Website Emails: Strategies to Improve Open Rates and Conversions

NY Weekly Staff on September 17, 2024

Building trust with your clients is vital. Website emails, such as those connected to your domain, are one of the most effective ways to do this. They help businesses create a professional image and stand out in an inbox full of generic addresses. People are more likely to trust a company email that looks professional than one that uses a free service like Gmail or Yahoo.

Why a Custom Email Address Matters

A custom email address is more than just an email. It’s a statement of professionalism. Having an email tied to your domain name, like yourname@yourcompany.com, shows that you’re serious about your business. Customers often judge companies based on their contact details. An email address with a custom domain builds trust and credibility. It’s much easier to remember and looks polished compared to free options like Hotmail or Yahoo.

Google Workspace and Microsoft Outlook for Business Emails

Google Workspace email and Microsoft Outlook are two popular options for setting up professional emails. Google Workspace offers more than just email; it includes tools like Google Drive, Google Calendar, and Google Docs. With Google Workspace, you get secure email hosting and may easily access your files and emails from any device, whether you’re on your desktop, mobile, or tablet. Microsoft Outlook, on the other hand, is known for its robust email client. Both services provide seamless integration with other apps, cloud storage, and step-by-step guides for users.

Free vs. Paid Email Hosting: Which Should You Choose?

Free services like Gmail are great for personal use. However, if you’re running a business, using a free service may come off as unprofessional. Paid email hosting, on the other hand, offers more than just a custom email domain. You get added benefits like better data protection, secure email servers, and an ad-free experience. Paid options also offer more mailbox storage, more email accounts, and better spam filtering, which is crucial for business communication.

The Role of Web Hosting in Setting Up Emails

Your email setup is closely tied to your web hosting. When you purchase web hosting for your site, many providers include email hosting as part of the package. This allows you to manage your website and email accounts in one place. Most hosting services provide simple, step-by-step guides to help you create professional emails, set up email clients, and ensure that your email domain works smoothly. Web hosting companies often bundle free email addresses with custom domains, but upgrading to a paid plan offers better security and additional features.

Protecting Sensitive Information with Secure Email

Businesses deal with sensitive information daily. Whether you’re communicating with clients, sending invoices, or sharing files, keeping your data secure is a top priority. Professional email services prioritize data protection and offer encrypted communication, ensuring that your emails are safe from hackers. Services like Google Workspace and Microsoft Outlook provide strong security features, protecting your messages and data.

Email Accounts and Devices: Flexibility for You and Your Team

Professional email services let you manage multiple accounts across various devices. Whether you’re accessing your inbox from your laptop, phone, or tablet, emails remain synced. For businesses with teams, this is a critical feature. Team members may connect their email accounts to any device, access shared calendars, and collaborate with ease. It’s important to pick an email service that works seamlessly on all platforms, from desktops to mobile devices.

Tips for Managing Professional Email Accounts

Managing your emails efficiently will save you time and improve your workflow. Here are a few tips:

1. Organize your inbox by creating folders for different clients or projects.

2. Set up filters to automatically sort incoming messages.

3. Use your calendar to schedule follow-ups and meetings.

4. Create templates for common responses to save time.

5. Backup your emails regularly, especially if you deal with sensitive information.

These practices help you stay on top of your email communication without getting overwhelmed.

Building Trust with Professional Emails

First impressions matter. A professional email address instantly builds trust with your customers. When they see an email from yourname@yourbusiness.com, they know you’re a legitimate business. It’s an easy step to take, but it makes a big difference. Plus, professional emails will help you stand out from competitors who are still using generic services.

The Future of Professional Email

As more businesses move online, professional email services are adapting to offer even better features. Expect to see improvements in cloud storage, data security, and integration with other business tools. For now, focus on the basics: secure email, custom domains, and reliable service.

The Takeaway

In today’s business world, professional website emails are essential. Website emails, like those offered through Google Workspace or Microsoft Outlook, help businesses build trust and establish credibility with customers. Don’t settle for free email services. A custom email domain tied to your web hosting ensures that your business looks professional, protects sensitive information, and keeps communication secure.

Frequently Asked Questions

How can I create a custom email with my own domain?

You can create a custom email by registering your own domain and setting up email hosting through providers like Google Workspace or Microsoft Outlook.

What is the difference between domain names and email addresses?

Domain names are used to identify your website, while email addresses use that domain to compose emails and communicate with customers.

Can I have multiple email addresses with the same domain name?

Yes, you can create multiple email accounts using your own domain to manage different departments or team members.

How do I compose emails from my custom email address?

You can compose emails by logging into your email client, such as Gmail or Outlook, and selecting your custom email address linked to your domain.

Is there a limit to how many domain names I can use for emails?

No, you can register and use multiple domain names to compose emails from different addresses for various business purposes.

Published by: Martin De Juan

G. Michael Smith Turns Oddness into a Superpower in “A Kestrel Circles” Chaotic Mystery

NY Weekly Staff on September 17, 2024

When a kestrel scours the ground, it flaps its wings so vigorously its tail remains still in one spot, hovering mid-air above prey, waiting for the right moment to attack. Matthew Brown, AKA Augustus De Marco Cervantes, the protagonist of A Kestrel Circles, just like the most ruthless kestrel, intently searching his mind until he sees it… But his prey is information—seemingly trivial hints lost under the rubble of everyday chores; innuendos hidden in plain sight; and essential memories that long to be re-discovered. 

