Akshay Prabhu: Leading Innovation in Financial Technology

NY Weekly Staff on August 30, 2024

Akshay Prabhu is a distinguished technology leader renowned for his expertise in crafting and delivering innovative, scalable solutions to the financial sector. With extensive experience at industry giants such as Capital One and Fidelity Investments, Akshay has been instrumental in advancing cloud technology’s capabilities and harnessing data’s power within credit card and commercial banking domains.

Revolutionising Serverless and Event-Driven Architecture in the Cloud

As a pivotal figure in Capital One’s Card Business, which contributes approximately 70% of the company’s revenue, Akshay has made significant strides in leveraging cloud infrastructure on an event-first Architecture fully deployed in the Cloud.

“I truly believe any business problem, no matter how complex, can be resolved by employing highly resilient systems in the cloud which together can operate in an event-driven world; I have throughout my Career perceived complex problems and solved them with new patterns deployed at scale,” he adds.

He has deployed major projects in the cloud, including the “firsts” of many. A recent one is a Singular Payments Ingestion Platform for various payment rails like RTP that supports high-dollar transactions coming through ACH and check. This helps end consumers with a unified payment experience regardless of the payment rail, disrupting how payments, especially B2B Payments, are leveraged.

Industry Recognition & Community Contribution

He has shared his insights through a notable article on Pyfound, where he discussed the lessons learned from Capital One’s adoption of the engineering-first mindset. Read the article here.

Furthermore, Prabhu was recently invited to speak at the AFCEA CeVA conference, where he presented on harnessing the power of data integrations in the cloud. This engagement underscores his role as a leading voice in the field, offering valuable perspectives on leveraging cloud technology for enhanced data management. View the LinkedIn update here.

Promoting Software Engineering Career Path

Akshay Prabhu is also dedicated to giving back to the community. He is a renowned mentor on the ADP List, where he has already contributed over 1,000 minutes through 25 mentorship sessions and counting. His commitment to nurturing the next generation of technology professionals is evident through his active engagement in these mentoring roles.

Akshay Prabhu Leading Innovation in Financial Technology (2)

Photo Courtesy: Akshay Prabhu

In addition, Prabhu is involved in pro bono efforts within Capital One, where he teaches middle school students the basics of coding. His dedication to education and community service reflects his belief in empowering others and fostering a passion for technology from a young age.

Akshay Prabhu actively shares how to pursue a career in engineering through various events sponsored by Capital One; he created this event as a talent Champion within Commercial Bank with an eye to attract talent and spread awareness about careers in tech.

https://softwareengineercareerpaths.splashthat.com/

Akshay Prabhu Leading Innovation in Financial Technology (3)

Photo Courtesy: Akshay Prabhu

Conclusion

Akshay Prabhu continues to be a transformative force in the financial technology landscape. His leadership in advancing cloud-based solutions and data analytics bolsters Capital One’s market position and sets new standards for innovation in the credit card and commercial banking sectors. With a robust track record of success and a forward-thinking approach, Prabhu remains a pivotal figure in shaping the future of financial technology.

Connect with Akshay Prabhu on LinkedIn to learn more about his work and contributions.

 

Published by: Khy Talara

Tips for Improving Your Brand’s Retention and Impact on Customers

NY Weekly Staff on August 30, 2024

Whether you realize it or not, your brand has a significant impact on customers and has the power to drive long-term success. While building effective brand recognition is essential, retaining client loyalty over time is the test.  

You can improve your brand’s retention and customer impact with a few basic strategies.

1. Understand Your Audience

Before you can address your audience’s needs, you must understand them better. What are their specific needs, preferences, and pain points? Market research and data analytics can help you gain insight into what motivates and inspires them. This will help you tailor your messaging more strategically and develop products and services that meet their unique needs.

2. Deliver Consistent Quality

When it comes to brand retention, consistency is key. As clients grow accustomed to the same high level of quality every time they interact with it, trust is established. Whether it’s the product or service itself, customer support, or the content you share, consistency builds trust, which leads to loyalty.

3. Personalize the Customer Experience

Many brands have built a solid client base by making personalization a core business feature. Beyond simply addressing customers by their first name in emails, these businesses have crafted tailored experiences based on customer behavior, preferences, and past interactions. Using data, you can offer personalized recommendations, special offers, and content to make your customer feel valued rather than just another number. Client loyalty is often the effect of rewarding your customers with a personalized customer experience and can lead to improved brand retention. 

4. Engage Through Multiple Channels

Customers today have multiple options for engaging with brands through different platforms and channels. From social media to email to websites, brands are taking advantage of the opportunity to build a solid brand presence. To maintain a consistent brand voice and message, it’s important to provide a seamless experience across all platforms and leverage omnichannel marketing strategies. Provide an engaging customer experience and ensure they always have easy access to your brand. 

