YouTube Channel Like Nastya Crosses 100 Million Subscribers and Builds an Ecosystem for Families All Over the World

Autumn brought good news. With 100 million subscribers, the YouTube channel Like Nastya has become one of the most subscribed and followed channels for kids and families and one of TOP-5 most-viewed YouTube channels in the world. Launched in 2016, the channel focused primarily on content for kids, telling viewers about Nastya’s life, her trips to amusement parks around the world, toys unpacking, and more.

The content has been evolving, the videos playfully cover very important social topics and provide educational entertainment for kids and parents. Among them bullying at school, relationships with parents, and tips to make new friends. Families can find support in these videos and realize that they are not alone in problem situations.

In addition to 100 million subscribers on Youtube, Like Nastya’s Instagram account reached 500,000 followers this year.

The Miami-based family consists of 8-year-old Nastya and her parents, Yuri and Anna Radzinsky. According to Nastya’s father, the videos resonate strongly with their audience. “When working on content creation, there is no room for burnout or boredom. Market penetration is very high. For example, nearly every 3rd child out of 10 in the age group from 0 to 10 years old watches the Like Nastya channel in the United States and India, every 4th in Mexico and Indonesia, and every 5th in Brazil and Vietnam. Being a creator and an influencer is a big responsibility”- Yuri said. “We are always open to the new, and it is a great pleasure for us to provide subscribers with new formats. For example, we work closely with a psychologist, Ph.D. with specialization in child psychology, to deliver not only fun but also useful content for our followers”.

It didn’t take long for the couple to realize that their channel’s subscribers thirsted for more than just Nastya’s natural enthusiasm. Anna, Nastya’s mum says: “To reach 100M followers we constantly follow the trends. It is important to understand what barriers children have today and address them. We are also listening carefully to Nastya’s suggestions for videos, she perfectly understands what is relevant for her age. Regular content uploads and a strong team are also important for success.” 

The YouTube channel has turned into a serious business since starting as a series of funny home videos. The team is working on content creation daily, new videos are uploaded 3 times per week, and the Radzinskys have had to hire an entire staff to cope with demand, including screenwriters, trendwatchers, producers, montage, and motion design editors. The project brings together a team of up to 50 people from Europe to South Africa. The following departments are currently working on the project: Content & social media, Digital products, Merchandising, Innovations & experimental products, Operational Management, Legal, and Finance.

Today Like Nastya is a whole ecosystem that includes a Youtube channel, mobile applications, social media, events, and partnership projects with world-known brands, among them Mattel, Nickelodeon, and Spin Master. The primary target is kids aged 2 to 8 years old and their parents.

In addition to the channel in English, in which videos are simple and understandable, the Radzinskys realized that they need to go further and inspire children in other countries. Families all over the world are facing the same challenges and joys. To make the videos more accessible, the Radzinskys began to translate them all, adding English subtitles first and then Spanish and Arabic. The Like Nastya project has 21 channels in 19 languages. The most viewed content is the content made for the age group from 2 to 8 years old kids and their parents.

Like Nastya is a complex ecosystem that is constantly looking for opportunities to scale the brand and find new touchpoints with the target audience. Nastya herself is well-known among children all over the world, she has already conquered millions of subscribers from the US, India, the Middle East, Europe, Indonesia, Brazil, Mexico, Vietnam, and many other countries.  and the team’s task is to continue strengthening the connection between the Like Nastya project and its followers.

Meet Mark Ricci – Actor/Writer/Producer of Movie Man Mark and Six Side Studios

Today we’d like to introduce you to Mark Ricci. 

Q: Mark, share your story with us. How did you get your start?

I grew up in a household of 4 in the Greater Toronto Area. I was the “wild kid” in school unless I had a teacher that scared me. I played hockey on the weekends but did it because my friends did it. I found it semi-enjoyable, but more like as a once-or-twice-a-month thing, not 6 times a month. And don’t get me started with soccer in the summer. You could find me picking dandelions while I was supposed to be defending the goalie.