In the thrilling mystery released in December 2023, G. Michael Smith takes the reader on a thrilling journey starting inside Cervantes’ brain, tracing his thoughts as he solves one mystery after another. This unique detective turned his oddness into power, choosing a career that allowed him to embrace his quirks and amaze the whole world with his skill—as he claims, he can find anything in the world or identify the item’s previous location if it no longer exists. 

His canvas, at first explored only for entertainment, is filled with sensory delights and secrets that help Cervantes excel as a detective, allowing him to peek underneath the surface and discover the unseen truth. This distinctive ability transformed Cervantes from a confused adult dealing with the complexities of being on the autistic spectrum into the world’s most wanted investigator.

When a mysterious woman asks the protagonist to help her find a pocket watch that belonged to her grandfather – who was a spy in the II World War – he gets himself tangled in “The Mystery of the Lost Pocket Watch,” a case that doesn’t end when the lost heirloom is found. With the watch being a clue to a much bigger secret, Cervantes finds himself in a murder- and mayhem-filled enigmatic race, where the final prize is a life-changing cache of diamonds.

As readers get immersed deeper into the story, they unravel new layers of cryptic information that spark as many questions as they do answers, experiencing the thrilling adventure where the outcome, for the first time, is unknown even to the great detective himself. 

What inspired Smith to create this flamboyant, relatable character was a holiday some years ago, when he and his wife were indulging in the spicy cuisine and zesty cocktails signature of the Mexican Gulf. Despite his wife’s wishes, Smith would always allocate his mornings to writing, letting creativity fill the pages as he relaxed. That summer, their middle daughter had just had a daughter who, soon after birth, was diagnosed as someone on the autism spectrum.

G. Michael Smith Turns Oddness into a Superpower in “A Kestrel Circles” Chaotic Mystery

Photo Courtesy: G Michael Smith

Through watching his grandchild grow, Smith witnessed a powerful blossoming from a small girl who struggled to fit in into a talented 7-year-old who discovered her superpower. “At first, she would cry hysterically whenever anyone was singing Happy Birthday, other songs, or made seemingly normal sounds,” he adds. “Then, we found out that what she had was a perfect pitch, and our melodic skills simply weren’t enough! Now, she can play Beethoven on the piano, create harmonic tunes on the guitar, and dance ballet. It is quite astonishing how much someone can flourish if they embrace their oddness.”

Drawing inspiration from his granddaughter, he created Cervantes. Both as an homage to the girl and an encouraging gesture to all readers grappling with the feeling of being the odd one out, Smith wrote a gripping story that touches with its narrative and hidden meaning. “When you get a character that’s a bit odd, it depends on you to carry that oddness forward,” Smith shares. “I took some liberties and created a universe where music, numbers, colors, and sounds all intertwine, soothing his mind when the real world makes it spin. I hope we can all find the kestrel within, learning how to float amidst the storm.”

Published by: Nelly Chavez

Understanding the Visual Brain: How Brain Engineering Labs Empowers the Highly Visual Thinker

NY Weekly Staff on September 17, 2024

By: Maria Williams

Individuals exhibit unique strengths in various cognitive domains, and among these profiles stands out the highly visual thinker. Those with a visual brain process information through images, often with a speed that surpasses verbal processing. This inherent trait can lead to remarkable abilities in spatial reasoning, pattern recognition, and creative visualization. Unfortunately, when this visual dominance comes at the expense of verbal processing, it can bring challenges in environments prioritizing verbal skills. 

Understanding the Visual Brain- How Brain Engineering Labs Empowers the Highly Visual Thinkers

Photo Courtesy: Dr. Cheri L. Florance

Dr. Cheri L. Florance, a distinguished brain scientist with over 45 years of experience researching and treating communication and language disorders, developed innovative treatments that help individuals utilize their visual strengths while mitigating verbal weaknesses. She coined “Maverick Mind” to describe highly visual thinkers whose exceptional visual processing capabilities can overshadow their verbal functions. 

Mavericks might excel in visual tasks but struggle with verbal communication and processing. This disparity often leads to misdiagnoses, with individuals being incorrectly labeled with conditions such as autism, ADHD, or oppositional defiant disorder. When not correctly identified, those with a Maverick Mind face challenges in several areas of their lives.

For instance, Mavericks navigating the corporate world can face many obstacles. Their rapid visual thinking allows them to foresee solutions and outcomes well ahead of their peers. However, misunderstandings and inefficiencies usually arise because they tend to find verbal communication difficult. “Picture a visually gifted executive who excels at strategic planning but struggles during verbal negotiations or presentations,” Dr. Florance supplies. “Other people, perhaps even the executive themselves, might not know their cognitive style. They might be unfairly judged as having attention deficits or communication issues.”

It’s not only the corporate world that’s heavily biased toward verbal skills. The education sector also often fails to accommodate visual thinkers. Standardized tests and traditional teaching methods focus on verbal abilities, leaving visual learners at a disadvantage. The lack of visual-based assessments and teaching strategies means their true potential remains untapped, leading to a cycle of frustration. Maverick students can experience anxiety, depression, and withdrawal if misdiagnosed with learning disabilities or behavioral issues.

Mavericks can also find it difficult to maintain personal relationships, especially because the communication gap between verbal and visual thinkers can lead to misunderstandings and frustration. The latter might express affection through actions and visual symbols rather than words. A verbally oriented partner can misunderstand this. This disconnect can cause tension and dissatisfaction, with each party feeling misunderstood and undervalued.

