By: Aimee Tariq

Publishing has traditionally been an exclusive club for several decades. If you didn’t secure backing from a major publishing company, an agent, or significant financial resources, your ideas were often out of reach. The path to bookstore shelves has historically been long, expensive, and difficult for many.

However, Wilbert Wynnberg is leading the charge to reduce gatekeeping in publishing. The vehicle that could potentially make this happen? His latest creation is AuthorRise.

Wynnberg’s Path to Industry Disruption

Wynnberg is an author who has gained firsthand insight into the inner workings of the publishing world. In 2017, he was in a skydiving accident that significantly changed his life. After reflecting on his experiences, he went on to document lessons on entrepreneurship, resilience, and mindset in his first book, Think Act Prosper.

Wynnberg’s breakout book opened doors to media interviews, speaking engagements, and consulting roles. As his brand grew rapidly, he created a publishing company. Over the years, Wynnberg and his team have published hundreds of non-fiction books.

But throughout his publishing journey, he noticed that many authors couldn’t share their stories due to the high expenses involved in the process. According to him, “We’re living in a time when anyone can potentially become a content creator overnight. Yet, publishing a book still feels like a daunting task.”

Changing the Narrative With AuthorRise.ai

Wynnberg’s response to simplifying book publication is AuthorRise. This AI-powered system offers guidance that can assist entrepreneurs, coaches, consultants, and creators in turning their ideas into potentially polished manuscripts.

Unlike many AI tools, AuthorRise is founded on a philosophy centered on amplifying the human voice, not replacing it. This AI system allows users to complete tasks such as outlining, drafting, formatting, and publishing while maintaining their unique styles and perspectives.

With AuthorRise in the mix, authors can potentially publish within days, while maintaining control over the entire process. It’s a significant step toward making an author’s dream more achievable!

A Looming Opportunity for Creators

Most creators have built their brands from the ground up using short-form content like videos and reels on social media platforms.

Wynnberg suggests that while short-form content certainly helps with visibility, creating a book could offer enhanced credibility. According to him, choosing this route could not only expand their audience but also provide them with a level of authority that short-form content may not deliver.

Local Voices Reaching Global Stages

Wynnberg sees AuthorRise as a tool that might provide authors around the world with a more level playing field.

In his words, “Whether you’re a leadership trainer in Lagos, a spiritual coach in Bali, or a wellness expert in the Philippines, your voice matters. AuthorRise is designed so that publishing becomes a feasible option, not just a privilege.”

By eliminating cost and logistical barriers, AuthorRise could enable experts in underrepresented regions to share their perspectives on the global stage.

A Movement That Gives Authors a Voice

While AuthorRise is a commercial venture, it represents Wynnberg’s vision of making publishing more accessible for all. He envisions a world where authorship becomes a possibility for anyone with a meaningful message.

According to him, “We’re not just building a platform. We’re building a movement, one that places the power of publishing into the hands of those who have something valuable to say.”

The Next Chapter in Publishing

As the creator economy matures, the demand for deeper, more authoritative content is expected to grow. Wynnberg believes that the future of publishing lies not just in print but in platforms that democratize access and amplify diverse voices. AuthorRise isn’t about replacing publishers—it’s about helping rewrite the rules so that every idea has an opportunity to be heard.

He often reminds aspiring authors that books tend to outlast trends. “A reel might catch attention today, but a book could help establish your authority for decades,” he says. By empowering creators to transition from short-form content to long-form impact, AuthorRise bridges the gap between visibility and long-term legacy.

For Wynnberg, the skydiving accident that once threatened to silence him has instead driven his mission to elevate others. In his words: “The future belongs to those who dare to tell their stories. AuthorRise aims to ensure those stories are heard.”