I loved watching movies, especially the behind-the-scenes featurettes on the DVD. There’s a home video of me watching the behind-the-scenes documentary of “Monsters, Inc.” at 4 years old. I was utterly fascinated with the process and wanted to learn more. I always reenacted scenes from my favorite movies at family get-togethers and found items around the house to create costumes. One example that comes to mind is throwing together a Woody hat and an oversized gray jacket to portray Inspector Gadget. There was never any question that I would join this industry.

Q: What were your first opportunities in this industry, and tell me about the recent jobs you have done.

My parents were wise enough to put me into theater camp around age 8. I really felt like I was in my element. And that allowed me to audition for Disney, YTV, and Teletoon television shows, because the casting directors went through the camp to look for kids. That’s how I ended up with my first 3 gigs, Skatoony, Splatalot and Japanizi: Going Going Gong. A few years later, I signed with my first agency and landed Discovery channel shows Fear Thy Neighbor, Web of Lies, If I Should Die, as well as national and worldwide commercials for Beyblade, Little Potatoes, Zelle, and Swiss Chalet. I also dived into the world of animation, landing a main role on the Netflix series Fireman Sam and the film Fireman Sam: Set for Action, which grossed $2 million overseas. I also just did a voice on the Warner Bros. animation show Super Wish!

Q: Tell us about your producing role on your YouTube channel and Six Side Studios.

One of the things artists will learn during their journey is that there is a lot of downtime between jobs, so it’s great if you can create your own content. YouTube has been a life changing platform for me, allowing me to create a brand for myself on Movie Man Mark and also star and write for the Spider-Man fan films on Six Side Studios. Both channels have a very different pace and tone. Movie Man Mark has consistent improv-style adventures whereas it takes sometimes 6 months to a year to create content on Six Side Studios because we are creating all-out feature-length films. I get to experience the best of both worlds as a producer and actor, which is very fulfilling creatively.

Contact info: MarkRiccicomedy.com
Instagram: @moviemanmark
YouTube: https://www.youtube.com/channel/UCKanmMixVNgdrFHZaoTRTUg

Imdb: https://www.imdb.com/name/nm7201417/

Kitting and Assembly Solutions is Helping Promotional Companies Increase Sales This Holiday Season

As the holiday season approaches, promotional companies across the country are gearing up for what will surely be a busy time of the year. As orders continue to come in, many promotional companies discover that completing the kitting, assembly, and shipping procedures with an in-house team can be time-consuming and a burden on their resources. Most of all, it prevents them from scaling in a way that can truly move the needle in sales and revenue.

For promotional companies looking to make an impact this holiday season, Kitting and Assembly Solutions can help with cost-effective shipping and assembly services. This reduces the company’s need for physical space and storage by providing off-site assembly, storage, and shipping options. Their robust team is able to complete the kit-building process quickly and efficiently, ensuring that all marketing, promotional, and special event items – including last-minute projects – are completed with expert precision for on-time delivery.

Kitting and Assembly Solutions not only saves companies time and money with their assembly and shipping services, but they also provide customer support and guidance, enabling companies to select the most cost-effective services to fit their unique needs. 

Many companies and retailers believe that they should continue their kitting and assembly processes in-house – mistakenly believing that this is the more cost-effective strategy. However, by outsourcing to a professional company like Kitting and Assembly Solutions, they can lower their operation and labor costs as well as delegate time-consuming processes to experts who can handle their products safely, efficiently, and quickly. 

By freeing up these resources, companies are now able to focus on other business processes, increasing sales and revenue and ultimately growing their customer base. Kitting and Assembly is led by founder Todd Peters, who has decades of experience in the field. As a trusted resource for companies across the country, Kitting and Assembly Solutions is prepared to help promotional companies thrive this holiday season.

For companies that are looking to scale their business but are hindered by their in-house fulfillment processes, now is the right time to consider the benefits of partnering with a professional preparation center. Kitting and Assembly Solutions is the premier prep center for Amazon FBA fulfillment, kitting, assembly, and shipping. The Denver-based company is centrally located within the US, making it easy to receive inventory, label, barcode, and ship products to consumers anywhere in the country.