5. Build a Strong Community

Customers thrive When they feel a sense of belonging and being part of something bigger. Your brand can foster a strong community in different ways, including social media groups, forums, or events. Encourage customers to get involved with your brand by asking them to write reviews, share social media posts featuring your products, and actively engage with them. A strong, engaged community can become your best advocate, driving word-of-mouth marketing and helping to strengthen customer retention.

6. Offer Exceptional Customer Service

In a crowded market, finding ways to stand out is essential. Excellent customer service can be a simple way to increase customer retention and brand loyalty. You will improve customer satisfaction by ensuring your customer service team is well-trained, responsive, and equipped to solve problems quickly and efficiently. To go a step further, you can implement a customer feedback system that will guide continuous improvement. 

7. Implement Loyalty Programs

Who doesn’t love loyalty rewards? They are an effective way to incentivize and show appreciation for your customers’ ongoing support. Rewards can include a variety of discounts and exclusive access to products and events to thank your customers for their continued business. When done correctly, a loyalty program can boost retention and strengthen the connection between your brand and your customers.

8. Leverage Social Proof

Social proof can be a powerful and effective tool for building customer retention. From testimonials, reviews, and case studies, brands have many tools for growing their presence and reputation. When potential customers see others having positive experiences with your brand, they’re more likely to trust and choose your business. One fun idea to implement is highlighting customer success stories on your website and social media and encouraging happy customers to share their experiences. This helps them feel valued and excited to be a part of your brand story. 

By taking steps to understand your audience and create valuable and engaging customer experiences, you can improve your brand’s retention and make a lasting impact on customers. Your brand will enjoy long-term growth and success with a loyal customer base. 

 

Published by: Khy Talara

How Fabric Tension Display Can Transform Your Brand

NY Weekly Staff on August 30, 2024

Fabric tension displays, also called tension fabric displays, have become essential tools for businesses and event organizers looking to make a big visual impact at trade shows, retail environments, exhibitions, conferences, and promotional sports events. Unlike traditional banner stands or bulky booths, tension fabric displays offer a sleek, modern, and versatile solution.

At the heart of a fabric tension display is a simple yet effective design… a lightweight frame over which a fabric graphic is stretched to create a smooth, seamless, eye-catching surface. The display is assembled by connecting poles, usually made of aluminum or steel, and then stretching the fabric tightly over the structure to ensure no wrinkles or creases. Aluminum is the most commonly used material due to its strength-to-weight ratio. It remains portable and easy to handle, making it ideal for repeated use.

The tension in the fabric ensures that the printed image remains sharp and flat, seamless, and professional, compared to traditional rigid displays.

A stretch polyester fabric banner, or tension fabric display, is a popular choice for advertising, event displays, and indoor/outdoor signage due to its durability, vibrant print quality, and ease of use.

How Fabric Tension Display Can Transform Your Brand_3

Photo: Unsplash.com

Why Choose a Tension Fabric Stand?

One of the most significant selling points of tension fabrics is their portability. The light frame and flexible fabric allow the entire display to be packed into a small carrying case, making transportation easy and affordable, especially when traveling to multiple events.

Tension fabric displays come in various styles and configurations, catering to different needs based on the size of the event, the available space, and the desired visual effect.

When choosing trade show displays, several factors must be considered. While price is important, there are also many more aspects to consider when choosing the best trade show displays or banners for your brand.

Versatility

Tension Fabric Displays can be used as freestanding or wall-mounted displays, wall banners, or even as part of larger exhibit structures, making them suitable for various applications. Businesses can use different banners on the same frame, making it a cost-effective solution for changing visuals at multiple events.

High-Quality Graphic

Tension fabric displays use high-resolution printed graphics on a stretchable fabric banner, known as the Dye sublimation process. Dye sublimation is a popular printing process mainly used for high-quality, long-lasting prints on various materials, especially fabrics and textiles. This process involves transferring dye onto materials using heat, producing vibrant and durable fabric graphics ideal for banners, apparel, promotional products, and custom displays. Dye sublimation relies on transforming solid dye directly into a gas without passing through a liquid state—a process known as sublimation.

The fabric used in these displays is typically a durable, stretchable material like polyester or nylon. These materials allow the fabric to be tightly stretched without tearing, and they are often treated as flame-retardant, ensuring safety.

Tension fabric displays can be double-sided or single-sided. The main differences between a double-sided and a single-sided banner lie in the number of printed sides and their intended use. Here’s a comparison to help you decide which display might be correct.

Wrinkle-Free Appearance

The tensioning system used in tension fabric displays ensures that the fabric graphic is stretched tightly across the tubular frame, resulting in a flat and seamless graphic, enhancing the display’s professional appearance.