Dr. Florance made it her mission to nurture the strengths of visual thinkers while providing them with the tools to manage their verbal processing challenges. Her journey into this specialized field was personal. Her son, Whitney, was diagnosed with autism and struggled with verbal communication. She researched and designed interventions to help her beloved son turn his challenges into strengths.

Holding a dual doctorate in speech and hearing science and psychology from Ohio State University, Dr. Florance assumed the role of clinical research fellow at the National Institutes of Health to hone her expertise. She later founded Brain Engineering Labs to sharpen the skills of Maverick children and adults showing symptoms similar to autism, attention deficit disorder (ADD), pervasive development disorder (PDD), and other brain-based disorders.

The neuroscience consultant leveraged her extensive background and experience in brain science to design Brain Engineering Labs’ engaging, family-friendly, and effective programs. The children’s program, for instance, is a failure-free, fun, and individualized experience. Dr. Florance developed a customized platform for each child, focusing on attention and memory before moving on to language-processing skills such as listening, reading, speaking, and writing. This approach has improved academic performance and has boosted confidence and social interactions. The program starts at home and gradually extends to school and social settings.

Brain Engineering Labs also responds to the needs of adult visual thinkers, such as doctors, engineers, and CEOs. These individuals often excel in practical tasks but may struggle with verbal attention, memory, and language processing. The adult program helps them enhance these verbal skills, which are essential for passing exams, participating in meetings, and improving overall productivity. College students and professionals benefit from this targeted training, which is customized and frequently updated to meet their changing needs.

It’s worth mentioning that these programs are based on international ideal practice standards in brain science, education, healthcare, and business. They support policies from the World Health Organization, the National Institutes of Health, the U.S. Office of Education, and the International Classification of Diseases. 

With its initiatives, Brain Engineering Labs has changed the lives of thousands of individuals with strong visual brains. It has helped children and adults discover their potential. Clients who once faced obstacles graduated from prestigious institutions, excelled in creative and technical fields, and achieved professional success. 

A medical resident shares her experience with Brain Engineering Labs after struggling to pass her USMLE Step 1 board exams despite studying rigorously for it. “I had studied 10 to 12 hours a day for 30 days and took the test,” she recalls. “When I learned I didn’t pass, I was devastated. Meeting Dr. Florance changed my life. She explained what a Maverick was—someone with a high visual brain but underperforming verbal skills. For the first time, I felt understood.”

Dr. Florance’s program for Mavericks was a game-changer. “I went to study as usual, but this time, I read through a chapter in just 15 minutes, which previously took me four hours. I was understanding and absorbing the material better. I could even explain it to myself later,” the medical resident adds. The doctor successfully progressed in her medical career thanks to the innovative program.

Brain Engineering Labs empowers individuals to overcome verbal processing challenges, unlock their full potential, and thrive in all aspects of life through its programs. It provides a unique approach to helping highly visual thinkers balance their cognitive strengths and weaknesses. 

Disclaimer: The information provided in this article is for educational and informational purposes only and does not constitute medical, psychological, or professional advice. Brain Engineering Labs and Dr. Cheri L. Florance’s programs are specialized and may not be suitable for everyone. Please consult with a qualified healthcare provider or specialist before beginning any new treatment or cognitive training program. Results may vary, and this article does not guarantee specific outcomes.

Published by: Nelly Chavez

Mastering Fabric Selection: A Guide for Your Next Project

NY Weekly Staff on September 16, 2024

Key Takeaways

  • Understand the different types of fabrics and their unique properties.
  • Learn how to choose the suitable fabric for various projects.
  • Explore tips for working with varying types of fabric.
  • Access two valuable resources for in-depth fabric knowledge.

Introduction to Fabric Selection

Choosing the suitable fabric for your project can significantly influence the outcome, whether sewing a dress, making curtains, or creating upholstery. With so many options available, it’s essential to understand the characteristics of various fabrics and how they can impact your project. When exploring luxury fabric selections online, you will find multiple options that cater to diverse needs, making your fabric choice both crucial and exciting. From texture to durability, the fabric you choose can elevate your project to professional standards or fall short. Therefore, a well-informed decision can make a world of difference. Different fabrics offer unique features, and understanding these nuances will give you the knowledge to make the right choice for your specific requirements.

Understanding Fabric Types

Fabrics can be broadly categorized into natural and synthetic ones. Natural fabrics include cotton, linen, wool, and silk, each with unique benefits and drawbacks. For instance, cotton is breathable and versatile, making it perfect for everyday wear, while linen is known for its durability and coolness.

Cotton

Cotton is an organic material that is very breathable and comfortable to wear. It’s excellent for summer garments and day-to-day wear. Its softness against the skin is unparalleled and easy to maintain with straightforward washing instructions. However, it wrinkles easily, making it only ideal for formal attire if blended with other fibers. Various cotton types, such as Egyptian and Pima cotton, also allow diverse textural choices.

Silk

Silk is another natural fiber, prized for its luxurious feel and sheen. It’s perfect for formal wear and special occasions, adding an element of sophistication and elegance. However, it’s delicate and often requires hand washing or dry cleaning, which can be a drawback. Silk’s natural temperature-regulating properties make it comfortable to wear in warm and cool climates.

Wool

Wool is warm and durable, making it suitable for winter clothing and outerwear. Its innate ability to draw moisture away from the body aids in maintaining a dry and comfortable feeling. However, it can be itchy against the skin if not processed correctly, although modern treatments have reduced this issue significantly. Wool’s variety, from merino to cashmere, offers softness and warmth.