For promotional companies and retailers working through Amazon, Kitting and Assembly Solutions can handle the entire fulfillment process, saving time, effort, and valuable resources with expert services that meet Amazon’s strict requirements for FBA sales. Their experienced team is involved from start to finish, saving corporations time and removing the manual work necessary to physically ship items. As a result, Kitting and Assembly Solutions empowers companies to concentrate on their core business strategies, develop new products, and increase sales.

To learn more about how Kitting and Assembly Solutions has been helping promotional companies lower costs and increase sales and revenue, visit www.kittingandassemblysolutions.com

 

Relationships Matter: How Mackin Talent is Changing the Staffing Industry for the Better

While staffing agencies are critical aspects of the workforce, they often focus on filling positions for their client partners – without enough attention paid to the employees and their welfare. At Mackin Talent, they are on a mission to change that. Their commitment to contingent employees has earned them the respect and admiration of companies ranging from tech start-ups to some of the world’s largest organizations. 

Mackin is armed with five reliable teams; engagement, talent acquisition, finance, operations, and the leadership team. The leadership team includes Andy Mackin (Chief Executive Officer), Leniece Lane (Chief Marketing Officer), and Fiona Donnelly (Chief Operations Officer).

Mackin Talent is committed to providing its employees with the best possible service and offering them a warm and welcoming work environment. One of the standout examples of this is in their benefit offerings. All employees, whether placed at a client company or working directly for Mackin, receive access to the same benefits, something that is often overlooked in the staffing industry.  

In addition, they have a focus on learning and career development. Every employee is given access to LinkedIn learning, empowering them to upskill and build their careers. Mackin believes in helping their employees succeed; on this note, they provide monthly check-ins, actionable steps, and encouragements, contrary to most staffing agencies whose contact with their employees is very limited and usually occurs at the start and end of the contract. 

Mackin’s efforts have dramatically minimized labor turnover; some employees have been with Mackin for over five years. Some have left but then returned due to the company culture and values that guide their business. During their time with Mackin, many employees have tremendously scaled their careers and developed skills that put them in a better position for promotions and higher-level opportunities. 

They also offer clients exceptional services. They fully assess the organization’s needs, ensuring they place only the right people in the correct positions, thus making the recruiting and hiring process fast and easy while removing the stress and guesswork that often comes when hiring new employees. Mackin also offers consulting services that can help both large and small companies make smart decisions when upscaling their labor force. Mackin has a variety of ways to work with them, either through Scope of Work (SOW) vendor-based services, temporary/contract placement, partnering with their recruitment team on executive direct hire roles, as well as recruitment outsourcing. 

Mackin continues to work tirelessly to transform the face of work. Given their track record and flexibility, they recommend that they be a company’s first point of call for staffing needs. They work with diverse companies, from big tech firms to local start-ups, to develop customized programs that meet business needs and achieve objectives. They continually make the workplace attractive by upholding their incredible core values, competitive rates, flexibility and focus, transparency and dependability, diligence and meticulousness, and the Mackin culture. 

Mackin Talent’s values include honesty, respect, integrity, and creating sustainable solutions through innovation and flexibility. They uphold values such as encouraging growth through leadership, learning, and accountability, delivering global excellence, and transparency. Their number one value is “Relationships Matter,” and that can be seen in every interaction with the company and its employees. 

Mackin culture provides a fun and inclusive team environment for on-site and remote employees to interact, network, and feel seen. The company’s CEO, Andy Mackin, goes by the mantra, “We don’t promise what we can’t deliver, but we deliver what we promise.” He holds his employees accountable for that statement, and the results are undeniable. By prioritizing healthy workplace values, they have increased their business reach as clients continue to multiply. 

To learn more about Mackin Talent, visit www.mackintalent.com

What You Need to Know to Build a Stellar Startup Team

When launching a startup, a make-or-break move for founders can be the formation of the startup team — the people who will help one scale and, hopefully, succeed. A solid and dedicated team is a must-have for any startup that hopes to have staying power. Knowing how to build that stellar team, and how to leverage their unique skills for the betterment of your company, takes experience and strong business acumen. 

