Party Performance Boosters Help Boost Energy and Endurance

NY Weekly Staff on June 17, 2026

When people hear the phrase party performance boosters, they often assume it means stimulants or quick fixes. In reality, the most effective party performance boosters are usually the ones that support your body’s natural energy systems, hydration, and recovery processes before fatigue ever has a chance to set in.

Whether you’re heading to a festival, an all-day celebration, or a high-energy weekend with friends, maintaining stamina is about more than simply staying awake. It’s about supporting your body so you can stay energized, comfortable, and present throughout the experience.

The good news is that certain nutrients have been studied for their role in energy production, hydration, physical performance, and recovery. Understanding how these ingredients work can help you make more informed decisions when evaluating dietary supplements designed for endurance and wellness.

Why energy and endurance matter at festivals and events

A weekend at a festival can place surprising demands on the body. Hours of walking, dancing, standing, and exposure to heat can challenge both physical and mental stamina.

Unlike intense training in a gym, festivals often involve sustained low-to-moderate physical activity over an extended period. This exertion can affect energy levels, hydration status, and overall comfort.

As a result, many people look for ways to optimize their endurance and reduce fatigue before it becomes a problem. While proper nutrition, sleep, and hydration remain the foundation, certain nutrients may help support these goals.

The science behind party performance boosters

The best party booster products aren’t necessarily the ones with the strongest stimulant effect, but those that focus on supporting natural energy production, antioxidant protection, hydration, and recovery. Many modern formulas combine vitamins, minerals, antioxidants, and amino acids into a convenient capsule format designed to support overall wellness.

Let’s look at some of the ingredients commonly found in these formulas and why they matter.

Vitamin C and antioxidant support

One of the most researched nutrients for overall wellness is vitamin C. Beyond its role in immune health, vitamin C functions as a powerful antioxidant.

During prolonged physical exertion, the body naturally produces oxidative stress. Antioxidants help support the body’s ability to manage this process and maintain normal cellular function.

Many high-quality supplement formulas include vitamin C because it supports recovery and helps maintain overall vitality during demanding activities.

B vitamins and energy production

B vitamins play a critical role in converting food into usable energy. Nutrients such as thiamine (vitamin B1), vitamin B6, and vitamin B12 support normal metabolism and help maintain healthy energy production.

Many energy supplements contain significant amounts of B vitamins because, even though they don’t create energy on their own, they help the body efficiently utilize the nutrients consumed through food. For people participating in long events, these vitamins may help sustain energy and reduce the fatigue associated with prolonged activity.

Magnesium for endurance and recovery

Magnesium is involved in hundreds of biological processes, including muscle function, nerve signaling, and energy metabolism, which is why it’s frequently included in formulas designed to support endurance performance and recovery. Many people also report that adequate magnesium intake helps them feel more balanced after prolonged physical exertion.

Among the nutrients commonly included in performance-focused supplements, magnesium remains one of the most widely studied and respected.

Green tea extract and natural energy

Unlike aggressive stimulants, green tea extract offers a more balanced approach to energy support because it contains naturally occurring compounds that enhance focus and alertness while also providing antioxidant benefits. This combination makes it a popular ingredient in products designed to help people stay alert throughout long events without relying exclusively on high doses of caffeine.

For individuals looking for natural energy, green tea extract is often viewed as a more measured option than traditional stimulant-heavy products.

Alpha-lipoic acid and CoQ10

Two ingredients that frequently appear in advanced formulas are alpha-lipoic acid and Coenzyme Q10 (CoQ10). Both compounds play roles in cellular energy production. CoQ10, in particular, is involved in mitochondrial function, which is often referred to as the body’s energy production system.

Because of these functions, both compounds are commonly included in supplements intended to support better performance, endurance, and overall vitality.

L-carnitine and amino acid support

L-carnitine is one of several amino acids and amino acid derivatives commonly used in performance formulas. Its primary role is helping transport fatty acids into cells, where they can be used for energy production. This function has made L-carnitine a popular ingredient in products focused on endurance, recovery, and physical performance.

Plant-based extracts and wellness support

Many modern supplements incorporate plant-based ingredients alongside vitamins and minerals.

Herbal extracts have long been used in traditional wellness practices. While ingredients such as panax ginseng, tribulus terrestris, and other herbal compounds are frequently discussed in the supplement industry, consumers should always review ingredient lists carefully and understand the intended purpose of each ingredient.

Some products focus on energy, others on recovery, and some on broader wellness goals, such as supporting vitality or maintaining overall balance.

What party performance boosters are not

It’s important to understand what supplements cannot do. No dietary supplement can replace proper sleep, hydration, or nutrition. And no product can completely eliminate fatigue if the body has been pushed beyond its limits.

Likewise, products marketed as testosterone boosters, enhancers, or performance aids should be evaluated carefully. Claims involving testosterone levels, increased muscle, strength gains, blood flow, low libido, anabolic effects, or dramatic physical transformations often require closer scrutiny.

Consumers should look for transparent formulas, evidence-based ingredients, and realistic expectations.

The boost you need to party all night

The best party performance boosters aren’t about pushing your body harder. They’re meant to support the systems that already help you perform at your best.

Ingredients such as vitamin C, B vitamins, magnesium, green tea extract, alpha-lipoic acid, CoQ10, and L-carnitine are commonly included in modern dietary supplements because they support energy production, recovery, hydration, and overall wellness.

