Meet Zadok Paul-Ebhohimhen, better known as “Zade,” a 19-year-old social media video editor who has worked with big names in the content creator space, such as Cody Ko, Karl Jacobs, TheOdd1sOut, and more. Zade has made a name for himself in the editing community as a lead social media video editor responsible for optimizing content to generate millions of views.
Zade has played a critical role in enhancing the final content creation for the channels he works with. He has impacted the way videos are made through editing strategy and style, resulting in subscriber gain averages going from 1000 per month to highs of 40 thousand. The average monthly view count for channels he works with has increased from around 500,000 views to over 8,000,000. Zade’s editing expertise has even led to YouTube Gold Awards for the channels he works with.
For these channels, his genius and creative abilities with video editing have grown Karl Jacobs’ channel to over 3.95 million subscribers, Odd1sOut to over 18.9 million subscribers, Cody Ko to over 5.96 million subscribers, Illymation to over 2.26 million subscribers, and TheAMaazing to over 1.27 million subscribers.
With over 100 million views across various client accounts under his belt, Zade shows no sign of slowing down. With the expertise he brings to the videos he edits, it can be likened to the ‘Zade effect’ because once he handles his clients’ video content, everything turns to gold.
The multidisciplinary artist imbues elements of cutting-edge aesthetics and infectious energy into his editing work, both of which not only blends well with the branding and personalities of his clients, but creates a unique, encompassing body of work that is uniquely Zade’s style. In the ever-competitive scene of Youtube content creation, Zade’s work stands out as an exemplary precedent of how quality surpasses quantity. But this was not always the case, as Zade has also persevered through the challenges of freelance work, having gone months without pay and constantly preparing himself for the worst-case scenario.
Zade’s biggest advice to aspiring creators is to overcome the initial hurdle of starting. He says that once creators defeat this first hurdle of the beginning, it becomes easier from then on. He encourages everyone to practice, make mistakes, and get better with each project they undertake. Zade hopes to inspire future young creatives into engaging with the art form. Despite all the challenges and the hardships, the joy of media editing is both a personal and professional journey that takes its constituents through transformative experiences unlike any other.
Zade remains an inspiration to creators worldwide, especially aspiring social media video editors who want to replicate the kinds of success he has had in his career. If you want to learn more about Zade’s work, you can check out his social media accounts, which include links to some of the channels he has worked with.