Pros and Cons of Natural vs. Synthetic Fabrics

Synthetic fabrics like polyester, nylon, and acrylic offer different advantages. Polyester is rugged and wrinkle-resistant, while nylon is famous for its durability and flexibility. However, synthetics might not be as breathable as natural fabrics. Finding the balance between natural and synthetic fabrics can be crucial for the project’s success.

Polyester

Polyester is commonly utilized because of its strength and ability to resist wrinkles. It’s less breathable than natural fabrics but often blends with other fibers to improve comfort. Polyester is also easier to care for and maintains its shape well, making it a popular choice for everyday wear and home décor items. Technological advances have led to polyester fabrics that are nearly as soft and breathable as their natural counterparts.

Nylon

Nylon is firm and elastic, making it an excellent choice for activewear and outerwear. It provides good resistance to wear and tear but can be less comfortable for long-term wear than natural fibers. Nylon’s ability to repel water makes it suitable for outdoor use, though it may trap heat more than breathable fabrics like cotton and linen.

Acrylic

Acrylic is often used as a wool substitute because of its warmth and affordability. However, it doesn’t have the same moisture-wicking properties as wool and can feel less breathable. Acrylic is highly durable and resistant to damage from sunlight, making it a good choice for outdoor fabrics and items like sweaters and blankets. Its versatility and lower cost make it accessible for various projects.

Choosing the Right Fabric for Apparel

Fabric choice is critical when making clothes. For instance, choosing a lightweight natural fabric like silk or cotton for summer wear can keep you comfortable. On the other hand, using heavier, synthetic options such as polyester blends can add volume and structure to winter garments.

Summer Apparel

For summer clothing, breathable fabrics like cotton and linen are excellent choices. They permit the flow of air, maintaining your coolness. Lightweight silk can also be suitable for evening wear during warmer months. The breathability of these fabrics means you stay comfortable even in high temperatures, which is particularly crucial for active wearers or those living in hot climates.

Winter Apparel

For winter wear, opt for fabrics that provide insulation, such as wool and heavy synthetic blends. These materials can trap heat effectively, ensuring you stay warm. Velvet and flannel are also great options for adding both warmth and style. Fabrics like fleece and tweed offer additional layers of warmth, making them perfect for layering in colder climates.

Home Décor Fabric Choices

Fabrics for home décor projects like curtains, cushions, and upholstery require different features. Cotton and linen are excellent for their aesthetic and ease of care. Something durable and easy to clean, like microfiber or a polyester blend, is ideal for upholstery.

Curtains

For curtains, lightweight fabrics like cotton and linen work well for a breezy, casual look. Consider using thicker materials such as velvet or brocade for a formal environment, as they offer improved insulation and block out more light. Fabrics with a tight weave can block out more light and offer increased privacy, making them excellent choices for bedrooms and living areas.

Upholstery

Durability is critical when choosing upholstery fabric. Microfiber and heavy-duty polyester blends are popular because they’re easy to maintain and resist wear and tear. These fabrics can withstand frequent use without showing signs of damage, making them ideal for high-traffic areas like living rooms. Patterned fabrics can also hide stains and wear better than solid colors.

Tips for Working with Different Fabric Types

Each fabric type requires special handling during cutting, sewing, and finishing projects. Silk is delicate and often needs a finer needle, while thicker denim may require a stronger needle and thread. Becoming skilled in these techniques can result in a more refined result.

Cutting

For accurate cuts, utilize sharp scissors or a rotary cutter. Consider using tissue paper to stabilize the fabric during cutting for delicate fabrics like silk. It prevents it from shifting and ensures straight, clean cuts. To avoid permanent marks, permanently mark your fabric with a fabric-safe pen or chalk.

Sewing

Adjust your sewing machine settings based on the fabric. Use the appropriate needle type and size: fine needles for delicate fabrics and heavy-duty needles for thicker materials. Try out your stitches on a small piece of cloth beforehand to make sure the tension and stitch length are correct. Using the correct thread type is also crucial for seam durability.

Finishing

Press seams carefully based on the fabric’s heat sensitivity. Utilize a pressing cloth when ironing delicate fabrics to prevent scorching. Pressing seams rather than ironing them back and forth can also help maintain the garment’s shape and appearance. French seams and zigzag stitches provide clean finishes that prevent fraying.

 

Published By: Aize Perez

Shimronde Providence Offers Transformative Wellness Projects and Consulting Services Across Guyana

NY Weekly Staff on September 16, 2024

By: Maria Williams

Shimronde Providence culminates her experience in communication, sales, interior design, and real estate to provide comprehensive services to the developing nation of Guyana, South America. As a mother and modern American woman, she extends her offering to include family mediation services and mentorship programs across the country.

Shimronde Providence Offers Transformative Wellness Projects and Consulting Services Across Guyana

Photo Courtesy: Shimronde Providence, founder of Providence Life Design

As of 2024, studies reveal a surge in demand for Guyana’s growing real estate market – as well as its naturally abundant oil and gas industry – with increased foreign investment and infrastructure development schemes entering the country. Recognizing the importance of her affiliations with this region, Providence works as a panelist and social advocate, sharing her knowledge on national modernization and architecture projects. To date, she has hosted five in-service workshops in Accra, Ghana, centered around real estate training and catering to the growing needs of the flourishing nation.