Whether you’re preparing for a festival, a long celebration, or any high-energy event, focusing on smart nutrition, hydration, and evidence-based supplementation can help you maintain stamina, support recovery, and feel your best throughout the experience.

Disclaimer: This article is for informational purposes only and does not constitute medical advice. The statements made regarding dietary supplements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease or health condition. Individual results may vary. Always consult a qualified healthcare provider before starting any new supplement, particularly if you are pregnant, nursing, taking medication, or have an existing medical condition.

From Rural Nepal to Global Health Leadership: Why Kadam Is More Than a Memoir

NY Weekly Staff on June 17, 2026

A Story That Begins in A Village and Speaks to The World

Some books are written to inform. Some are written to inspire. A rare few manage to do both while carrying the emotional truth of a lived life. Kadam: Quest for Global Health Innovation in Nepal, by Dr. Shreedhar Paudel, belongs to that rare category.

At first glance, the book may seem like the personal story of a physician who rose from a modest rural upbringing to become a psychiatrist, public health leader, and faculty member in one of America’s most respected medical environments. But Kadam does something deeper than that. It traces the movement of one man’s conscience, from the hills and villages of Nepal to the hospitals and academic institutions of the United States, and then back again through action, service, and a determined refusal to forget where he came from.

Dr. Paudel’s journey is remarkable not because it follows a familiar success arc, but because it resists easy simplification. This is not a polished tale of triumph where every hardship becomes a convenient stepping stone. It is a candid, often vulnerable reflection on what it really takes to build something meaningful across continents, cultures, institutions, and expectations. In that honesty lies the real power of the book.

The Making Of A Mission

Born and raised in Jajaragaun in Nepal’s Dang district, Dr. Paudel grew up in an environment where beauty and hardship coexisted. His early memories are not just nostalgic details. They are foundational to the worldview that shaped his life. He writes from the perspective of someone who has seen what limited access to health care looks like up close. He understands what it means when a village has no bridge, when a child walks barefoot to school, when basic care is far from guaranteed, and when community members rely on under-resourced local health workers for urgent needs.

That beginning matters because Kadam is not simply about professional achievement. It is about moral continuity. The child who witnessed inequality in rural Nepal became the physician who could not stop thinking about how to respond to it.

Even after his education took him to Kathmandu, then onward to the United States, the central question remained the same: How do you turn personal advancement into collective impact?

That question sits at the heart of the manuscript!

More Than A Doctor, More Than An Author

Today, Dr. Shreedhar Paudel serves as an attending psychiatrist at Massachusetts General Hospital and as an Assistant Professor of Psychiatry at Harvard Medical School. He also holds leadership roles as cofounder and President of Health Foundation Nepal, USA, and cofounder and Executive Director of the Nepal Institute of Mental Health in Nepal. On paper, those titles signal achievement. In the pages of Kadam, they become something more intimate and more demanding: responsibility.

The manuscript does not present those positions as badges of prestige. Instead, it frames them as platforms from which service must be expanded. That distinction is one reason the book feels human rather than promotional. Dr. Paudel repeatedly acknowledges that the work described in the manuscript was not built by one person alone. He credits colleagues, cofounders, supporters, local leaders, volunteers, mentors, and family. He even includes a direct apology to anyone who may have felt pressured by the demands of fundraising and movement-building in the early years.

That kind of honesty is unusual…

It reveals a writer who is not trying to appear flawless. He is trying to be truthful…

What Kadam Actually Offers Readers

The subtitle, Quest for Global Health Innovation in Nepal, captures the core of the book, but it only scratches the surface of its broader impact. This is not just a narrative about nonprofit development or public health systems; it is a powerful journey about empowerment, growth, resilience, and the positive transformation of communities. It’s a story of purpose-driven leadership, the joy of making a difference, and the harmony between personal ambition and a deep commitment to service.

The manuscript explores the formation of Health Foundation Nepal, the challenges of building a nonprofit structure in both the United States and Nepal, and the long process of transforming an idea into projects that could touch real lives. It goes on to cover community-based healthcare models, rural clinics, disaster relief after Nepal’s 2015 earthquake, mental health work, tele-mental health efforts during COVID-19, the growth of the Nepal Institute of Mental Health, and efforts to imagine a broader national center for mental health. Along the way, it also reflects on maternal and child health, chronic disease, rehabilitation, fundraising fatigue, volunteer burnout, and the emotional realities of trying to lead meaningful work while maintaining a family and full-time medical career. What makes all of this readable is that Dr. Paudel writes from direct experience, not from a distance.

He is not theorizing about service…

He is documenting what it cost, what it changed, and why it still matters…

Why This Story Resonates Beyond Nepal

Although the setting of Kadam is deeply rooted in Nepal, its meaning extends far beyond one country. This is a book for anyone who has ever wrestled with the question of how to give back without romanticizing the work. It will resonate with immigrants, first-generation professionals, physicians, nonprofit founders, mental health advocates, public health students, and readers who understand the emotional complexity of belonging to more than one place at once.

There is also something especially timely about this story. We are living in an era when people are increasingly skeptical of large systems and increasingly hungry for meaningful, human-scale change. Kadam enters that conversation with a grounded voice. It does not claim that one person can fix everything. It shows what can happen when one person decides to begin, builds with others, and stays committed through setbacks.