Single-Sided Fabric Tension Display Banner

As you can guess from the description, this single-sided fabric display banner has the graphic printed on one side only. This type of fabric banner is ideal when the display is intended to be seen from the front exclusively, which makes it perfect against a wall or when used as a backdrop.

The back side of the banner is usually blank fabric or an unprinted section of the material, which is generally hidden from view in most display setups. Single-sided displays are particularly convenient for exhibitors who need to quickly set up and break down their displays. They are generally less expensive than double-sided displays because only one side needs to be printed. The fabric’s seamless look helps the design stand out, making it an excellent choice for high-traffic areas like trade show booths, and since they can be placed out of the way due to only one side being visible, they are ideal for maximizing space in small areas. They can also be placed in windows in small retail situations as well. They offer the same portability and ease of setup as the double-sided, no matter the setting.

Double-Sided Fabric Tension Display Banner

A double-sided fabric tension display banner is an advanced, very versatile tension fabric display option designed to capture attention from multiple directions. It features a fabric graphic printed on both sides, making it ideal for trade shows, sports events, and other promotional environments where 360-degree visibility is most beneficial.

The primary benefit of the double-sided tension fabric displays is the ability to print graphics on both the front and back of the fabric, providing maximum visibility in high-traffic areas and allowing potential customers to view the message from either side. This also has the added benefit of allowing the design on each side to be identical or to feature different graphics or messages on the reverse side. Similar to the single-sided display, the frame is made of lightweight aluminum tubing, which provides the needed support without adding unnecessary weight, so despite the double-sided feature, the banner remains just as portable and easy to transport, and most come with a carrying case for even more convenience.

Depending on your specific needs, budget, and display environment, you can choose between a single-sided or double-sided tension display banner.

Some tension fabric displays offer double-sided printing. Double-sided printing maximizes visibility and allows businesses to capture attention from multiple directions, creating the perfect professional backdrop.

Customizable Shapes and Sizes

Tension Fabric Banners come in a wide variety of customizable shapes and sizes, including straight, curved, and custom configurations. These displays can be customized to various dimensions, such as 10ft w x 8ft h, and adjustable height to fit different event spaces. This allows businesses to choose the best display for their branding and space requirements.

How Fabric Tension Display Can Transform Your Brand

Photo: Unsplash.com

Benefits of Matte Finish on Fabric Banners

To shine or not to shine!

Some places offer light-absorbing matte finishes on fabric banners. Matte finishes offer a non-reflective surface and several advantages for both indoor and outdoor displays.

The defining characteristic of a matte finish is its lack of shine. This helps prevent distracting reflections from light sources like spotlights, camera flashes, and especially sunlight. It also makes the banner’s design, colors, and text more accessible from all angles, ensuring the message remains clear and visible, regardless of lighting conditions.

While this type of finish offers numerous benefits, including reduced glare and a sophisticated appearance, there are a few things to consider: matte finishes may slightly mute the colors compared to glossy finishes. Also, high-quality printing is essential to achieve sharp, clear images and text on matte-finish fabric banners. However, it’s important to consider other factors, which are just as important, like color perception, maintenance, and lighting conditions, to achieve the result you’re looking for.

Lightweight frame for travel and setup

Tension fabric display stands are typically made from lightweight materials such as aluminum, steel, or 

plastic with a tension fabric banner that simply slides over the tubular frame like a pillowcase and zips closed; it fits easily into a carry bag, making it convenient for on-the-go transport and setup.

Tool-less and easy to assemble

Fabric tension display stands require no tools, come with a convenient carrying case, and have a user-friendly assembly guide, making frame setup for displays a breeze.

Durability

The fabric used in tension displays is typically weather-resistant and durable, making it less likely to tear, crease, or fade, ensuring that the display maintains the longevity of its quality over multiple uses and installs.

Easy Graphic Replacement

In many cases, tension fabric displays allow for easy graphic replacement, allowing businesses to update their messaging or branding without investing in an entirely new display system. The production schedule for a new graphic begins after the client has signed off on the artwork proof sign, ensuring accuracy and satisfaction. This allows customers to save a ton of money in the long run.

Types of Fabric Tension Displays

Tension fabric displays come in various types, each designed for specific purposes and settings. Several types are widely used for trade shows, events, retail displays, and promotional purposes. Each type offers a sleek, modern presentation by using a lightweight frame and a fabric graphic stretched over it. Below is an overview of the most common types of tension fabric displays, their features, and best use cases.

Pop-up fabric Tension Displays are one of the most popular and easy-to-use options. This light frame is so-called because it just “pops up” or expands so that the fabric graphic slides over it effortlessly. The entire process takes seconds, making it perfect for anyone needing a portable, quick setup. This type is usually available in various sizes and shapes, like straight or curved designs.

