Limited-Time Promotion to Feature Two-for-$1 Displays Starting March 15

Birmingham, MI— March, 2025 — Cooper Street, a growing player in the artisanal baked goods market, has finalized an agreement to secure full-time distribution with Giant Eagle, a major supermarket chain operating across the Northeast and Midwest. Beginning March 15, Giant Eagle locations in Pennsylvania, Ohio, West Virginia, Maryland, and Indiana will stock Cooper Street’s signature Granola Bakes on a permanent basis. To mark the occasion, the company will launch a promotional campaign featuring large dump bin displays filled with individual bars and bags of twice-baked cookies, priced at two for $1 for a limited time.

This partnership represents a significant milestone for Cooper Street, which has earned a reputation for its high-quality, better-for-you snacks. The Granola Bakes, a core product in its lineup, will now be available consistently in Giant Eagle’s bakery sections, broadening the brand’s reach to a wider audience. In addition to the full-time distribution, Cooper Street is inaugurating this partnership with a special offer. The company has planned to place large dump bin displays in high-traffic areas of Giant Eagle locations. These bins will contain individually packaged bars and bags of twice-baked cookies, available at the steep discount of two items for $1, encouraging shoppers to sample the products at a minimal cost.

The promotion is designed to attract new customers who are not familiar with the brand’s products. While the Granola Bakes will remain a staple in stores, other items, such as Cooper Street’s Banana Bread, will appear only in these promotional bins for a short period. This temporary inclusion aims to generate excitement and give shoppers a chance to explore additional offerings beyond the flagship Granola Bakes.

Giant Eagle’s extensive footprint, with more than 470 stores across five states, offers Cooper Street a powerful platform to expand its market presence. The supermarket chain has built a strong reputation for carrying quality products, making it an ideal partner for a brand like Cooper Street, which emphasizes craftsmanship and flavor in its baked goods. Industry analysts view this distribution deal as a calculated move for Cooper Street, positioning it to compete more effectively in the competitive snack category by tapping into Giant Eagle’s established customer base.

The promotional campaign is structured to maximize visibility and trial. The large dump bin displays, a familiar sight in retail settings, are intended to attract attention and drive sales by offering exceptional value. Cooper Street anticipates that this initial exposure will encourage shoppers to return for full-sized packages of Granola Bakes once they’ve sampled the smaller, discounted items. The company sees the promotion as a way to build brand loyalty among Giant Eagle’s diverse clientele, which includes both value-seekers and those prioritizing wholesome snack options.

The distribution and promotion will launch on March 15, with the two-for-$1 deal available for a limited time, though the exact end date has not been disclosed. Shoppers are encouraged to visit Giant Eagle stores early to take advantage of the offer. For additional details, go to https://cooperstreet.com. 

About Cooper Street

Cooper Street is a woman-owned, family operated brand built on a 100-year-old cookie recipe that offers a unique spin on traditional snacks with a focus on quality ingredients, taste, and community service. Known for its delicious, low-calorie Twice Baked Cookies and Granola Bakes made with real fruit and no artificial ingredients, Cooper Street has been a favorite among health-conscious consumers. The brand is dedicated to providing high-quality products and continuously innovating to meet the needs of its customers. They also give back through their work with  Hooah Inc and Higher Hopes! For more information visit their website. For more updates, follow them on Facebook, Instagram and TikTok to get the latest scoop on Cooper Street Snacks.

Published by Jeremy S.