In the transformative wellness space, Providence aims to host an annual ‘Quality of Life’ conference, covering topics of quality of life, child welfare, and maternal health advocacy. Despite her personal connections to the Guyanese language, history, and culture, she comments: “I am always learning and my education is ongoing. I study societies and immerse myself into the lifestyles of the people, to understand them fully and embrace their way of life.” In doing so, Providence is well-placed and well-researched in providing specialized wellness initiatives to the wider community of Guyana. 

As a writer and published author of I Am Beautiful: A Book of Affirmations for Little Girls that Will Change the World, Providence champions the value of art and literature to modern civilizations. When her son was just six months old, she established a literacy program designed for young children in her home borough of Brooklyn, New York. This work inspires her mission to create a fully detailed curriculum for the children of Guyana, focused on the studies of art and literature. Concurrent with her projects in the real estate and wellness space, Providence seeks to build an art residency in Guyana, reinforcing her belief that “art is a luxury that should be afforded to all.”

Providence’s approach is deeply intertwined with a community-centric philosophy, asserting that collective effort is pivotal for societal progress. Through her initiatives, she has fostered a strong sense of connection among residents, leveraging their common experiences of Guyanese life to fuel collaborative projects in real estate, art, and various business ventures. Her work doesn’t just stimulate economic growth; it also reinforces the social fabric by encouraging local artists, entrepreneurs, and families to engage more deeply with one another.

Her efforts extend beyond mere business interactions; Providence is committed to enhancing the overall well-being of her community through well-thought-out mentorship programs and initiatives aimed at improving quality of life. These programs are designed not only to provide skills and knowledge but also to strengthen the familial and community bonds that form the backbone of a thriving society.

Recognizing the potential for a transformative impact on Guyana’s social and economic landscapes, Providence is actively seeking investors and collaborators who share her vision. She envisions a partnership that not only drives financial returns but also contributes positively to the community’s development, fostering a prosperous environment where art, business, and family life can flourish together.

By inviting external investors and interested stakeholders to join her efforts, Providence aims to expand the reach and depth of her programs, bringing about significant changes that could set a precedent for community-driven development in Guyana and beyond. Her call to action is not just an investment opportunity; it’s an invitation to be part of a movement that seeks to empower a nation through unity, creativity, and shared purpose.

 

Published By: Aize Perez

From an ‘Oh No!’ Moment to Financial Readiness: Gwendolyn Calhoun’s Mission of Raising Awareness and Urgency

NY Weekly Staff on September 16, 2024

By: Maria Williams

Money makes the world go around. Though defied by some, this universal truth is embraced by the forward-thinking part of the population that strives for financial readiness and independence. To address the economic needs of 21st-century people, Gwendolyn Calhoun, a licensed and certified financial advisor based in Franklin, Pennsylvania, provides an all-encompassing array of services, from meticulous investment strategies and budgeting guidance to tax liability counseling.

Now an outcome-driven catalyst of change in the financial landscape, Gwendolyn’s career began in the heart of courtroom chaos, where she worked as a stenographer for over three decades. What ignited the change in her professional path was an epiphany—an ‘Oh no!’ moment during COVID-19, when Gwendolyn realized the assets and investments she had put in place weren’t nearly as secure as she once thought.  

“The pandemic was all about uncertainty and anxiety. Just like most people, I was worried about the future,” she recollects. “I had an IRA, other investments, and substantial savings. But despite that, when I looked at my finances, I realized I wasn’t saving enough, my economics weren’t in order, and I was setting myself short for retirement.”

Motivated to feel financially ready for the future, Gwendolyn began working alongside a mentor, learning the ropes of budgeting, planning, and saving. That process, more than honing her skills and expertise, sparked another realization—there was a nationwide knowledge gap in economic prowess.

A general lack of urgency is what Gwendolyn ascribes to that void, saying, “Too many people believe they have all the time in the world to start planning for retirement. Truth is, the sooner, the better. If you start saving with 30 years to spare, it will cost you less than if you were to wake up at the age of 50. It’s much easier to put away $500 for 30 years than $5,000 for five or ten.” Fueling that problem is the deficit of the right education, one that prepares people since youth to tackle financial obstacles by equipping them with 21st-century-readiness skills. 

More than hindering one’s chances for a serene, stress-free retirement, Gwendolyn believes that financial illiteracy propels the homeless problem. “Especially in the US, where homelessness rates are rising year-by-year, we have to delve deeper into the problem. Homelessness is not always a result of laziness,” she stresses. “Sometimes, it’s the aftermath of employees not knowing how to manage their finances. It’s not fair for people to work two or three jobs and barely be able to afford rent and monthly utilities.”

After leaving the courthouse realm, Gwendolyn, driven by her growing understanding of the issue, devoted her time to becoming a licensed financial advisor. As a freelance broker, she has collaborated with nearly 100 agencies, always dedicated to providing comprehensive and targeted solutions to diverse challenges people face. “I realized that the more educated I became, the more ready I felt for retirement or any emergencies,” Gwendolyn adds. “Now, I strive to empower others and help them feel protected in case of a sudden illness, inability to work, or an unexpected costly event.”

To fuel her mission of raising awareness, Gwendolyn forms meaningful connections with anyone she meets, delves into the cold outreach territory, and garners attention during live events. Dedicated to teaching clients how to make the most of the money they are earning, she curated a results-driven 3-step process to financial freedom: 

1. Budgeting – knowing what and how much money is coming in and out;

2. Asset analysis – scrutinizing current policies, insurance, and investments;

3. Comprehensive assessment of all financial responsibilities and sources – aligning income, work, pension plans, 401K or IRA situations, and planning for retirement.