Hanging Fabric Tension Displays are suspended from the ceiling and are visible from greater distances. They come in various shapes and sizes, such as circular, square, or triangular and are used to draw attention to a booth or section in a large event space.

Fabric tension table throws are custom-fitted table covers made from stretchable fabric. They are designed to fit snugly over a table to create a sleek, professional appearance. Due to their modern look and vibrant graphics, these throws are popular for trade shows, conferences, promotional events, and exhibitions. They are designed for ease of use, with installation taking only a few minutes. The fabric stretches over the table and secures around the feet or edges, requiring no tools or extra equipment.

Banner Stands with Fabric Tension are vertical displays that stretch a fabric graphic over a frame. These stands are compact and portable, often used in smaller spaces like entranceways or alongside a larger display, and maximize visual impact in a small footprint.

Curved and Straight Fabric Tension Displays come in both curved and straight frame designs. The fabric is stretchable, allowing for flexibility in creating different visual effects. Curved displays add a dynamic, immersive look, while straight displays offer a clean, direct presentation.

Fabric Tension Counters and Tables are practical additions to trade show booths or event setups. These counters have a fabric graphic stretched over a frame, making them both functional and visually appealing. The graphic can include branding, logos, or promotional messages.

Modular Tension Fabric Displays are versatile, allowing exhibitors to combine multiple units to create larger, more complex structures. These displays can be reconfigured to suit different event layouts and marketing needs.

Tension Fabric Walls are large, seamless graphic displays used as backdrops for booths, stages, or media events. These walls offer a smooth, professional look in various sizes, from small wall displays to large-scale setups. These also include a light frame.

Published by: Martin De Juan

Store Layout Strategies to Boost Customer Engagement

NY Weekly Staff on August 30, 2024

By: Yogesh Kundu

Presently, competition is rife, especially in the retail industry; the customer’s impression of your store can work against or for you in the long run by either making a sale or losing a loyal customer. The practical store layout is not a mere arrangement to beautify your business; it is the process of arranging the store so that it will gain the most out of your customers. Whether you own a small boutique, big chain, or specialty shop, the store layout can make all the difference in your profits.

Understand Your Customer’s Journey

The primary strategy you need to employ to improve your store’s design is the analysis of the flow of your buyers through the premises. Customer journey mapping enables one to recognize areas within the customer’s path that experience most of the engagement and are usually neglected. Therefore, through understanding these patterns, you can be in a position to locate high-margin products in positions that are likely to be viewed, hence increasing the chances of the client browsing through the entire store.

Create a Welcoming Entrance

Your store’s front door is the gateway to your store that determines the kind of experience the shoppers will have. A good entryway should be beautiful to the customers so they can feel what is inside. Marketing tools such as signs, lights, and displays should be effectively placed to attract customers’ attention to your chance to get noticed, so use specific colors, textures, and overall feel to appeal to your target group.

Strategic Retail Design

The store layout is, therefore, critical in the retail process since it is a sub-component of retail design that aims to address the aesthetic and operational aspects of the store’s environment. Strategic retail design is about working on store atmosphere, designing an attractive environment that corresponds to the company’s image, and providing a positive customer experience. Another element crucial in retail design is applying color with light and signs to lead customers throughout the store and create the general impression of branded identification. For instance, bright lighting in certain areas will draw attention to particular products; harmonizing color schemes leads to regional compatibility. Also necessary is the arrangement of fixtures and displays to make them reasonable and attractive to compel the customers to roam the entire store.

Store Layout Strategies to Boost Customer Engagement

Photo: Unsplash.com

Harnessing and Building On The Concept of Focal Points

A focal point is also known as an anchor point; parts of your store attract attention through design. These could be read more as displays, promotional stands, or anything that protrudes from the structure of a building. Some strategies to arrange the focal points include placing one or two focal points in different store areas to direct customers’ attention to particular items or locations. Ensure that these focal points are illuminated and placed at eye level to ensure their effectiveness. It is crucial to update them often to maintain the shopper’s interest and ensure the shopping experience is enjoyable.

Space Utilization Can Be Effectively Managed by Zoning

The planning and organization of your store, where certain sections are dedicated to specific products and brands, makes it easier for the clients to find what they are looking for. Similar products are suggested to be clustered together for cross-sellers and upsellers’ opportunities. For instance, placing a headset near clothes or a lampshade near furniture may cause an increase in sales. Ensure customers move easily and elegantly from one zone to another using signage, proper aisles, and pathways.

Optimizing the Layout So That It Generates a Better Flow of Customers

Customer flow is a path that customers pass through your store. The store arrangement should be made so that the customers will be automatically guided through the aisles to glance at necessary product offerings and keep heavy traffic away from prime product zones. Some aspects that should be paid attention to when designing a retail store include comprehensive ways, good signs, and placement of display structures. When customer flows are optimized, it becomes easy to ensure that the customers spend ample time within the store and eventually make a purchase.