That is perhaps why the manuscript feels both personal and public…

It is the story of one life, but it also becomes a case study in citizen-led compassion…

The Emotional Center Of The Book

Perhaps the most compelling aspect of Kadam is that it never loses sight of the people behind the projects. Even when the manuscript discusses organizations, programs, or systems, the emotional weight remains human. Families made sacrifices. Friends answered repeated calls for help. Colleagues gave time and expertise. Communities trusted outsiders enough to partner in building something new. Patients and vulnerable populations remained at the center of the work.

The book’s endorsements reinforce this impression. Those who have worked closely with Dr. Paudel describe not only his discipline and leadership, but also his humility, sincerity, and willingness to keep going when easier paths existed. That combination gives the manuscript credibility. It suggests that Kadam is not just admired for what it documents, but for the integrity with which it was lived.

Another detail deepens that impression: Dr. Paudel states that 100 percent of the book’s proceeds will be donated to charity. That decision is fully aligned with the spirit of the manuscript. It turns the book itself into an extension of the mission it describes.

A Quiet But Lasting Kind Of Inspiration

There are books that motivate through grand rhetoric. Kadam inspires differently. Its impact comes from steady truth. It reminds readers that service is rarely glamorous, that leadership is often exhausting, and that meaningful change usually begins long before conditions feel ideal.

That is why this manuscript deserves attention. It offers something more durable than a momentary uplift. It offers perspective. It asks what a life of purpose can look like when built step by step, with no guarantee of ease and no illusion of solitary greatness.

For readers in New York and beyond, Kadam is a powerful reminder that the most important journeys are not always measured by how far someone travels from home, but by how faithfully they carry home within them.

In a world that often celebrates visibility over substance, Dr. Shreedhar Paudel’s Kadam stands as a thoughtful, moving, and deeply necessary work.

Read it not only to understand one physician’s path, but to reconnect with a larger truth: Compassion becomes transformative when it is organized, sustained, and put into action.

For anyone interested readers, institutions, and communities alike—this book offers a truly meaningful story with a real-world purpose. It’s definitely worth picking up, sharing with others, and supporting.

Want to learn more? Click here!

Author Name: Dr. Shreedhar Paudel Book Title: Kadam:Quest for Global Health Innovation in Nepal Book Published by: City Light Publishers

Jai Long Announces Worldwide Release of Debut Book Make Your Break on November 3

NY Weekly Staff on June 17, 2026

Australian author, keynote speaker, photographer, and entrepreneur Jai Long has announced the upcoming worldwide release of his debut self-help book, Make Your Break, which will be available from November 3 through leading bookstores and major online retailers.

The book is designed for creatives, entrepreneurs, freelancers, and professionals who are trying to move forward in a world that feels uncertain, fast-moving, and harder to predict. Rather than presenting success as a fixed path, Make Your Break focuses on helping readers create their own opportunities, take action with more confidence, and build a clearer direction in life and business.

Born in Australia on September 17, 1986, Long now lives in Byron Bay, New South Wales. He has built a career across photography, business education, publishing, speaking, and entrepreneurship. Today, he serves as CEO across several ventures, including Jai Long Co., Long House Press, Six Figure Business Map, NoSkin, and The Metamorphosis.

His new book marks one of the most important projects of his career so far. According to Long’s team, Make Your Break was created to help people who feel stuck, overwhelmed, or unsure about their next move. The book speaks directly to those facing shifting industries, changing markets, career pressure, and personal uncertainty.

At its core, Make Your Break is about moving from hesitation to action. It encourages readers not to wait for perfect timing or complete stability before making important decisions. Instead, Long shares practical ideas, mindset shifts, and business lessons that show how people can build momentum even when the path ahead is not fully clear.

Long’s authority comes from years of building businesses and helping other creative professionals do the same. Before becoming widely known as a business educator and speaker, he built a strong international reputation as a photographer. Through his earlier businesses, Free The Bird and Heartbreak Booth, Long became recognized in the wedding and creative industries.

His photography career included major industry recognition. He was named Runner-Up Australian Wedding Photographer of the Year by Capture Magazine and was also listed among the Top 30 Wedding Photographers in the World by Rangefinder Magazine. These achievements helped establish him as one of the notable creative professionals to emerge from Australia’s wedding photography scene.

Since 2015, Long has expanded his work beyond photography. He has spoken on stages around the world, appeared at major conferences, led workshops, hosted masterminds, and taught creative entrepreneurs how to build profitable and sustainable businesses. His work has been featured in publications and platforms including Capture Magazine, Hello May, Rangefinder, Together Journal, Forbes, and Heart & Hustle.

Photo Courtesy: Jai Long

Long is also the host of the Make Your Break podcast, where he interviews creators, entrepreneurs, and business leaders about mindset, strategy, leadership, and the process of turning big goals into real results. The podcast has become an important part of his wider education platform and reflects many of the themes now being expanded in his upcoming book.

The release of Make Your Break comes at a time when many professionals are rethinking traditional career paths. The rise of independent work, personal brands, online education, and creator-led businesses has opened new doors, but it has also created more competition and uncertainty. Many people are looking for practical guidance that goes beyond motivation and gives them a way to make decisions, build confidence, and take useful action.

Long’s message is based on the idea that uncertainty is not something people can always avoid. Instead, they need tools to move through it. Make Your Break gives readers a framework for creating the next chapter in their lives and businesses, especially when the old rules no longer feel reliable.

The book also reflects Long’s broader mission as a speaker and educator. Through Jai Long Co., Six Figure Business Map, Long House Press, and his other platforms, he has worked with creatives and entrepreneurs who want to build businesses that are profitable, sustainable, and aligned with their values.