Though Gwendolyn addresses the needs of all clients, she specializes in guiding women and retirees. She explains, “I have seen women struggle with finances so many times. Too often, they rely on the men in their lives to make economic decisions, rarely taking the time to educate themselves. Then, if something happens to their husbands or they get divorced, they find themselves in a really difficult position, unable to seamlessly navigate the future. Retirees are another group that struggles; they have been brought up in different times, and not enough of them have put in the effort to shift their mindsets toward modern-day reality and needs.”

Looking into the future, Gwendolyn hopes to train more passionate financial advisors, fostering a thriving environment where all people can find guidance. “There is a lack of awareness, lack of financial education, and lack of urgency,” Gwendolyn affirms. “I want to use my story to ignite change in the mindsets of people. I want to reach as many as I can before they reach that ‘Oh no!’ moment like I have. Financial literacy is not about tackling problems when they arise; it’s about putting plans and measures in place that keep you financially protected and ready for any challenges.”

Disclaimer: This content is for informational purposes only and is not intended as financial advice, nor does it replace professional financial advice, investment advice, or any other type of advice. You should seek the advice of a qualified financial advisor or other professional before making any financial decisions.

 

Published By: Aize Perez

Fox Valley Pioneers Sustainable and Affordable Housing, Announcing Green Freedom, 17 New Houses for a Hand-up in Aurora

NY Weekly Staff on September 16, 2024

By: Maria Williams

Housing is a human right, not a privilege. While many people recognize the candor of this statement, the truth is— many struggle to find housing that is affordable, accessible, and in decent condition. To bridge this evident gap in society, Habitat for Humanity, a nonprofit dedicated to providing each family and individual with equitable living conditions, constructs simple, decent homes through volunteer labor and donations. Recently, Fox Valley, Habitat for Humanity’s affiliate based in Illinois, announced the construction of 17 new homes in the city of Aurora, a project called Green Freedom fueled by the volunteers’ passion, donors’ commitment, and prospective owners’ hard work. 

The development will offer low- to moderate-income families or individuals a unique chance to participate in a hand-up – not a hand-out – process and become homeowners. In other words, each family contributes labor, called “sweat equity,” to the construction of the neighborhood, including their future forever home. Not only does that decrease the cost of the house—it exponentially increases a sense of pride in ownership.

When asked about the inspiration behind the project, Jeffrey Barret, Fox Valley’s Executive Director, says, “It all started with one question: How do we build not only affordable housing but affordable living for our homeowners? The families who work with us are Fox Valley’s legacy, and they deserve decent living conditions and having a place they can call home without compromising their finances.”

To ensure affordability, Fox Valley implemented several measures that help families with the cost of not only purchasing but maintaining utilities long-term. Sweat equity, a system that requires families to contribute their time and effort, enables prospective homeowners to reduce the cost of the house and decrease mortgage rates while building a tight-knit community in the process. Depending on one’s situation, individuals and families are required to work between 350 and 500 hours, helping Fox Valley build the neighborhood. Working side by side with donors and volunteers – community, dignity, and respect are built. 

In a bold step toward sustainability and affordability, Fox Valley has fostered meaningful partnerships that help make the houses energy-efficient. From collaborating with an eco-conscious gas firm to teaming up with an organization producing carbon-neutral concrete, Fox Valley remains dedicated to implementing sustainability into every design.

That second partnership is especially crucial since Fox Valley utilizes insulated concrete forms in the construction. The concrete is constructed in a way that keeps the home stable and sustainable. Additionally, high-quality windows stop air penetration from the outside, ensuring homes remain warm in the wintertime and pleasantly cool in the summer.

Creating net zero homes was a goal Fox Valley had strived to reach since the development began over two years ago. To achieve that, the nonprofit uses more natural materials, low-flow pipes and faucets, tankless water heaters, carbon-neutral concrete, solar energy with battery backup, and Smart appliances.

With hundreds of applications, Fox Valley meticulously chooses the families and individuals in the dire need who meet the requirements. Each applicant’s salary must fall between 30 and 80% of the Area Median Income (AMI), which is around $109,000. Always keeping at heart the central principle of a ”hand-up,” not a “hand-out,” homeowner families receive a zero percent mortgage, paying 30% of their income. “In Fox Valley, all families must live or work in the region, and – importantly – must be willing to build and become active members of the community,” says Jeff.

The development process is divided into three phases, spanning three years. In August, the foundations for the first stage will be laid. After that, Fox Valley, future owners, donors, and volunteers will build five houses over the next year. In the second and third years, the nonprofit plans on creating twelve more homes, six per annum. Aurora’s Mayor, Richard Irvin, endorsed the project at the State of the City Address in March 2023.

With the backing of the City, Nicor Gas, and other donors and partners, the Habitat Green Freedom community is on its way. But more funding is needed, and exciting opportunities exist for donors to be involved in the first affordable Green Neighborhood in the country. “Companies and individuals investing in the neighborhood have an opportunity to show the world that Green Freedom living is doable and affordable,” said Jeff. More than financial investors, Fox Valley is hoping to attract volunteers willing to visit the construction site and contribute their strength and time.