People Need to Employ Lighting to Emphasize the Depictions

Lighting is one aspect that can set the pace and tone of your store and highlight strategic areas. These techniques can be applied to establish focal points, emphasize product locations, and even shape customers’ actions. For instance, ambient lighting may suggest comfort in a clothing store, while halogen or spotlighting suits an electronic store. Natural and artificial light should be effectively used in the store to boost the shopping experience.

From This, It Can Be Deduced That Layout Reviews Should Be Routine and Followed Up With Changes as Necessary

The retail environment is changing, and thus, store layouts must change. For any layout to remain relevant, the design must be changed frequently based on customers’ feedback, sales analysis, and other emerging trends. Tools such as IR Thermography can help you analyze customer shifts and change your design. This will mean you stay ahead of rivals and serve your consumers with a unique shopping experience.

Summary

Storing fixture management is a continuous activity that cannot be perfectly accomplished in one go due to the constant changes in customer behavior, different approaches in designing your store, and technology in the store fixture such as IR Thermography. Applying the concepts of visibility, accessibility, and store traffic generation, your store layout should be intended in a way that would positively surprise your customers. In other words, store layout is about more than how the shelves look; it is about how effectively they will be used to support your business and the customers. Using these points, consumers will be well set to create proper patterns as far as shopping experiences are concerned, which will enhance sales and customer loyalty.

 

Published By: Aize Perez

Understanding Cashback and How to Make the Most of It in the UK With Suits Me

NY Weekly Staff on August 30, 2024

Debit cards have long been convenient ways to pay for goods and services, provided they are managed well. However, beyond the convenience of cashless transactions, debit cards can also offer the opportunity to earn money back through cashback rewards. This article explores cashback, how to make the most of it in the UK, and the offerings from Suits Me®.

What is Cashback?

Cashback is a payment card benefit that allows you to earn money back when you shop with certain retailers. Initially a feature of credit cards, cashback is now also available with debit cards and prepaid cards like those offered by Suits Me®. The amount earned typically represents a percentage of the amount spent – for instance, spending £50 with a 5% cashback reward would return £2.50.

Cashback rewards vary depending on the card provider and its partner retailers. This could mean earning money back on various categories such as groceries, fuel, clothing, or even holidays. Consequently, it is beneficial to compare cashback reward programs to determine which offers the most value based on your spending habits.

Traditional Cashback at Tills

It’s important to distinguish cashback rewards from traditional cashback at tills. Traditional cashback allows debit card users to withdraw physical cash at a till when making a purchase. This form of cashback provides convenience similar to using an ATM but does not offer any monetary reward or incentive.

Types of Cashback

Different providers offer various types of cashback deals, making shopping for options worthwhile. Some providers offer a flat percentage cashback on all purchases, usually between 1% and 3%. Others might provide higher cashback rates for spending at specific retailers or on certain categories of products.

For example, one provider might offer increased cashback for online shopping, while another might offer higher rates for purchases at major supermarket chains or well-known clothing stores. Additionally, some programs offer tiered rewards based on spending amounts, such as 1% for under £200 and 3% for over £500.

How Does Cashback Work?

Cashback programs are designed to help you maximize your money with your favorite or most frequently used retailers. The general principle is that the more you spend, the more you earn back. These rewards are made possible through partnerships between card providers and retailers. When you make a purchase, the retailer pays a percentage back to the card company, which then passes part or all of these earnings on to you. 

This creates a mutually beneficial situation: customers earn extra money on purchases, while card providers and retailers attract more customers through their partnership. However, it is important to note that the percentage returned can vary and may be subject to conditions or limits set by the card provider.

Determining if a Cashback Card is Right for You

Choosing a cashback card depends on your personal shopping habits. Regularly using a debit card for purchases can be a good way to earn extra cash. An attractive cashback reward rate might entice you even if you’re not currently using a bank card. Consider whether the cashback rewards align with your financial management strategy and spending habits.

Cashback and How to Make the Most of It in the UK With Suits Me

Photo Courtesy: Suits Me

Considerations When Using Cashback Cards

To benefit from cashback rewards on credit cards, it is essential to pay off the balance in full before interest is added. Otherwise, the interest charges can outweigh the cashback rewards. There might be monthly or annual fees for debit cards with cashback rewards, which should be factored into the overall benefit from the cashback earned.

It’s also crucial to avoid increasing your spending solely to earn cashback rewards. The goal is to maximize rewards on purchases you would make anyway, not to encourage unnecessary spending.

Cashback Rewards with Suits Me®

Suits Me® offers straightforward and effective cashback rewards, providing a smart way to earn while you spend. By opening a Suits Me® prepaid account, you receive a prepaid Mastercard® debit card within three to five working days, allowing you to start saving while you shop. No credit checks are required for these cards, making Suits Me® cashback rewards more accessible than those linked to traditional bank accounts.