Long speaks English and is known for his clear, direct, and practical teaching style. His personal details, including his Australian background, Byron Bay residence, and creative career path, have become part of the story behind his work. Standing 5 feet 9 inches tall, Long has built a public profile around entrepreneurship, self-leadership, and creative independence rather than a traditional corporate route.

With Make Your Break, Long is aiming to reach a wider global audience. The book has an ambitious goal of becoming a New York Times bestseller, but its larger purpose is to create impact by helping more people step into their next stage with clarity and courage.

Make Your Break by Jai Long will be released worldwide on November 3 and will be available through all leading bookstores and major online platforms.

New York’s Property Condition Disclosure Form Changed. Here’s What Buyers and Sellers Need to Know.

NY Weekly Staff on June 17, 2026

For years, selling a home in New York came with an easy workaround. Sellers were required to complete a property condition disclosure form covering everything from plumbing and electrical systems to flooding history and structural issues. But they didn’t actually have to fill it out. Instead, they could hand the buyer a $500 credit at closing and skip the form entirely.

Most sellers took that option. Most buyers barely noticed the credit or understood what they were giving up.

That changed. New York’s legislature closed the workaround, and sellers across New York City, Long Island, and Westchester are now required to provide a complete disclosure form before the contract is signed. Alexander Paykin, Esq., founder of Paykin Law and a New York real estate attorney with extensive experience in residential and commercial transactions, explains what the change means for both sides.

What the Disclosure Form Covers

The property condition disclosure form requires sellers to answer detailed questions about what they know regarding the home’s physical condition. This includes the electrical system, plumbing, roof, foundation, heating, drainage, any history of flooding or water damage, and environmental concerns.

The form is not a professional inspection report. It is a sworn statement from the seller based on their own knowledge. Sellers are not expected to investigate things they don’t know. But if they are aware of a problem, they are required to disclose it.

Why the Old System Mostly Worked for Sellers

Under the previous rules, most sellers opted to pay the $500 credit rather than complete the form. The logic was simple: a completed form creates a paper trail of known defects. A $500 credit creates nothing.

Buyers were assumed to be on notice that they needed to conduct their own due diligence, hire an inspector, get an engineering report, and investigate the property themselves. The credit was effectively a signal that said the seller wasn’t providing information, and the buyer should go find it on their own.

That arrangement favored sellers who preferred not to put known issues in writing. It also meant buyers sometimes closed with an incomplete picture of what they were getting.

What Changed and Why It Matters

With the disclosure now mandatory, sellers cannot substitute a credit for the form. If there are known issues with the property, those issues have to be stated before the contract is executed.

For sellers, this creates both a responsibility and a risk. Failure to disclose a known defect isn’t just a civil matter. It can support a fraud claim after closing. Sellers who are uncertain whether something rises to the level of a required disclosure should consult an attorney before completing the form, not after.

For buyers, the mandatory disclosure adds a layer of information that was previously optional. But it does not replace a professional inspection. The disclosure form tells a buyer what the seller knows. A qualified inspector tells a buyer what the seller may not have noticed, disclosed, or even been aware of. Both documents serve different purposes, and both still matter.

How the Disclosure Fits Into the Transaction

The disclosure form is typically provided alongside the contract and the seller’s rider. The buyer’s attorney reviews everything and prepares a response, which may include questions, pushback on specific terms, or requests for further information based on what the disclosure reveals.

If the disclosure surfaces something significant, such as a history of basement flooding, an unresolved electrical issue, or a structural concern, the buyer has options. They can negotiate a price adjustment, require the seller to remedy the issue before closing, include a contingency that allows exit if an inspection confirms the severity, or simply walk away before the contract is signed.

The moment before contracts are executed is when a buyer has the most leverage. Once signed, the ability to exit without losing the deposit depends entirely on what contingencies were included.

What Sellers Should Do Before Listing

Sellers are better positioned when they think carefully about the property’s condition before a listing goes live, not after an offer arrives.

Sellers who complete the disclosure honestly and early give their attorneys time to address issues before a buyer uses them as leverage. Those who rush to complete the form after an offer comes in often find themselves in a weaker position, responding to questions rather than getting ahead of them.

Working through the disclosure with an experienced real estate attorney before listing is a straightforward step that can prevent larger problems at the worst possible moment.

For buyers and sellers with questions about New York real estate transactions, Paykin Law offers new matter consultations for clients across New York City, Long Island, and Westchester.

Alexander Paykin, Esq., is a New York real estate and commercial attorney and founder of Paykin Law. The firm handles real estate transactions, litigation, foreclosure, and landlord-tenant matters across the New York metro area.

Disclaimer: This article is based on information provided by the expert source cited above. It is intended for general informational purposes only and does not constitute legal, financial, or real estate advice. Readers should conduct their own research and consult qualified professionals before making any real estate or financial decisions.

AI Video Effects That Work Inside Your Workflow

NY Weekly Staff on June 17, 2026

Most video effect tools give you a transformation. One click, one output, one file to download and drag into yet another platform. The effect looks great in isolation, but getting it into a finished video with synced audio, narration, and the right aspect ratio for each platform is a whole separate project.

AI Video Maker works differently. Every effect you apply lives inside the same workspace as your video generator, voice tool, and music composer, so the transformed clip is already part of your project, already paired with audio, and ready to export as finished content without touching another app.

