to record music, using his hobby as an outlet to escape his problems. Although it helped him cope, Montana would fall back into delinquency. Eventually, he was forced to participate in a military program. For six months, Montana endured the training and came back with the determination to turn his life around. He started his journey by forming a musical group called Gwalla Boyz.
In a short time, the group started to pick up traction throughout Atlanta. Labels reached out to them and offered management, but due to the number of members in the group, they could not come to an agreement. The Gwalla Boyz split up instead. However, East Atlanta Montana was determined to build a career in the music industry. His brother Mario, who happened to be a CEO and manager, joined him to throw parties in the area and grow his brand. Throughout their endeavors, the brothers made connections with artists, propelling them into the music industry.
Among their connections is Coca Vango, a musical artist and good friend of Montanas. Collaborating with Lil Quill, they released a track called “She Poppin’.” The song generated a lot of buzz for the rising artist, and he pursued another project with ArmaunDidIt, a high school friend and producer. Bringing Coca Vango once more, Montana recorded a track titled “7,” dedicating it to his grandmother, who had a gambling habit with 777 as her lucky number.
For over ten years, East Atlanta Montana has dedicated himself to his music. Since turning his life around, the rising artist has gone from sleeping in his car and crashing on his friends’ couch to becoming a household name and getting booked for paid shows with artists from different states and countries. Montana is now determined to continue his career to create his own record label, where he can mentor artists, producers, engineers and cameramen to help his community. Additionally, the artist foresees running a family business that he hopes to name after his grandmother.