Strategy Meets Image: Liandra and Ton Gomes Launch Creative Hub in New York's Fashion District
Photo Courtesy: Ton Gomes / Luisa Acosta

Strategy Meets Image: Liandra and Ton Gomes Launch Creative Hub in New York’s Fashion District

A new space designed around a simple belief: the strongest brands are built when strategy and image are created together.

NEW YORK, NY, In an era where brands are producing more content than ever and artificial intelligence is rapidly transforming the creative industry, longtime collaborators Liandra and photographer Ton Gomes are making a different bet: that the future of meaningful brand building still begins with human connection, thoughtful strategy, and strong visual storytelling.

The pair has officially launched a new creative studio and hub in New York City’s Fashion District, bringing together brand strategy, photography, content production, and creative development under one roof.

The space is the result of years of collaboration across international campaigns, brand launches, and creative productions, where both repeatedly found themselves working toward the same objective from different perspectives. While Liandra focused on positioning, storytelling, and the strategic vision behind each project, Ton Gomes translated those ideas into imagery that creates emotional connection and cultural relevance.

Over time, they realized that the most successful work emerged when strategy and image were developed together from the very beginning.

“We kept seeing the same challenge,” says Liandra. “Brands were investing heavily in content, but strategy and execution were often happening separately. The result was beautiful imagery without a clear story or strong ideas, without the visual power to bring them to life. We created this space to close that gap.”

Located in the heart of Manhattan’s historic Fashion District, the studio was intentionally designed as a white-box environment, reflecting the founders’ belief that creativity should begin with possibility rather than limitation. The minimalist space serves as a blank canvas where ideas can be explored, challenged, and transformed into compelling visual narratives.

Every aspect of the studio’s technical infrastructure, lighting systems, and production equipment was personally curated by Ton Gomes, whose experience behind the camera helped shape a space designed not only for image-making but for creative thinking.

“Photography has never been just about cameras or lighting,” says Gomes. “It’s about translating an idea into something people can feel. What excited me about this project was creating an environment where those conversations happen before the first frame is captured. The image becomes stronger because the thinking behind it is stronger.”

Over the years, Liandra and Ton Gomes have collaborated on campaigns, editorial productions, and brand experiences across the fashion, beauty, lifestyle, and hospitality sectors, helping brands transform strategy into imagery and experiences that resonate with modern audiences.

More than a production studio, the founders envision the space as a creative hub for brands, founders, artists, and entrepreneurs navigating an increasingly crowded media landscape.

The studio will host photo and video productions, campaign development, founder storytelling sessions, intimate industry gatherings, creative workshops, and conversations focused on the future of branding, image-making, and culture.

“The tools available to creators have changed dramatically,” adds Liandra. “But one thing hasn’t changed: meaningful ideas are still created by people. We wanted to build a place where strategy, creativity, and human connection can exist in the same space.”

For the founders, the studio represents more than a business expansion. It is a commitment to a more intentional approach to creativity, one where ideas are developed with as much care as the images that ultimately represent them.

As New York continues to serve as a global center for fashion, culture, and innovation, the studio aims to become a destination for brands and creatives seeking a more integrated approach to strategy, storytelling, and image-making.

ABOUT THE STUDIO

Founded by creative strategist Liandra and photographer Ton Gomes, the studio is a creative hub located in New York City’s Fashion District. Built on the belief that the most impactful brands emerge when strategy and image are developed in tandem, the space brings together brand strategy, photography, content production, creative development, and community under one roof.

MEDIA CONTACT

Instagram:

@ skep360

@ tongomes__

www.skep360.com

www.tongomes.com

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