Why Standalone Effect Tools Create More Work Than They Save

The demand for visually distinctive content has never been higher. Trending formats cycle faster than ever. One week it’s AI red carpet videos, the next it’s baseball fancam edits or sketch-to-video transformations. Dedicated effect tools and filter apps can execute these formats well. But they all share the same structural problem. They exist outside your production workflow.

You apply the effect, export the clip, import it into your video editor, sync a voiceover you generated somewhere else, add background music from yet another platform, and reassemble everything before you can publish. By the time the content is ready, the trend has moved. The current reality for most creators looks something like this:

• CapCut or a filter app for trending visual effects

• Runway or Kling for base video generation

• ElevenLabs for voiceover narration

• Suno for background music

• Premiere or a mobile editor to put it all together

Every tool does its job well. None of them talk to each other. And you’re spending more time on logistics than on creating.

Everything in One Workflow

This platform integrates a 100+ effect library directly into a full AI production suite, so applying a trending visual transformation is one step in a continuous workflow, not a detour through a separate app. Your transformed clip, your voiceover, and your background music all live in the same project from the moment you start.

Here’s how the platform is organized:

Pre-Production: Build Your Visual Foundation

• AI Image Maker: Generate source visuals (portraits, product shots, concept art, and scene references) using models like GPT Image 2, Nano Banana Pro, Seedream 5.0, and Flux Kontext, with built-in editing tools including magic erase, smart uncrop, and photo restoration, ready to feed directly into the effects pipeline.

Production: Transform, Narrate, and Score

• AI Effects Library: Apply 100+ trending one-click video and image transformations, including AI Red Carpet Video, baseball fancam, sketch-to-video, photo-to-dance, cartoon conversion, and virtual try-on, optimized for TikTok, Instagram Reels, and YouTube Shorts, updated regularly as new formats emerge.

• AI Video Maker: Generate original footage using 30+ models, including Google Veo 3.1, Kling 3.0, Seedance 2.0, and Sora, with text-to-video, image-to-video, lip-sync, batch generation, and full commercial licensing on premium outputs.

• AI Voice Maker: Convert scripts into professional narration across multiple languages, accents, and voice styles, from conversational to broadcast-ready, saved natively to your project library and ready to sync with any clip in seconds.

• AI Music Maker: Generate original, royalty-free background tracks from a text description, with full control over genre, mood, tempo, and instrumentation, permanently licensed on paid plans, ready in 1-3 minutes.

Post-Production: Scale and Automate

• AI Studio (Canvas Workflow): Chain image generation, effects, video animation, voiceover, and music into a single automated pipeline on an infinite no-code canvas, with batch processing of up to 4 variations per node, auto-save, and reusable workflow templates for high-volume content production.

The tool runs entirely in the browser, with no download or installation required. A mobile app is also available for iOS and Android.

From Photo to Finished Video in One Session

1. Upload or generate your source visual. Start with an existing photo or generate a new image using the built-in image maker. Your source file is saved directly to your project library.

2. Apply your effect. Browse the effects library, select the format you want (AI Red Carpet, fancam, sketch-to-video, or any of the 100+ available styles) and apply with one click.

3. Generate your video. Send the transformed visual into the video generator, select a motion style and duration, and animate. Output saves automatically to your library.

4. Add a voiceover and music. Generate narration from your script and an original background track from a mood description. Both are saved to the same project and ready to layer.

5. Combine and export. Layer your video, voiceover, and music in the built-in editor, adjust timing and volume, and export as MP4, ready to upload.

Photo Courtesy: SuperMaker AI

Real Use Cases: Social Media, YouTube, and Ads

Social Media Creators

Trending effect formats have a short window. The faster you can go from a photo to a published video in that format, the more views you capture before the cycle moves on. Having effects, video generation, and audio all in the same platform compresses that window from hours to minutes.

YouTube Creators

Intro sequences, b-roll transitions, and stylized visual segments all benefit from consistent effect treatment. Generating those effects inside the same platform as the main footage means visual consistency across an entire video, without manually matching styles between different tools.

Marketers and Ad Teams

Product visuals transformed through AI effects (virtual try-on, lifestyle animation, brand-style conversions) can move directly into finished ad formats with narration and music layered on top. Run multiple visual variations in batch, apply different effect styles to each, and deploy a full creative set without leaving the platform.

Pricing: What You Get at Each Tier

The platform offers a free plan and three paid tiers, all billed annually with no hidden fees. Unused credits roll over, and all paid plans include HD watermark-free downloads, unlimited Canvas projects, faster generation speed, and private generation.

The free plan is a genuine starting point, with no credit card required, and the weekly credit check-in means you can keep generating without committing to a subscription. For creators producing content regularly, the Basic plan at $8.30/month replaces four to five separate tool subscriptions that would otherwise cost $95-$180+ per month combined. A 10-day refund is available on paid plans if unused.

Why a Connected Pipeline Matters

Trending visual formats are only valuable if you can execute them fast enough to matter. When your effect tool, your video generator, your voice tool, and your music composer are all in separate tabs, the speed advantage of one-click effects disappears in the handoffs between platforms. If your current workflow requires moving transformed clips through multiple tools before they become publishable content, it’s worth seeing how a connected pipeline changes the pace. The free tier requires no credit card to find out.

This platform makes effects the starting point of a production workflow, not a detour away from one. Apply the transformation, animate the result, add narration and music, and export, without the file handling and context switching that standalone effect tools make unavoidable.