Suits Me® Cashback Partners

Suits Me® partners with a wide range of well-known high-street and online brands, ensuring your shopping needs are covered. Some of the notable partners include:

  • Argos and JoJo Maman Bébé for household goods and baby products 
  • Asda, Sainsbury’s, and Laithwaite’s Wine for groceries and beverages 
  • B&Q, Carpetright, and Storey Carpets for home improvement and flooring 
  • Clarks, Footlocker, and New Look for footwear and fashion 
  • Ernest Jones, Goldsmiths, and H.Samuel for jewelry and gifts 
  • Boardman and Halfords for cycling and automotive needs 
  • Pizza Express and Yo! Sushi for dining out 
  • Inspire Travel and Virgin Experience Days for travel and experiences 

Customers can log in to their online rewards account through the Suits Me® online platform to check all current partners and offers.

Maximizing Cashback Rewards

To make the most of cashback rewards, it’s essential to be strategic about where and how you spend your money. Here are some tips to help you maximize your earnings:

  1. Identify Regular Purchases: Look at your regular spending patterns and identify the categories where you spend the most. Focus on cashback programs that offer higher rewards for these categories. 
  2. Combine Cashback Offers: Consider combining cashback offers from different cards or programs. For example, if you have multiple cards, use the one that offers the highest cashback for specific purchases. 
  3. Keep Track of Promotions: Card providers often have limited-time promotions with higher cashback rates. Stay informed about these offers and take advantage of them when they are available. 
  4. Plan Large Purchases: If you’re planning a large purchase, check if your card offers increased cashback for higher spending amounts or specific retailers. Timing your purchase with a promotional offer can yield significant rewards. 
  5. Use Direct Debit for Bills: Many cashback cards offer rewards for paying bills via direct debit. Setting up direct debits for your regular bills can help you earn cashback without additional effort. 
  6. Monitor Fees: Be aware of any fees associated with your cashback card and factor them into your overall earnings. Ensure that the cashback rewards outweigh any costs. 
Cashback and How to Make the Most of It in the UK With Suits Me

Photo Courtesy: Suits Me

Cashback is a powerful financial tool that can provide benefits when used wisely. By understanding how cashback programs work and choosing the right card for your spending habits, you can manage your earnings and make your money work harder for you. Suits Me® offers accessible and straightforward cashback rewards, enabling customers to earn money back on their purchases. With a wide range of partner retailers and no credit check required, Suits Me® provides an inclusive solution for those seeking cashback benefits. Start exploring your cashback options today and see how much you can save while you spend.

Published by: Nelly Chavez

Emils Kerimovs on Commercial Real Estate Investment

NY Weekly Staff on August 30, 2024

Commercial real estate investing is buying, managing and leasing properties to make money. This industry has many types of properties, office buildings, shopping malls, warehouses, hotels and more.

One of the ideal things about commercial real estate investing according to Emils Kerimovs is the steady rental income. By leasing properties to tenants you can potentially have a steady cash flow which will bring stability and long term growth.

Plus he mentions the potential for huge appreciation in commercial property values over time especially in growing markets. This appreciation will give you huge capital gains when you sell the property and a good return on your investment.

Emils Kerimovs also says that commercial real estate should be included in your investment portfolio for diversification. 

Commercial real estate performance often has low correlation with other asset classes so it will reduce overall portfolio risk and stability.

He also mentions tax benefits. In many areas, commercial real estate investing offers tax benefits such as depreciation, mortgage interest, and property taxes.

But Emils Kerimovs warns that commercial real estate investing is not risk free. Buying such properties requires a big capital outlay and there’s the risk of tenant default or vacancy which will affect rental income. Market volatility can also affect property values and rental rates.

He explains the different types of commercial real estate, each with its own characteristics and investment considerations. Office spaces are for businesses and organizations, retail spaces are shopping centers, malls and restaurants. Industrial properties are warehouses and distribution centers, hospitality properties are hotels and resorts, multifamily properties are apartment buildings and condominiums which give rental income from multiple tenants.

Market Overview

Commercial real estate market is affected by many factors, economic conditions, interest rates, demographics and technological advancements. Right now the market is going through transformation driven by trends such as e-commerce growth, urbanization and changing workplace dynamics.

