Nicky Gathrite is a familiar face in the community of models and women influencers, particularly on Instagram. The 28-year-old entrepreneur and social media marketer from Las Vegas has etched his name in the marketing function. His expertise in handling talents and monetizing it led him to be one of the most sought after managers in the field.
The prevalence of social media and its accessibility has allowed the number of freelance models to surge exponentially; as a consequence, the competition to gain attention and establish a brand gets tighter. Through his top-of-the-industry management skills and strategic approaches for turning passion into profit, Gathrite takes the modeling careers of women to monumental heights.
“We are helping some of the most talented models monetize their images and achieve their dreams,” said Gathrite. Now at the helm of social media marketing, the industry specialist had his share of obstacles before domineering in the field where he navigates.
Before assuming his niche, Gathrite grew up in a modest household in Riverside, California, with his family. He entered Taylor University as a scholar; however, his potential and ambition in football prompted him to accept the scholarship at the University of Texas in El Paso – a Division 1 university. Unfortunately, his promising career in football ended after sustaining a significant ACL injury. He then proceeded to the fitness lane as an instructor but was short-lived after he decided to move to financial advising.
For only two years, Gathrite landed a spot as part of the Top 50 in the nation, working with Northwestern Mutual and steering a six-figure career. To this, he said, “I used everything football had taught me to be successful in the business world and learned so much more about who I am as a man.”
His journey took another turn after he left his profession and established Daily Strides – a consulting firm that provides expert opinion to help kickstart businesses and sustain it. The company assists entrepreneurs in making the right choices concerning sales, marketing, and brand development. Daily Strides has, since then, administered over 100 individuals and firms in maximizing their resources. With the ever-increasing potential of social media as a primary mode of trade, Gathrite got ushered to heed a new calling.
As an avid promoter of women empowerment, he took to the modeling industry and founded Unruly Agency, where he partnered with hundreds of women across the globe. Freelance models are dotting social media owing to its accessibility and reach; hence, obtaining esteem is painstaking. Coalescing the multiple industry experiences he has partaken throughout the years, Gathrite makes sure to guide models towards the limelight. The expert frameworks he lays out to models synergizes the passion of women to express themselves, produce content, and maximize profit. With his high standing in the arena, he now steers careers of some of the most prominent personalities on Instagram.
His popularity has tremendously grown in a couple of years with 150,000 followers on Instagram and allowed models under Unruly Agency to earn millions.
“In a complex digital world, our professional guidance takes models where they have not been before to maximize their revenue and build their images,” concluded Gathrite.
For information about Nicky Gathrite, visit his page. Stay up to date with new content featuring Unruly Agency models on their Instagram page.
