MINISO x Snoopy
Photo Credits To: MINISO

MINISO x Snoopy Arrives in New York, Just in Time for the New School Year

You can pick up the adorable range of Snoopy-themed products from MINISO’s locations at Times Square, SOHO, and Tangram Mall!

Snoopy, the world’s most famous beagle, came to life at MINISO today with the launch of an iconic new collection. Touching down in 13 MINISO stores across the United States, the MINISO x Snoopy collection celebrates the iconic black and white pooch across a wide range of fun, adorable, affordable products. As the new school year approaches, Snoopy makes the ideal back-to-class companion for a stylish school year full of imagination. 

The new collection brings Snoopy and friends to life across a range of cool accessories perfect for school. The wide selection of stationery, including pens, notebooks, pencil cases, stickers, and more, make learning more exciting than ever! Known for his amazing fantasies, the collection highlights Snoopy’s imaginative adventures in a useful and fun back-to-school collection. 

MINISO x Snoopy
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MINISO x Snoopy Collection Stationaries: Getting ready for the new school year

Snoopy fans across the US will be able to show off their style with a variety of bags, including handbags, school backpacks, and casual totes. Well-designed and featuring some of Snoopy’s iconic looks, the bags are perfect for carrying books at school, or for heading out and about. The cute collection also includes caps and socks adorned with the loveable character. 

MINISO x Snoopy
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Loveable Snoopy on your bags, let it be your best everyday companion

Towels, water bottles, mugs, keyrings, lunchboxes, and more are also included in the Snoopy collection. The whole collection is available mainly in a range of soft pastille colors, adding warmth and brightness to the fashionable and functional fun.

MINISO x Snoopy
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MINISO x Snoopy water bottles and mugs, infusing warmth and brightness in soft pastel hues

As the collection hit stores, a diverse range of captivating activities unfolded, beckoning visitors to get involved with the launch. Notably, MINISO unveiled a dedicated Snoopy-themed zone within its New York Tangram store, providing customers with the chance to capture Instagrammable photos and engage in exhilarating prize-centered events. 

 

MINISO x Snoopy
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Customers Explore the Adorable MINISO x Snoopy Collection and Snap Photos with the Cute Yellow Bus at the New York Tangram Store

 

The new Snoopy collection is now available at 13 MINISO stores across the US, including various locations such as New York’s Times Square, SOHO, and Tangram, as well as in California – in cities like San Francisco, Los Angeles, and Irvine – along with availability in Virginia, Washington, and Texas. MINISO has captured the hearts of young US consumers with its trendy lifestyle products, offering a perfect blend of value and quality, all wrapped up in the brand’s ‘Joy Philosophy.’ At present, MINISO has partnered with over 80 well-known global IPs such as Barbie, Toy Story, Minions, and Sanrio, resulting in a range of hot-selling collaborative products. In the upcoming months, the US market will continue to embrace MINISO’s eagerly awaited new IP collections, further adopting the brand’s joyful essence.

About MINISO

MINISO Group is a global lifestyle brand offering a variety of design-led lifestyle products. The Company serves consumers primarily through its large network of MINISO stores, and promotes a relaxing, treasure-hunting and engaging shopping experience full of delightful surprises that appeals to all demographics. Aesthetically pleasing design, quality and affordability are at the core of every product in MINISO’s wide product portfolio, and the Company continually and frequently rolls out products with these qualities. Since the opening of its first store in China in 2013, the Company has built its flagship brand “MINISO” as a globally recognized retail brand and established a massive store network worldwide.

(Ambassador)

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