  • E-commerce and Retail: E-commerce has greatly affected the retail landscape, shifting the demand for brick and mortar retail space. Traditional malls and shopping centers are struggling, but there’s growing demand for well located retail properties that caters to experiential shopping and omnichannel strategies. 
  • Urbanization and Multifamily: The trend of urbanization is driving demand for multifamily housing in urban areas. As more people move to cities the need for apartments and condominiums is rising, presenting good investment opportunities in the multifamily sector. 
  • Flexible Workspaces: COVID-19 pandemic accelerated the adoption of remote work and flexible work arrangements. This trend is affecting the demand for office space, with growing preference for flexible workspaces and co-working environments. 
  • Industrial and Logistics: E-commerce and global trade growth is driving demand for industrial and logistics properties. Warehouses, distribution centers and fulfillment centers are in high demand especially in strategic locations with access to major transportation hubs. 

Emils Kerimovs Tips for Success

According to Emils Kerimovs to succeed in commercial real estate investing you need to have a multi faceted approach. He says to do thorough market research, analyze property location, demographics, economic trends and potential risks.

Also he advises to evaluate potential risks and returns, consider vacancy rates, rental income potential, operating expenses and potential appreciation. To have a well defined investment strategy, investment goals, risk tolerance, target markets and exit strategies.

Emils Kerimovs advises to get guidance from professionals, real estate brokers, attorneys and accountants to navigate commercial real estate investing. He also stresses the importance of thorough due diligence before closing any deal.

In summary 

Emils Kerimovs gives us an insight to commercial real estate investing. It’s a sector that offers great wealth creation and portfolio diversification opportunities but requires planning, due diligence and market knowledge. By following his tips and staying updated with market trends you can succeed in this exciting field.

Disclaimer: The content in this article is intended for informational purposes only and should not be taken as investment, financial, or legal advice. Emils Kerimovs shares his perspective on commercial real estate investing, but readers should consult with a licensed financial advisor, real estate professional, or legal expert to assess their individual circumstances before making any investment decisions. Commercial real estate involves significant risks, and market conditions can change. The article does not create an advisor-client relationship, and any decisions made based on the information provided are solely at the reader’s discretion. Always perform thorough due diligence and seek professional guidance tailored to your situation.

Published by: Nelly Chavez

Paint Me Bear: A Unique Art Studio in Downtown Manhattan

NY Weekly Staff on August 30, 2024

Nestled in the heart of downtown Manhattan, “Paint Me Bear” is not just another art studio; it’s a vibrant creative haven that has captured the attention of locals and celebrities alike. With its distinctive blend of art and community, the studio offers a one-of-a-kind experience that draws visitors from all walks of life. Whether it’s the allure of its welcoming atmosphere, the opportunity to explore new artistic techniques, or the chance to unwind in a creative space, “Paint Me Bear” has become a go-to destination for anyone looking to embrace their inner artist. 

Nurturing Creativity Through Community Engagement

What sets “Paint Me Bear” apart is its deep commitment to the community and its partnerships with non-profit organizations. At the heart of this effort is Adrine, a passionate and highly educated art instructor overseeing various classes tailored for children, teenagers, and adults. Under her guidance, the studio transforms into a nurturing environment where participants are encouraged to explore and develop their creative potential. 

“Paint Me Bear” emphasizes holistic personal growth through artistic expression. For children, the studio serves as a space to ignite imagination, encourage self-expression, and enhance confidence. The studio’s mission centers on nurturing creativity in individuals of all ages, recognizing its role in developing broader cognitive abilities. By engaging the creative aspects of the mind, “Paint Me Bear” aims to enhance skills that extend beyond artistic endeavors and enrich daily life.

The studio prioritizes the therapeutic aspects of art, offering a safe and supportive environment for individuals to explore their emotions and alleviate stress through creative expression. At “Paint Me Bear,” the integration of art therapy is fundamental, providing a space where art facilitates healing. Each brushstroke is seen as a step toward personal growth and emotional well-being, reflecting the studio’s commitment to the transformative power of art.

Paint Me Bear A Unique Art Studio in Downtown Manhattan

Photo Courtesy: paintmebear.com

Art as Therapy and Education

Adrine’s dedication to her craft and her community is evident in the many classes she has conducted over the years. From sessions with Girl Scouts to workshops in public schools and even special courses for individuals who have faced personal traumas, she has created a space where art serves as both a creative outlet and a form of therapy. One particularly poignant example is a class designed for a young girl who had experienced harassment, where art became a powerful tool for expressing her feelings and reclaiming her sense of self.

Art therapy is increasingly recognized as vital for emotional healing and mental health. Through Adrine’s guidance, “Paint Me Bear” has become a sanctuary where individuals can explore their feelings, confront their fears, and find peace through the creative process. The studio’s approach is grounded in the belief that art can provide a voice to those who may struggle to express themselves through words alone. This educational aspect of the studio’s work is particularly significant, as it underscores the transformative power of art to teach empathy, understanding, and self-awareness.