“If I didn’t help these families, I would be taking things for granted,” Jeffrey adds. “It’s not us who bless them. These families bless us with their stories, happiness, and gratitude, and I’m just grateful I get to witness their lives change.”

Published by: Nelly Chavez

Kelly Boyd-Rivera Leading Cadmus Dental Lab with Vision and Integrity

NY Weekly Staff on September 16, 2024

By: Maria Williams

When one thinks about dentistry, the only thing that springs to mind is a dentist who examines teeth, works on them, and everything happens magically behind their office wall. This is exactly what Kelly Boyd-Rivera thought. Her journey into the dental industry began somewhat serendipitously. “Fifteen years ago, I didn’t even know dental labs existed,” she recalls. Her curiosity and determination soon led her to uncover the immense potential within the dental lab industry. Further, recognizing the need for scalability without compromising quality, she embarked on a mission to revolutionize how dental labs operate. 

A pioneer in her field today, Kelly has leveraged her 15 years of industry expertise, along with her background in advertising to transform her company Cadmus Dental Lab into a leader in dental solutions, on track to achieve a staggering $70 million in revenue this year. The laboratory distinguishes itself through a unique combination of rapid turnaround times, exceptional quality, and competitive pricing. These achievements are not just business strategies but a reflection of Kelly’s philosophy. “I never make a promise that I cannot keep. We are only as good as our last case,” she asserts. This commitment to integrity has fostered deep trust with their clients, setting Cadmus apart in an industry often plagued by finger-pointing and unmet expectations. 

Kelly’s approach to her relationships with dentists is revolutionary. She openly acknowledges the 1% of cases that might fall short of expectations and actively seeks feedback to drive continuous improvement. “If we take on a case and it does not turn out right for the patient, we own it. This builds tremendous trust with our clients,” she explains. This ethos of accountability and partnership has been pivotal in Cadmus’ rapid growth, boasting a 25% increase month over month. 

A life-altering catastrophe left Kelly with severe burns, which marked a watershed moment in her career. The outpouring of support from the dental community during her recovery was overwhelming and reaffirmed her influence in the industry. “I received so many messages and flowers. It was then I realized the impact I had made,” she shares. This incident became the catalyst for founding this dental lab hero company, driven by the recognition and trust she had earned over the years. 

Scaling a dental lab while maintaining high standards is no small feat. Kelly’s previous corporate experience equipped her with the skills to think big while staying grounded in quality. “Every case is unique, just like a fingerprint. The challenge was to scale this custom product while ensuring high quality and turnaround time,” she notes. Kelly explains Cadmus’ success is in no small part the result of a proud partnership with an esteemed Southeast China lab – a relationship that began over 15 years ago and still continues to flourish to this day.

Despite its international presence, Cadmus maintains the feel of a local lab, nurturing individualized relationships with dentists. This personal touch sets them apart. Further, her background in advertising has instilled in her a deep understanding of customer needs and service delivery. “These are lessons I brought from advertising to the dental lab industry.”

A trailblazer in a predominantly male-dominated industry, Kelly Boyd-Rivera is one of only three women globally who own a dental lab of such scale. Yet, she doesn’t see her competition as other women but the entire industry. “I am in this industry with everyone – local, national, international labs. Every day we strive to feel like a small local lab with an individual touch; while delivering on an international scale,” she affirms. As Cadmus continues to grow, it does so on a foundation of strong values and a commitment to excellence, guided by a leader who epitomizes the ideal of what the dental industry can offer.

 

Published by: Khy Talara

Paris Limousine Service Pioneering Luxurious Transportation Services in New York City and Tri-State Area

NY Weekly Staff on September 16, 2024

By: Maria Williams

Exploring new cities for work or pleasure can be an exciting activity. However, coordinating travel arrangements from the airport to the hotel and other operators can become tiring. Without enough attention to detail, mishaps can quickly impact the quality of a trip. Considering that humans spend hundreds of hours annually commuting to work, corporate events, and other locations, it’s important to travel in style. Finding a reliable transportation partner removes the hassle from a person’s busy life and introduces them to one-of-a-kind experiences they might not have experienced otherwise. Paris Limousine Service, a transportation company serving New York City, New Jersey, and Connecticut, sets a new standard for travel with its authentic service offerings. 

In the heart of the Big Apple and surrounding metropolitan areas, it can be challenging to discover trustworthy transportation providers. Paris Limousine Service is dedicated to offering hands-on, deeply personalized support, which is why they provide a suite of attractive services. The company has an impressive fleet of luxury Mercedes sedans, multi-passenger SUVs, and limousines that cater to a client’s every need. Paris Limousine Service is one of the only providers in New York that has access to a Mercedes S Class, Maybach, and Sprinter, among other vehicles.

Founded in 1999 by Chaudry Ali, a highly experienced limousine driver, Paris Limousine Service was created to fill a growing gap in the market. Since its inception, the company stood out from competitors with boutique offerings and a personal touch that other services lack. These differentiators enabled Paris Limousine Service to expand worldwide and become the exclusive transportation provider to the majority of the Forbes Five Star Properties in New York, such as The Peninsula, The Mandarin Oriental, and The Carlyle.

Unlike other transportation companies with limited capabilities, Paris Limousine Service provides comprehensive transportation support. The company’s services span anywhere from private airport transfers to corporate travel and group transfers. Those seeking discreet transportation on-demand can indulge in Paris Limousine Service’s As Directed offering. This service is perfect for open-ended travel arrangements that require flexible booking packages. 

