Fashion has always been one of the ultimate forms of self-expression, a visible window of one’s personality FoxyLab New York aims to take the concept of fashion by forwarding ‘artwear’ into everyday clothing. The company prides itself on carrying collections produced in collaboration with artists worldwide.
FoxyLab New York is more than just a fashion brand. It is a creative laboratory that makes art wearable, merging the creative vision of artists and the practicality of street fashion, all manufactured using sustainable materials and practices. FoxyLab New York bears the undeniable conform streetwear shown through its relaxed and oversized silhouettes. All of its pieces are also gender-fluid, challenging the narrative of clothing being exclusive to either the male or the female sex alone. The brand promotes artwear as a lifestyle for the talented, courageous, and free.
Its unique permanent line called Eternal Beauty is celebrated in the fashion industry. It focuses on upcycling vintage garments to tailor two-piece dresses. The collection features vintage-inspired bottoms paired with a modern top from the FoxyLab New York’s classic collection. Eternal Beauty contributes to a more sustainable fashion industry and also promotes the level of craftsmanship dressmakers put towards the one-of-a-kind pieces.
FoxyLab New York was built by an immigrant female entrepreneur Oxana De Castro, along with other empowered women. The founder and her team aspire to lead the change in the fashion industry and seamlessly merge art and fashion into their collections.
“We try to make the brand very recognizable, stand out, exceptional, and different from all other brands. That’s why all details have to carry a specific meaning,” shared Oxana. “We don’t use art as a decoration for our pieces. Instead, we find artists whose style and philosophy reflect global issues and topics that we want to stress out and talk about. These issues usually correspond to our identity.”
Asked what inspired her to build a brand with primarily women on her team, Oxana shared that she wants to support her fellow female entrepreneurs who are either on the rise or the culmination of their careers. As FoxyLab New York works with women from all walks of life, the company also aims to shed light on exciting stories such women have and amplify their voices to the rest of the world, not only in the fashion industry.
“Art lies in the foundation of our DNA because if it weren’t for art, the brand wouldn’t have started. We explore art in all its forms and share a closer look with our audience,” shared the founder. “Art on clothing tells a story. That’s how our pieces obtain character and power. It tells the stories of individual artists as well,” she added.
Created in the vibrant Big Apple, FoxyLab New York is a reflection of the city’s diversity, international environment, chaos, culture, and even its anti-culture. The CEO explained that the brand is inspired by the vibe and mentality of the people of New York and wants their customers to feel the tenacity of being a New Yorker when wearing pieces from their collection. FoxyLab New York creates fashion for all and hopes to replicate the sense of individuality and freedom every New Yorker has.
Learn more about FoxyLab New York on its website.