Paris Saint-Germain Pop-Up Opens at Union Square June 17–21 as World Cup Fuels NYC Brand Activations

NY Weekly Staff 2 on June 17, 2026

Paris Saint-Germain plants its global brand campaign in Union Square this week, opening “Ici C’est Paris – La Maison New York” from June 17 through June 21. The free, registration-based pop-up arrives mid-World Cup window and closes out PSG’s international roadshow for the season, following stops in Tokyo, London, and Los Angeles. For Manhattan, it lands as another European sports property treating New York as the marketing capital it already is — a stretch of pavement where club identity, retail strategy, and tournament adjacency share a single block.

A Five-Day Takeover Built for Foot Traffic and Conversion

The activation runs 11 a.m. to 8 p.m. June 17–20, then closes earlier on June 21 at 5:30 p.m. PSG selected Union Square at 31 E 17th Street, a placement that puts the brand inside a high-traffic public square in Lower Manhattan during a stretch when international football fans are circulating through the city for tournament matches. Admission is free, with prior registration available through PSG’s official channels for fast-lane access. Several inner experiences require their own reservation and are subject to availability.

The format reflects a deliberate shift in how elite European clubs build out the U.S. market. Rather than pairing the brand with a home match — PSG is not playing in New York — the club is staging an extended commercial moment with the cultural calendar carrying the foot traffic. The World Cup window supplies the demand. The pop-up supplies the venue.

What’s Inside the Building

Programming covers familiar PSG pillars and a few New York-specific add-ons. L’Atelier handles retail and reveal, debuting the club’s 2026/27 home jersey alongside exclusive collaborations created for the New York edition only. A dedicated trophy room displays the silverware PSG collected in 2025, including the club’s first UEFA Champions League title from last May’s 5-0 win over Inter Milan. The PSG Focus Studio brings in Rebalance technology, the same recovery tool used by the senior squad, and offers an immersive demo for visitors.

The Playground sits at the casual end with video games, Formula 1 simulators, an EA FC competitive zone, and short-form football activations sized for all ages. A Wall of Fame produced by beIN SPORTS asks fans to leave a participatory mark, and a “Destination Unknown” installation presented by Visit Qatar runs alongside it.

Food and music get equal billing. A café and concept store anchor the daytime hours, and on June 19, La Maison hosts a Comedy Night featuring Marie Faustin, Usama Siddiquee, Jamie Wolf, and Judah Friedlander — a deliberate nod to the city’s stand-up tradition and a smart way to keep the venue active beyond watch-party hours. La Maison also opened its doors early on June 16, from 2:30 to 5:00 p.m., to host the France versus Senegal viewing.

Why Union Square, and Why Now

PSG’s New York pop-up sits inside a wider pattern. NYC Tourism + Conventions has been running its “Where the World Comes to Play” campaign across twenty global markets through June 2026, and the city’s commercial inventory has tilted toward fan engagement for the duration of the tournament. Borough-level fan zones, the Five Borough Winner Special restaurant promotion, and the NYNJ World Cup Concierge platform have all gone live in the past month, turning Manhattan and the outer boroughs into a continuous brand environment.

PSG enters that environment as a private commercial actor, not a tournament sponsor — which is precisely the play. La Maison is not paying into FIFA’s official brand corridor. It is renting public attention adjacent to it, in a venue and format the club controls end to end. The trophy room, the jersey reveal, the Visit Qatar partnership, and the New York-only collaborations function as a single commercial system. Visitors walk through it for free. The brand collects engagement, sign-ups, jersey sales, and content for distribution across PSG’s owned channels.

That model — global club, local cultural reskin, tournament adjacency — is the template PSG used in Tokyo’s Shibuya in May, in London’s Cavendish Square in February, and at the Hollywood Athletic Club the week before opening in New York. Each stop trades on the host city’s identity. The New York edition leans into urban culture, comedy, and gaming. The Tokyo edition leaned on Maison Kayser pastries and Sega arcade machines. The wrapper changes. The brand stays constant.

La Maison is a useful data point. Foreign brands with no permanent New York footprint are willing to spend on five-day takeovers in heavily trafficked public squares during defined commercial windows. The city is no longer just a destination market for those activations. It is the closing act of a global tour, which carries its own marketing weight. Union Square’s mix of subway access, dwell time, and downtown reach made it the logical venue choice over SoHo or Brooklyn alternatives.

Registration and full programming for Ici C’est Paris – La Maison New York are available through PSG’s official New York landing page at psg.fr/en/icp-new-york.

From Wall Street to Wall Printing, Why Adam Herz Is Championing a New Category Beyond Traditional Vinyl Graphics

NY Weekly Staff on June 17, 2026

By: Ethan Rogers

EastCoast MuralPros CEO Adam Herz is helping introduce architects, designers, schools, workplaces, and institutions to direct-to-wall printing, a technology that offers an alternative to traditional vinyl wall graphics.

For decades, the wall graphics industry has largely relied on the same approach. Whether in schools, hospitals, corporate offices, hospitality venues, or public facilities, graphics are typically produced on vinyl materials and then applied to walls using adhesives.

The process is familiar, widely available, and deeply ingrained within the architectural and design community.

Adam Herz believes there is another option that many decision-makers have yet to discover.

After spending more than twenty years working on Wall Street, Herz found himself drawn toward an entirely different industry, one focused not on finance, but on how physical spaces influence the people who use them every day.