Svetlana Kamyshanskaya, the founder of Primum Law Group and an expert on charting successful courses for tech companies and other startups, stresses the importance of getting good advisors on hand from the get-go. From HR advisors to diversity consultants, having the right knowledge on hand can help you avoid costly team-building mistakes. 

“From an advisory perspective, you have to identify what holes you have in your organization’s knowledge and expertise,” explains Kamyshanskaya. “You have to trust the person who is advising you, but you can’t fully trust them until you have a relationship with them.”

Building a relationship based on trust with advisors can be the first step in constructing your winning startup team. However, there are other things startup founders should know as well. 

1. You can’t do it all 

“I’ve seen a lot of scientists and engineers try to be business people,” says Kamyshanskaya. “There can be some success stories, but more often than not, their probability of success is lower.”

Entrepreneurs are often known for their propensity for a “lone wolf” approach to business. However, that approach can often be a recipe for disaster as no founder — no matter how skilled or intelligent — is excellent at every facet of building a business. By bringing on people who can perfectly fill the gaps in your startup needs, you can rest assured that a subject matter expert covers every need, whether that need is HR, R&D, or creative. 

“In the early stages of a startup, many founders can go through a superhero phase,” Kayshanskaya remarks. “You have to be realistic in terms of what you can and cannot do.” 

2. Find strength in diversity

Just as a founder needs people with many different talents on their team, diversity is also a strength. Studies show that companies that focus on diversity and equity in team-building often outperform their competitors by as much as 60%

“I’m a big advocate for diversity,” Kamyshanskaya says. “If you start building your team with a diversity perspective, success is more probable.”

3. Working towards the same goal

A founder can put a team of the most diverse, talented people in place to help them scale, but if that team isn’t working together towards the same goal, it can all fall apart. “Your team can be diverse, but if there isn’t understanding, it will become dysfunctional,” Kamyshanskaya clarifies. 

People come to the table with different visions, skill sets, and ways of working with others. “There’s a misconception that once you hire people, that’s it — that’s your team,” Kamyshanskaya adds, “but the group isn’t a team yet. It’s important to have advisors who can align visions and help the team be a team.” 

4. Be a big picture thinker 

Building a great startup team starts with big-picture thinking. What are the goals of the organization? Where do the founders see the organization going in one year? Five years? Ten years? 

Goal orientation and always keeping the “bigger picture” in mind can help guide team-building decisions and management directions. Proper communication of this big picture can also help solidify teams and guard against dysfunction and team fracture.

The team is the cornerstone of every startup. While ideas, marketing approaches, and engagement may be important, none of that can happen without a solid team foundation. By bringing on the right skilled advisors and bridging gaps in what your organization needs, you can start your rise to startup success with a team that will significantly contribute to that success and stays with you for the long haul. 

The Truth about Skull Earrings, and It’s More Interesting than You Think

The fashion of the 21 century is diverse and bold. It constantly creates new things as well as revisits the trend known to humanity for centuries. Skull imagery is the prime example of the latter. Skulls have been used as means of decoration since prehistoric times. Small skulls, such as the skulls of birds, rodents, and other animals, served as excellent material for crafting jewelry. At the same time, their bones became the prototype of body piercing. If you could travel back in time, it would be possible to understand a person’s status in a primitive society by simply looking at their jewelry. Those clad in necklaces, bracelets, earrings, as well as various types of body piercing, were from the top of a social ladder. Alternatively, the quantity of jewelry and its type was the sign of bravery, skill, or deftness of a hunter or a warrior.

These were the times when people started crafting skull earrings. Millennia later, skulls are still around. You can see them on rockers of different magnitudes and caliber, movie stars, influencers, and basically everyone who wants to stand out against the crowd. Thanks to renowned fashion designers boldly experimenting with visuals in the 1980s – Alexander McQueen, Vivienne Westwood, Ed Hardy, just to name a few – skulls became mainstream. Interestingly, before that, skull earrings and other pieces of skulled jewelry had remained a solely niche product. They were widespread among bikers, rockers, punks, and Goths, but people outside any subculture were puzzled about such an unconventional fashion choice. You can find a vast selection of jewelry for these subcultures at http://www.bikerringshop.com.

