Michael A’s journey began in Brooklyn, NY, where he grew up as the son of Mexican immigrants. Watching his father work three jobs to support their family, he understood early on the value of resilience and hard work. He taught himself web and front-end technology in high school, eventually becoming a first-generation college graduate and a business owner. Over the years, he has built multiple tech companies, led product design teams, and mentored hundreds of aspiring technologists. But his biggest ambition? Seeking to reshape the way people access tech careers through Rita Group.

The Inspiration Behind Rita Group

Michael’s personal and professional struggles—overcoming financial hardship, surviving a life-threatening illness as a child, and facing an industry riddled with bias—have shaped his mission to create an inclusive, efficient, and accessible future. Instead of simply building products, he’s focused on building infrastructure—a system that makes career growth in tech more accessible for everyone, especially underrepresented voices.

Rita Group is more than a company; it’s an ecosystem aimed at closing the gaps left by traditional education and corporate tech. Through AI, mentorship, and community-driven initiatives, Rita Group is working toward creating a next-generation human experience—one where diversity fuels progress and where “hustle” is redefined as a cultural asset, not a burden.

Rita Group: A New Framework for Career Growth

At the heart of Rita Group are three powerful initiatives, each addressing a different aspect of tech and career development:

• Rita Lab – A community-driven platform providing mentorship, events, and learning resources for aspiring technologists. Rita Lab aims to support underrepresented voices and ensure that the next wave of tech leaders reflects diverse backgrounds.
• Rita ABC – An AI-powered career guidance platform designed to help emerging professionals understand their paths in tech. From personalized career advice to skill-building roadmaps, Rita ABC is contributing to the reshaping of how people enter and grow in the industry.
• Rita XYZ – A creative collective connecting small businesses with technologists who can provide digital solutions. It’s about using tech to empower independent business owners and bring more inclusivity into digital innovation.

Reclaiming the Hustle: The Future of Work in Tech

For Michael, “hustle” isn’t about burnout—it’s about redefining ambition through progress and community. Too often, marginalized communities are told that working hard is a burden when, in reality, it’s a tool for cultural and economic empowerment. Rita Group is helping to shift this narrative, making it clear that success in tech should be fulfilling, not exploitative.

This philosophy is embedded in their #builtformondai campaign, a movement that reimagines Mondays as days of creation, not dread. Rita Group is launching new tech products every Monday, demonstrating that the start of the week can be a moment of fresh opportunity instead of routine drudgery.

A New Approach to Tech Education

Michael is vocal about traditional education’s failure to prepare students for real-world tech careers. Instead of outdated curriculums and elite institutions, he envisions a world where AI and community-driven platforms like Rita Group play a key role in providing real-time, adaptive, and inclusive career development.

And while big tech continues to dominate headlines, Michael believes the future of tech lies in alternative, niche, and independent ecosystems. He’s building Rita Group as a tech education and career development powerhouse—a brand that aims to equip people to reshape the industry rather than just prepare them for jobs.

What’s Next for Rita Group?

Looking ahead to 2025, Michael has ambitious goals:

• Establishing Rita Group as a leading name in tech education and career transformation.
• Launching the Rita ABC app to scale AI-driven career guidance.
• Securing funding through a crowdfunding campaign to push Rita ABC to the next level.
• Expanding the #builtformondai campaign to inspire more creators to launch products and ideas at the start of the week.

Final Thoughts

Michael A’s story isn’t just about personal success—it’s about creating pathways for others. Through Rita Group, he’s showing that tech careers can be inclusive, more accessible, and not nearly as intimidating or confusing. They should be built for you—the hustler, the creative, the innovator, the next-generation leader.

Published by Tom W.