Today, as CEO and Partner of EastCoast MuralPros, Herz is working to raise awareness about direct-to-wall printing, a technology that allows high-resolution graphics to be printed directly onto interior and exterior surfaces without the use of vinyl, adhesives, or seams.

His mission is not centered on replacing one company with another. Instead, it is focused on introducing what he believes is an emerging category within environmental graphics.

“Most people don’t realize another option exists,” says Herz. “When they think about wall graphics, they immediately think of vinyl because that’s what the industry has used for years. What we’re trying to do is educate people that graphics can now be printed directly onto the wall itself.”

The distinction may seem subtle, but Herz believes it has meaningful implications for architects, designers, facility operators, and organizations looking to enhance their spaces.

An Unexpected Career Transition

Herz’s path into commercial wall printing was anything but conventional.

For more than two decades, his professional career was spent in the financial sector, navigating the fast-moving and highly competitive environment of Wall Street.

Like many entrepreneurs, however, his next chapter began with a discovery.

When Herz first encountered NextGen WallPrinting technology, he was immediately intrigued by both the visual quality and the practical applications.

Unlike traditional wall graphics that require a printed material to be physically attached to a wall, direct-to-wall printing uses specialized equipment to print graphics directly onto the surface itself.

The result is a finished graphic that becomes part of the wall rather than an applied layer on top of it.

For Herz, the technology represented something larger than a new product.

“It felt like one of those moments where you realize an industry is about to evolve,” he says. “The more I learned about it, the more I felt there was an opportunity to help people understand that wall graphics don’t necessarily have to be vinyl.”

That realization ultimately led him to leave a successful career in finance and dedicate himself to building awareness around direct-to-wall printing.

Solving an Awareness Problem

While many businesses face challenges related to competition, Herz says one of the biggest obstacles for EastCoast MuralPros has been something much simpler: awareness.

Because direct-to-wall printing remains unfamiliar to many buyers, architects, and facility managers, potential customers often don’t know the option exists.

“People can’t evaluate a solution they’ve never heard of,” Herz explains. “The challenge isn’t convincing people after they’ve seen it. The challenge is introducing them to it in the first place.”

According to Herz, the response tends to be immediate once individuals encounter the technology in person.

Seeing a graphic printed directly onto a wall often changes how people think about environmental graphics, branding, and visual storytelling within physical spaces.

That reaction has reinforced the company’s educational approach.

Rather than focusing exclusively on sales conversations, EastCoast MuralPros has invested significant effort into demonstrations, presentations, and industry education designed to help architects, designers, and institutional buyers understand how the technology works and where it may fit within future projects.

Growing Interest Across Multiple Industries

As awareness grows, Herz has seen interest emerge from a wide range of sectors.

Educational institutions use wall graphics to create immersive learning environments. Universities leverage environmental branding to strengthen campus identity and student engagement. Corporate workplaces use visual elements to reinforce culture and communicate brand values. Healthcare organizations often explore environmental graphics as part of broader patient and visitor experiences.

The versatility of direct-to-wall printing has also expanded its use into locations that many people might not immediately associate with wall graphics.

During the past year, EastCoast MuralPros has completed projects in a variety of environments, including a prominent New York tourist destination located within a flagship supertall tower, healthcare facilities, and correctional institutions.

The diversity of those applications highlights a broader trend: organizations increasingly recognize the impact that physical environments can have on people.

Whether the goal is education, branding, navigation, engagement, or atmosphere, visual environments are becoming a larger part of the conversation.

The Connection Between Environment and Experience

For Herz, the growing interest in environmental graphics reflects a larger shift in how organizations think about space.

Historically, wall graphics were often viewed primarily as decorative elements. Today, many organizations see them as tools that support culture, identity, communication, and experience.

Research appears to support that perspective.

Gensler’s 2025 Global Workplace Survey, which gathered insights from more than 16,000 workers worldwide, found significant opportunities for improvement within workplace environments. The report identified strong connections between employee satisfaction, workplace experience, and organizational engagement.

Among respondents who viewed their workplace positively, many also reported stronger connections to their employers and greater pride in their organizations.

For Herz, findings like these reinforce conversations he has with clients on a regular basis.

“When organizations invest in their spaces, they’re ultimately investing in the people who spend time there,” he says. “Whether it’s a student, an employee, a patient, or a visitor, the environment contributes to the experience.”

That philosophy has become a recurring theme across many of the projects EastCoast MuralPros undertakes.

Educating the Architectural Community

One milestone Herz views as particularly important is the development of an continuing education course focused on direct-to-wall printing.

The course was created to help licensed architects better understand how the technology functions, where it may fit within project specifications, and how it can be incorporated into broader design strategies.

According to Herz, educational initiatives like this are critical because many decisions about environmental graphics occur long before construction is completed.

Architects and designers often determine visual elements during the planning phase, making awareness and specification knowledge essential.

By creating an accredited educational resource, EastCoast MuralPros hopes to provide industry professionals with practical information they can evaluate alongside other design solutions.

“Our goal is education,” Herz says. “Architects want options. Designers want options. We want them to understand what’s available so they can decide what makes sense for their projects.”

Sustainability Considerations

Another factor contributing to increased interest in direct-to-wall printing is sustainability.

Traditional wall graphics often involve vinyl materials, adhesives, transportation, installation processes, and eventual disposal. Direct-to-wall printing reduces reliance on several of those components by applying graphics directly to the surface itself.

