The marketing methods have evolved over the years, and with the world ushered into a digital era, it comes as no surprise that digital marketing has become a common practice. However, many businesses, both established and developing, are still unfamiliar with digital marketing practices. Helping them navigate the modern landscape, Nick Collins established Sartoris Digital, which offers various digital marketing services.
Nick Collins grew up in a household that celebrated technology in the 80s, getting his own computer while in elementary school. His grandfather worked in commercial printing and taught him how to appreciate the craftsmanship of analog media, a practice that would later apply to the digital world. Nick would later develop an interest in 3D animation and film production following the release of Toy Story.
“I was really into 3D animation in the mid-nineties after the release of Toy Story, but was also learning HTML as I saw a lot of promise in this new thing called the World Wide Web,” explained Nick.
By 7th grade, Nick showcased his expertise by creating his first company. However, due to his age, he could not file a DBA. As a result, people would call his home phone asking for him, with his family not knowing what the callers were talking about. He would also get into Flash before it became popular, when it was still known as FutureSplash Animator.
From there, Nick would become one of the pioneering ‘design-geneers,’ the name given to people with both a design and computer engineering background. During the early days of his career, he helped businesses by acting as the liaison between two disciplines as designers and engineers had difficulty communicating with each other due to the different “languages”. Then, however, things would take a turn.
At the time, Nick Collins was working for various companies, including big pharma, major airlines, telecommunications, finance, and sporting goods brands. The experience gave him diverse skills that would play an integral role in creating and growing his digital marketing firm, Sartoris Digital.
Sartoris Digital is a firm that combines SEO and digital marketing with robust app development to give businesses everything they need to be found and connect with new leads on and offline. The company specializes in paid ads, social media, custom website and software development, and SEO for major corporations and small businesses, collaborating with Fortune 500 and 100 companies.
Nick came up with his company’s name from the Latin word ‘Sartor,’ which translates to tailor. It is the thread that stitches online presence and customer engagement with lead development for the clients Nick serves. “My services are tailorable to everyone, and that is the message I want to get across,” said Nick. “Great businesses function best when they have a home base that builds trust.”
Being a web designer and digital marketer for small to medium-sized businesses looking for the expertise of a team with experience working with Fortune 500 companies, Sartoris Digital has played an integral role in elevating numerous companies through personal and customized packages, which are offered a la carte or made to suit.
“When I founded Sartoris Digital, I wanted to create a custom suit that fit any business,” explained Nick. “We stitch together success by patiently taking the measurements, actively listening to what customers need and pulling it all together with decades of experience.”