Paris Limousine Service is a premier choice for anyone seeking high-touch, white-glove transportation support throughout the tri-state area. The company is passionate about going the extra mile to ensure each client feels like a VIP. Paris Limousine Service has been awarded the Hotel Concierge Choice Award four times in the last 10 years to commemorate its dedication to client satisfaction.

The company enables clients to seamlessly access high-tier services via its website. Users can make reservations, view the company’s fleet, and receive a quote in a few short steps. They can also contact Paris Limousine Service’s knowledgeable team to discuss special requests and custom itineraries.

“Paris Limousine Service offers an unparalleled travel experience across several service offerings,” Client Relations Manager Zubair Mohammad says. “Our dedicated team of professionals is available around the clock to serve your every need.”

Paris Limousine Service plans to expand its presence in the tri-state area in the coming years. The company is committed to becoming an ideal transportation provider, unanimously recognized for its meticulous attention to detail. Paris Limousine Service will strategically enter new markets as the brand becomes more well-known, spreading the company’s renowned reputation globally. Mr Ali’s mission is to “Promise and Deliver.” 

Published by: Nelly Chavez

Dr. B Dental Solutions Continues Growth Streak With Extraordinary Performance in 2023

NY Weekly Staff on September 16, 2024

Dr. B Dental Solutions, a disruptive denture care brand taking on the goliaths of traditional denture products, has just completed a spectacular year of progress on its mission to improve the lives of the 42 million Americans who wear dentures. In the short time between launching their first product in 2018, and today, Dr. B Dental Solutions has made an outsize impact on the centuries-old denture market. 

In 2023, the company multiplied its revenue, closed a successful funding round, migrated its fulfillment operations to a national hub model, made distribution deals with the largest denture-focused dental office networks in the country, and introduced several new highly anticipated products to its growing fanbase. 

The momentum continues in 2024, with Dr. B Dental Solutions earning a top spot on Inc. Magazine’s 5000 Fastest Growing Companies, placing at an extraordinary #66 out of 5,000 Southeastern companies, one of America’s most competitive regions. In response to surging direct-to-consumer sales across multiple online platforms, the company began the year by enhancing its inventory management system and logistics to prepare for scaling up and meeting projected demand. The focus on operations came about when the brand experienced stockouts throughout 2023 due to selling out of its best–selling products. Through strategic hires and implementing best-in-class systems, the company was able to transition to a more cost-effective and efficient model to serve its customers. 

Despite facing challenges due to stock shortages, the company achieved remarkable annual revenue growth. From 2022 to 2023, business-to-consumer sales surged by 287%, while e-commerce sales soared by 732% compared to the previous year. The increased sales volume led to higher shipping costs, prompting the company to revamp its shipping model. The company transitioned from a single fulfillment center in Florida to a nationally decentralized hub model, distributing products from four warehouses. This strategic move resulted in significant cost savings and shorter delivery times, with over 97% of customer deliveries now falling within shipping zones 1 and 2, as opposed to the majority previously being in shipping zones 3 and 4.

In the B2B sector, Dr. B Dental Solutions achieved notable success. In 2023, the company formed partnerships with several chains of dental offices, gaining exposure to 1.5 million new customers annually and significantly boosting revenue. This strategic relationship also benefits denture wearers, who are now being introduced to the first comprehensive denture care cleaning system that caters to all of their needs.

The customer-centric company was born from cosmetic dentist Dr. Lorin Berland’s 45 years of hands-on experience working with denture-wearers. Before becoming an internationally recognized dentist, he started his career as a denture-technician, so denture-wearers were always on his mind. Over this time, he saw dental treatments and technology make rapid advancements, yet denture care products remained the same as they were 50 years ago. Knowing that denture-wearers deserved better, he enlisted his son, Jean-Paul, and together they set out to create a line of products that actually addressed the needs of this large and growing population.

The father-son passion project has quickly morphed into a highly successful business that is pioneering a market transformation. Early on, the company made headlines when its Denture Adhesive became the first ever to earn the prestigious American Dental Association Seal of Acceptance. The ADA Seal of Acceptance is the gold standard for dental products. It can only be earned after rigorous testing by the ADA Council on Scientific Affairs. In almost 100 years of history, not a single denture adhesive had ever been awarded this mark of safety and efficacy. Today, Dr. B Dental Solutions remains the first and only brand to have earned multiple ADA Seals across every denture category.

When asked about Dr. B Dental Solutions’ growth, Jean-Paul said “The company’s success is because of its revolutionary approach to an industry that hasn’t seen innovation in decades. From the beginning, Dr. B Dental Solutions has leveraged unparalleled denture expertise to produce products designed to improve quality of life and address the common, yet serious issues impacting denture wearers’ health, comfort, and wellness. The milestones we’ve accomplished have all occurred because we spent years listening to denture-wearers who told us exactly what they needed to make their lives better.”

Dr. B Dental Solutions is poised to surpass its 2023 performance and scale rapidly. The company is preparing for this new level of growth by releasing a pocket-sized denture adhesive for on-the-go application and rolling out the next stage of its marketing strategy, which focuses on educating consumers on how to live their best lives with dentures while helping them avoid the most common denture-related issues that can have a major impact on their quality of life. 

As Dr. B Dental Solutions’ young team continues revolutionizing the denture care market, the focus will always be on honoring Dr. Berland’s legacy and his mission to help millions of denture wearers have happier and healthier lives.

Published by: Holy Minoza

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