While sustainability priorities vary by organization, Herz believes environmental considerations will continue playing a larger role in design and facility decisions.

“Organizations are paying closer attention to how materials are used and where waste is generated,” he says. “As those conversations continue, people naturally become interested in alternatives.”

For institutions balancing design goals with environmental objectives, that conversation is becoming increasingly relevant.

Looking Ahead

As the direct-to-wall printing industry continues to evolve, Herz sees significant opportunities ahead.

His vision for the next several years is centered on continued education, broader industry awareness, and deeper collaboration with architects, designers, and institutional organizations.

Rather than viewing growth solely through the lens of market share, Herz measures success by how many people become aware that another option exists.

“We’re still early in the awareness cycle,” he says. “The more people learn about direct-to-wall printing, the more creative possibilities they begin to see.”

For a former Wall Street professional who unexpectedly found a new passion in transforming physical environments, the mission remains straightforward: help organizations discover a different way to think about walls, branding, and the spaces people experience every day.

About Adam Herz

Adam Herz is CEO and Partner of EastCoast MuralPros, a commercial wall-printing company specializing in NextGen WallPrinting technology. The company prints high-resolution graphics directly onto interior and exterior surfaces without vinyl, adhesives, or seams. EastCoast MuralPros works with schools, universities, healthcare organizations, workplaces, hospitality venues, and institutional facilities seeking environmental graphics, branding solutions, wayfinding systems, and wall-design applications.

Automat-it Launches North America Operations to Help US Startups Scale AI on AWS

NY Weekly Staff on June 17, 2026

By Jake Smiths

Automat-it has launched operations in North America, expanding its AWS-focused cloud services to US startups that need help deploying AI, modernizing infrastructure, and controlling cloud costs.

The company is an AWS Premier Partner and Managed Services Provider specializing in cloud management and optimization for startups. Its US launch is backed by a $1.4 billion Strategic Collaboration Agreement with Amazon Web Services, which is designed to drive mutual business value over the next four years.

Expansion After Strong EMEA Growth

The North America launch follows a record year for Automat-it in EMEA. The company reported 110% year-over-year growth in 2025 and said it helped customers reduce cloud bills by thousands of dollars a month, build production-grade agentic AI workflows, and migrate infrastructure without downtime.

Automat-it is now bringing that model to the United States, where it aims to serve startups facing pressure to innovate quickly while managing market volatility and infrastructure costs.

A Cloud Partner for Startup AI Workloads

Automat-it’s US expansion is centered on startups building and scaling AI products. The company became a launch partner in AWS’ new Agentic AI Services competency and was among the first partners selected for the new Anthropic reseller agreement.

Those developments support Automat-it’s position as a partner for companies that need help moving AI systems into production. The company’s services span agentic AI deployment, DevOps, FinOps, rapid cloud migration, cloud modernization, implementation, compliance, and 24/7 operational support.

AWS Agreement Supports the US Strategy

The Strategic Collaboration Agreement with AWS is a central part of Automat-it’s North America launch. The company said the agreement will help customers access AWS resources and scaling expertise.

Automat-it said the SCA also allows it to extend its “startup-first” methodology to the US market. That methodology prioritizes rapid deployment and cash-flow preservation, which are important for startups trying to grow without allowing cloud costs to expand too quickly.

CEO Emphasizes Cost Control and Production Readiness

“US Startups face pressure to innovate rapidly and launch AI products without letting cloud costs spiral out of control,” said Ziv Kashtan, CEO of Automat-it. “This is the same challenge we have helped hundreds of fast-growth companies solve already by combining expert-led cloud consultancy with hands-on engineers that act as an extension of your core team.

“We are thrilled to formally bring our expertise in AI, DevOps and FinOps to the US market alongside AWS to deliver rapid deployment, aggressive cost optimization, and production-grade AI in the biggest startup ecosystem in the world.”

More Than 800 Startups Already Supported

Automat-it currently supports more than 800 startups across fintech, healthcare, gaming, ecommerce, and other verticals. The company said its work covers every step of the cloud journey, from implementation and compliance to 24/7 operational support.

US founders will also be able to access Automat-it’s team of more than 150 engineers. Their specialties include agentic AI deployment for complex workflows, cash-flow positive FinOps, rapid cloud migration, cloud modernization, and AI implementation.

Automat-it said it is targeting more than 100 US startups within its first 12 months in North America.

Migration and Market Traction

The company reported more than 450% year-over-year growth in Migrations Won ARR in 2025, making migration one of the major growth points behind the US expansion.

Automat-it is entering the North American market with existing relationships that include US-headquartered clients such as Penlink and partners with significant US operations such as Vanta. The announcement describes Vanta as the fastest-growing cloud security company in history.

Automat-it by the Numbers

Automat-it reports more than 800 customers, a 9.8 CSAT score, seven AWS Competencies, more than 500 AWS certifications, and more than 450% year-over-year growth in Migrations Won ARR.

The company is now accepting new customer inquiries in North America for cloud modernization, cost optimization, and AI implementation. Automat-it will be present at AWS Summit New York on June 17, 2026.

The expansion gives Automat-it a larger market for its startup-focused AWS services. With the $1.4 billion AWS agreement, agentic AI competency work, Anthropic reseller access, and a target of more than 100 US startups in its first year, Automat-it is positioning its North America launch around faster AI production and stronger cloud cost control.

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