But what did help skull jewelry transition from subculture-only to a worldwide phenomenon? 

The Beauty of Skull Symbolism

How do skulls make you feel? Frightened? Rejected? Puzzled? Or maybe, on the contrary, the sight of a skull makes your heart melt? In fact, there is no wrong answer. The skull is a multifaceted symbol, and it causes emotions of a diametrically opposite spectrum.

If you are afraid of skulls, you have every right to be, because the skull is a representation of death. The most infamous figure that embodies death, The Grim Reaper, is basically a skeleton (i.e., it has a skull face) clad in a black rope and holding a scythe. Simultaneously, the skull is the symbol of poison and danger plastered on the bottles of high-voltage equipment. These poisonous substances and dangerous things easily convert into death if you are not cautious enough. One more textbook example of skull-means-death is the infamous Jolly Roger, the skull with crossed bones. While the image of a pirate is inexplicably romanticized, coming across one on the high seas did not bode well. For many sailors, the Jolly Roger flag was the last thing they saw in their lives.

So yeah, if you associate skulls with death, you are totally right.

Surprisingly, if the skull to you is a symbol of life, you are not wrong. Death is just a continuation of life. It is one of life’s natural phases. The cycle of death and life is eternal and perpetual, and the skull is its best-known symbol. After the physical death of a body, the only thing that’s left is the skeleton. These bones are a reminder that the person is in a better place; he or she continues its existence in a new form.

The skull can even protect against death. People of the past believed that skulls buried in fields could cast away diseases and help grow generous crops. At the same time, skulls installed in altars inside the dwellings were supposed to drive away evil spirits and death itself. Bikers, although they don’t live in caves, rely on skulls as their patrons as well. They believe that a person who has a skull symbol will never cross paths with the Grim Reaper.

But these are not the only meanings of skulls. This symbol also stands for wisdom because our head is where our wisdom is. Along with that, it represents bravery, might, decisiveness, and other traits that can describe a real man. That’s because skulls are traditionally found on military insignia, and those who hold weapons in their hands to protect others are made of sterner stuff. Finally, skulls denote brotherhood and equality. These principles are especially important in the biker community, where every member has the same rights as others, and helping those in trouble is a sacred duty of every motorcycle rider. 

Fashionable Revival

At first, people rejected skulls as fashion statements because little was known about their significance. The representation of death is their obvious function, but not that many would like to introduce death symbolism into their wardrobes. Only after we started digging deeper and eventually discovered the wealth of beautiful meanings the skull possesses, we finally learned to appreciate this contradictory symbol. And with a restored appeal, it was only a matter of time before skulls could find their way into fashion.

The liberalization of fashion in the late 20th century also contributed to the popularization of skulls. Now it is difficult to say what happened first – the use of the skull as a provocative symbol or comprehension of its meaning – but one thing is for sure, without the boldness of introducing the skull to the masses, today we wouldn’t have such a generous selection of skull earrings, necklaces, and rings.

 

Interview with Nadia Lando, the Singer/Songwriter you Need to Know

Nadia Lando is an American singer and songwriter who is alluring, versatile, and has a captivating smile. Lando cross-pollinates music genres such as rock/pop, pop, electro/pop, Latin, and A-pop (Arabic Pop), breaking the glass confinements of music. Along with her charm, strong vocals, and a go-getter attitude, Lando has a promising future. Her solo single “It’s Not Me, It’s You” is a breakup song that will put anyone in a better mood after ending a toxic relationship. Because we’ve all been there, right? It features sassy lyrics, blending different genres, and has a retro quality. She has a hip-hop/pop song which is Arabic inspired in the works set to release before the end of the year. 

We asked Nadia to share a bit about herself.  

Nadia, what is your “go-to” song to put you in a good mood?

A: Don’t Stop Me Now by Queen.  

Who are five artists you would like to collaborate with?

