The business industry used to serve as a space exclusive only to middle-aged entrepreneurs and those with decades of experience under their belt. However, over the years, more and more young go-getters have entered the field, taking a shot at starting a venture and translating their visions into reality in the process. This has been made possible not only by recent advancements in digital technology and the changes in economic, social, and political landscapes but also by the extent to which today’s generation has been empowered to break away from expectations and set a new standard. Among the purpose-driven figures who have opted to carve their own paths to success is the nineteen-year-old founder of Exchange Media Group, Sanjeev Nachiappan.
This Los Angeles native may be a relatively new face in the entrepreneurial realm, but the heights he’s reached so far speak volumes of his potential to lead the industry one day. Armed with an all-out approach toward changing the game and an understanding of what works in the face of the highly competitive and saturated commercial space, Sanjeev Nachiappan continues to set an example for others to follow.
Like most teenagers his age, the now dropshipping and marketing expert poured his time and resources into preparing for college when he was eighteen. Yet eventually, he realized that he wanted to live life on his own terms, away from the demands of a course that he wasn’t keen on in the first place. For Sanjeev Nachiappan, the dream is to be his own boss, generate a passive income that will allow him to travel, and secure a financially stable future.
While the traditional path has led countless people toward their long-held goals, Sanjeev Nachiappan was cognizant of the fact that he was meant to follow an entirely different road. It was investing in a five-dollar consulting call on a freelance site called Fiverr that ended up being the first stepping stone toward success. From finding a mentor who ultimately stood as his partner and familiarizing himself in the nitty-gritty of dropshipping and influencer marketing to living in the Hollywood hills, the promising entrepreneur has come a long way. Currently, he is at the helm of a fast-growing company that strategically capitalizes on e-commerce to monetize one’s online reach.
Exchange Media Group was born from an idea to wield the power of the internet. “While living in the Hollywood hills, I began building a network of influencers and started meeting Internet sensations. When I started meeting TikTok influencers that came to the house for parties, I decided to test partnering with one and monetize their following through e-commerce,” shared Sanjeev Nachiappan. This bold move resulted in the self-starter earning his first influencer a six-figure sum. Right now, his brainchild is the only agency that monetizes influencers through e-commerce. Additionally, unlike most sponsored partnerships, influencers under its wing get to select which trending products they would want to create videos about.
Given his impressive portfolio, much can be expected from Sanjeev Nachiappan in the years to come, as he’s just starting to climb his way to the top of the industry. With no plans to slow down anytime soon, he is bound to emerge as a powerhouse.
Learn more about Sanjeev Nachiappan and his work by visiting his website.
