By: Jonathan D. Silverman
Chocolate has become an art form, and Ananas Chocolatier brings a fresh twist by marrying local Arabic flavors with European chocolate craftsmanship. Based in Dubai, this women-led company, founded by relatives Fatma and Hanan Khoory, has crafted a delightful blend of tradition and innovation. From Saffron Yuzu Blossom to Pistachio Raspberry Gianduja and Hazelnut Espresso Crunch, each creation is as distinctive as the city of Dubai itself. Each chocolate is thoughtfully designed to not only taste exceptional but also tell a story, making it a memorable experience.
“We wanted our chocolates to tell a story that celebrates the diversity and vibrancy of the UAE,” says co-founder Fatma Khoory. Ananas’s daring flavor pairings have gained recognition across the GCC and beyond, offering a refined yet approachable expression of Dubai’s cosmopolitan spirit.
Luxury Without the Pretense
Ananas Chocolatier is rethinking the luxury chocolate world. With chocolates that look as stunning as they taste, the brand caters to everything from weddings to corporate events, all while remaining surprisingly accessible.
What sets Ananas Chocolatier apart is its ability to make premium chocolates both accessible and customizable. Whether ordering a box of chocolates for your morning coffee or buying in bulk for a larger celebration, the quality remains consistent. Ananas offers a range of options, from elegant gifts to corporate gifts, ensuring every customer finds something perfect for their occasion.
Ananas’ chocolates combine the prestige of Belgium and Switzerland’s finest cocoa with the elegance of custom designs suitable for any occasion.
Deliciously Sustainable
While Ananas Chocolatier delights the palate, it also strives to give back to the planet. Sustainability is not an afterthought but is integrated into its operations. From ethically sourced cocoa to eco-friendly packaging options, the company is helping lead the charge for a greener chocolate industry.
“Sustainability is more than a trend for us; it’s a responsibility,” says co-founder Hanan Khoory. Beyond environmental efforts, the team at Ananas Chocolatier also focuses on economic sustainability, ensuring its supply chain supports growth in farming communities and contributes to social progress globally.
Chocolates Meet AI? Sweet Tech!
Ananas Chocolatier isn’t rooted in the past. It brings advanced technology into the chocolate-making industry through smart innovations. Artificial intelligence (AI) is helping streamline everything from inventory to personalized customer experiences.
This results in quicker delivery, enhanced customization, and reduced waste. Customers can even create their own unique chocolate designs, a feature that’s gaining popularity for special events. Who says artisanal has to mean old-school? By combining craftsmanship and cutting-edge tech, Ananas Chocolatier delivers a new era of chocolate-making.
From Dubai to the World
Already a hit in the GCC, Ananas Chocolatier is expanding its presence globally. With plans for growth in Europe, North America, and the broader MENA region, the company is poised to make its mark internationally in the near future.
“The UAE has given us the platform to innovate and thrive as women entrepreneurs,” Fatma remarks, crediting her home country for fostering a supportive environment where ambition and creativity are encouraged.
As it prepares to introduce chocolate flavors to new markets, Ananas Chocolatier remains true to its roots, ensuring each bite reflects the UAE’s cultural richness.
With strategic plans for expansion, sustainability, and a knack for making chocolate that’s both luxurious and relatable, the brand is building a lasting legacy. Hanan says, “It’s about making chocolate that’s more than a treat; it’s an experience.” As the company ventures into new markets, its creations aim to offer a little taste of Dubai, no matter where they are enjoyed in the world.