A: Tough one because there are so many artists I admire. A few thoughts…Eminem, Cher, Russ, Bruno Mars, and Bad Bunny.

Would you say music has always been your main mode of expression?

A: Yes, definitely; as a child, I played piano and violin. I, unfortunately, didn’t stick with these instruments, so I encourage all of the kids I come across to stick with their instruments. I was also in the choir. Anyone who really knows me hears me constantly singing or humming around the house. I even sing to my pets; good thing they seem to like it and don’t start howling to get me to stop [laughs].

How has your past, your family, or your upbringing affected the music you’re making today?

A: My grandfather was a musician who played saxophone and trumpet, and I would go down to his studio and play the drums and piano, and he gave me my first violin, which I used when I was in the orchestra. 

Wonderful! What instruments would you like to master?

A: The electric guitar. That is my favorite instrument. 

What can we expect from you in 2023?

A: The release of my first EP and getting out and playing my music live.

 You can listen to Nadia’s single here: 

https://open.spotify.com/artist/0sB57LvYh4pbTbW9LLrgUf?si=-yBSGS1zSEKuuNNbGJBZjQ

You can follow Nadia here:

https://www.instagram.com/nadia_lando

How Maxwell Nee Is Extending a Vine of Understanding on Wine Investment

If a friend told you they’d spent several thousands of dollars on a bottle of wine, your reaction might be different than if they had spoken of an expensive foray into stocks and shares. The former is often viewed as a token display of wealth, while the latter is considered a wise and thrifty use of finances. In 2022, though, the picture forming is much different. Global economic uncertainty has led to a growth in other types of investment, including timeless commodities such as wine and spirits. As the Australian partner in Oeno Group, Maxwell Nee has shed light on how one consolidates that change long into the future.

Wine may seem like a sector with traditional marketing sensibilities, but Oeno Group is aware of the ongoing challenge of presenting wine in a different light. As such, Nee retains two titles within the company, Head of Australia and Head of Education. An elevated position down under allows Nee, an Australian native, to lead the investment firm’s development in new territories. At the same time, an informational role gives him the opportunity to present wine like a conventional investment, with all its benefits and caveats made clear.

As long as the gap in understanding is significant, wine investment firms like Oeno Group must ensure that their people are qualified to discuss it in-depth. Attention to detail is their aim in aspects of the business, such as client experience, and company heads expect communication to rise to the same standard. Therefore, Nee must be well-versed in the subject matter and empathetic to a key market.

On the business side, Nee’s ability to grow an online education company during COVID-19-related lockdown measures is understood to be something Oeno Group recognizes. In the first five months of the aforementioned period, his business grew by 300%, achieving a seven-figure revenue within 20 months of trading. Nee now believes the experience prepared him for his current responsibilities in the world’s most awarded fine wine firm.

“Today, my sole passion is transparently educating the world on the advantages and disadvantages of investing in fine wine,” Nee stated. “When they consider the global investment picture, many don’t realize that wine can be a lucrative yet stable physical alternative asset. My ‘Profiting with Fine Wine Masterclass’ shares this insight, as well as everything someone needs to know to feel confident in their own due diligence when investing in fine wine.”

In 2021, the Knight Frank Luxury Investment Index reported a 16% increase in wine investment. Many believe there is a rising need for investors to diversify their portfolios due to the instability of traditional markets. It is now being talked about as a complementary investment, but people like Nee continue to work to ensure it remains a top talking point for the long term.

How to Make a Big impact in Small Ways on Giving Tuesday

Despite our best intentions, plenty of Americans don’t have the time or the energy (or unfortunately the desire) to turn out in person to volunteer for good causes. Even if a few bucks is all you’re able to spare this holiday season, make sure to give where it counts. Here’s how.

You know those people who really have their stuff together? The ones who make to-do lists and actually check everything off on the same day, who exercise regularly and somehow also have the energy to organize a 5k, volunteer at voter registration drives, and co-chair a PTA committee? Not all of us are cut from this go-getting cloth; heck, most people are just trying to make rent every month and make sure our kids aren’t biting anyone.

