By: Xinyue Guo, Katherine Watkins

New York, NY – Yuxin “Sharon” Tao, a distinguished Data-driven Product Designer, has rapidly emerged as a pivotal figure in the realms of Fintech, Edtech, and AI. She is also deeply engaged in B2B and B2C products. With a robust four years of professional experience, Sharon has consistently demonstrated her exceptional ability to bridge user needs, business goals, and technological realities, earning her acclaim across various industries.

In the heart of Manhattan, where finance and fintech converge, Sharon thrives in the dynamic landscape of New York City. As a Product Designer at Clearnomics since January 2024, Sharon has led end-to-end design projects for both B2C and B2B products. Her role as Head of Product involved directing product strategy, defining specifications, and setting project goals. She has been instrumental in collaborating closely with financial advisors, marketing teams, engineers, and researchers to drive product innovation and performance analysis. One of her notable achievements includes redesigning the Partner content creation experience and revamping the Chart Exploration experience, which resulted in a 20% improvement in advisor satisfaction scores and a 25% increase in sales team deals. Her efforts also led to a remarkable 200% increase in the conversion rate of enterprise clients just one month after releasing new features and designs.

At the same time, Sharon provided service as a Product Designer at C4ADS from 2023 to 2024. She was crucial in overseeing the product design lifecycle through multiple iterations, ensuring the product met diverse business needs and development specifications. Her redesign of the Investigation experience for Data Analysts significantly increased user satisfaction scores by 40%, fostering collaborations with three external companies.

At Parsnip.ai, from May 2022 to May 2023, Sharon led UX/UI iterations of a cooking app from concept to launch, exceeding the KPI of 6,000+ user activations within six months and achieving 14,000 monthly active users (MAU). Her redesign efforts on the sign-up experience and quiz experience resulted in a 60% increase in sign-up rates and a 25% increase in conversion rates, respectively.

Sharon’s earlier experience includes her role as a UX/UI Designer at the Rubin Museum of Art, where she redesigned the online visiting experience to provide customized content, increasing new user activation and return user retention rates.

Additionally, she worked as a UI Designer & Digital Media Producer at China Media Group (CMG) Healthcare Channel, leading the management of media products and winning prestigious awards for her work “Journey of Faith.”

Among Sharon’s many accomplishments, her involvement in the COFE+ project stands out as a testament to her innovative spirit and design prowess. COFE+ is a revolutionary robot café designed for a modern coffee lifestyle, combining efficiency, freshness, and safety. The robotic arm of COFE+ works as a professional barista, grinding a cup of premium coffee in just 50 seconds and serving the community 24/7. Designed to fit various indoor and outdoor scenarios, including office buildings, airports, parks, and plazas, users can place orders via the COFE+ mobile app or the pad screen on the machine. This seamless and contactless online-offline coffee purchasing experience significantly contributed to epidemic control during the post-COVID era. The COFE+ project garnered international acclaim, winning the 2023 International Design Awards and the 2022 European Product Design Award. Sharon’s crucial role in this project underscores her ability to create designs that not only meet user needs but also set new standards in product design.

Sharon Tao’s journey in the design world is marked by her unwavering commitment to solving complex problems and enhancing user experiences. Her cross-disciplinary skills and strategic thinking have consistently driven her to excel in every role she undertakes. As she continues to push the boundaries of design innovation, the industry eagerly anticipates her next groundbreaking project.

Published By: Aize Perez