That doesn’t mean we don’t care deeply about our communities and want to make the world a better place. For everybody out there who feels like you’re not doing enough to give back, listen up: it’s okay if all you can contribute right now is a little bit of money. But please, make sure to give consistently and intentionally. Let’s unpack what that means, starting first by acknowledging that talking about “giving back” requires us to peel back several layers of privilege—we don’t live in a vacuum where everyone has the same access to financial resources, social networks, mobility, you name it .

But sustainable giving isn’t only relevant to the most privileged among us—after all, it’s communities with the least wealth who are actually the MOST generous with the money they do have. Small, recurring donations are actually one of the most powerful ways that people can make a collective impact on issues they care about. It’s this kind of grassroots fundraising that many small nonprofits, mutual aid groups, and political advocacy campaigns rely on to keep their work going and growing.

Giving Season is almost upon us. In a few short weeks, you’re most likely going to get a wave of year-end fundraising pleas from every single organization whose email list you’ve found your way onto. Starting on Giving Tuesday and peaking just before the ball drops us into the new year, do-gooders and organizers are counting on lots of donations to fund their mission for the coming months. For anyone with a modicum of disposable income, a one-off donation might make you feel good this holiday season. But if you really want to make a difference, pick an organization (or two!) and set up a monthly recurring donation. Whether it’s $5 or $500, you’re making a lasting impact.

And do your research: groups that rely on grassroots support, that aren’t as likely to see those big philanthropic gifts from foundations, and those led by marginalized people could use your support the most. And for what it’s worth, it’s also these organizations that are working to change the systems that even require the need for charitable giving in the first place :eyes:)So whether you’re kinda busy giving every waking hour to your job(s) and family responsibilities, or you’re just not a people person, you can feel good about giving back with your dollars—if you take a moment to do it right.

At Givebutter, giving back is kind of our thing. In fact, Givebutter is donating $50K to verified nonprofits this Giving Tuesday, so if you’re looking for the right cause for your cash, or if you know an awesome group that needs a giving boost, join our community of changemakers and help us #spreadthebutter during the holiday season and beyond.

Meet Logan Blackman, a Pianist, Bassoonist and Composer Setting His Own Rhythm To Music

Music is a remedy that touches your soul and makes you feel lost in it. There are only a few musicians who are able to garner the audience and make them stay glued to their melody. The musical world comprises vocalists, instrumentalists, and composers who work with precision and clarity of thought before finally delivering their masterpiece. One such personality is Long Blackman, a freelance organist, pianist, and musician, who has been in this creative industry for over fourteen years now.

Inspired and fascinated by the Pirates of the Caribbean: Dead Man’s Chest, Blackman began his musical journey at the young age of eleven as an organist. His music captivation soon blossomed into a burning passion for this art, and he went on to become a bassoonist at the age of thirteen. A year later, Blackman started his conducting and composing career. Soon, he was presented with an opportunity to conduct the Murray State Wind Ensemble and record a piece of his. From there, Logan began studying the art of conducting and even formed his own wind symphony, “The Blackman Wind Symphony,” as a 17-year-old. He ran the semi-professional group for a period of five years.

After completing high school, Blackman went on to pursue his degrees in music. He attended the University of Kentucky and received a bachelor’s in bassoon performance as well as a master’s in conducting. Blackman also completed one year of work on his doctorate in orchestral conducting at the University of Utah.

The only thing that makes Blackman’s music unique is his range of emotions. Through his music, Logan has been able to communicate better. One of his serious works includes ‘Prayer of a Broken Heart’, a depiction of the loss of his parents when he was just a 15-year-old. “It tells a story of my own tragedy and triumph, my own grief, and I think impactfully so,” says Blackman.

On the other hand, Blackman also finds himself leaning towards comedic relief and satire, one of the examples being his sonata for bassoon and piano, “The Logic of a Mad Man”, which is a total satire. In the future, Logan intends to write more symphonic works and record some piano repertoire. The viewers can also expect the release of his first album, which will be available on SoundCloud and YouTube to watch and listen to.