The studio also plays a crucial role in promoting “educational art,” where each session is carefully crafted to teach artistic techniques and life skills such as patience, perseverance, and critical thinking. In this way, “Paint Me Bear” bridges art and education, providing a unique learning environment that inspires and educates simultaneously. Every class is an opportunity to learn something new, not just about art but about oneself and the world around them.

 A Space for Everyone

“Paint Me Bear” prides itself on being an inclusive space that welcomes everyone, regardless of age or background. It is a place where people come together to share their love for art, learn, and grow. The studio’s diverse classes ensure something for everyone, from beginners to seasoned artists. The inclusive environment fosters community among participants, creating lasting connections and friendships extending beyond the studio’s walls.

In addition to its regular classes, “Paint Me Bear” also hosts special events and workshops, often partnering with other community organizations to bring art to underserved populations. These collaborations are a testament to the studio’s commitment to accessibility and its belief in the power of art to bring people together. Whether it’s a painting party for a local charity, a mural project in a public space, or an art fair showcasing local talent, “Paint Me Bear” is always at the forefront of community engagement.

Paint Me Bear A Unique Art Studio in Downtown Manhattan (2)

Photo Courtesy: paintmebear.com

Summary

“Paint Me Bear” is more than just an art studio; it is a beacon of creativity, education, and healing in downtown Manhattan. Through its unique blend of art classes, community engagement, and a solid commitment to art therapy, the studio allows everyone to explore their creative potential and find solace in the creation process. With Adrine’s leadership and the studio’s unwavering dedication to fostering a love for art, “Paint Me Bear” remains a cherished part of the community, inspiring creativity and growth in all who walk through its doors.

 

Published by: Khy Talara

New York Schools Installing ‘Vape Detectors’ to Tackle Youth Epidemic

NY Weekly Staff on August 30, 2024

By: SEO Mavens

The New York State School Boards Association has acknowledged that despite extensive educational efforts to inform students about the risks of vaping, the issue persists. As part of their multi-faceted approach to combat teen vaping, some New York schools are now installing vape detectors in key areas, such as bathrooms and hallways, where surveillance is challenging.

These vape detectors are designed to sense the aerosol emitted from e-cigarettes – once detected, the devices trigger an alert to school administrators, allowing them to address the situation promptly. The aim of these detectors is not only to catch students in the act, but also to deter them from vaping on school premises altogether.

New York Lawmakers Take a Stand

As cigarette smoking among students becomes a relic of the past, vaping has surged to the forefront as a major concern for parents and educators across New York. Acknowledging the gravity of the situation, the New York State Department of Health recently declared youth vaping an “epidemic” in a concerning report. In response, a bipartisan group of state lawmakers, led by State Sen. Monica Martinez and Assembly Member Charles Fall, is championing new legislation aimed at curbing this growing issue.

E-cigarettes have emerged as the commonly used tobacco product among high school students in New York State. Data from 2022 shows that a significant number of students reported vaping nicotine, while traditional cigarette smoking has declined to its lowest level. There is growing concern that current vaping trends among youth may increase the likelihood of them eventually turning to traditional cigarettes.

Nicotine, a highly addictive chemical found in all tobacco products, is present in e-liquids; its use can significantly impact the developing brains of adolescents and young adults, potentially leading to decreased impulse control and mood disorders, disruption in attention and learning, and an increased risk of addiction to other substances in the future.

Legislation Targeting Vape Marketing to Children

The proposed bill seeks to prohibit the sale of vape products that are specifically designed to appeal to children, including those that mimic the appearance of toys or school supplies. During a press conference, Sen. Martinez highlighted the deceptive design of these products, which can include fruity flavors and ‘cartoonish packaging’ that resemble everyday classroom items. “These devices… are also easily disguised as regular classroom supplies,” Martinez noted, emphasizing the risk of these products normalizing vaping among students.

Stiff Penalties for Non-Compliance

Businesses found violating these new regulations would face severe penalties, starting with a $1,500 fine for a first offense, escalating to $2,500 for subsequent violations. This move builds on New York’s ongoing efforts to combat vaping, which includes a significant $112.7 million settlement received from JUUL Labs, Inc., last year as part of a class-action lawsuit over the company’s marketing strategies aimed at children.

The Real Risks of Vaping

New York has seen a notable rate of teen vaping, with a significant portion of the state’s youth engaging in the habit, as highlighted by a 2023 Drugwatch study. The health implications are concerning, as research suggests that vaping may affect brain development in young people and could potentially lead to conditions like “popcorn lung,” which scars the lungs’ small airways.

Educational Efforts and Technological Interventions

Despite various initiatives, such as educational assemblies and the introduction of new health curricula, efforts to curb vaping have faced challenges. Matt DeLaus, a representative for the New York State School Boards Association, mentioned that some schools have even resorted to installing vape detectors in bathrooms and hallways to deter use. “It’s not enough,” said DeLaus, underlining the persistence of the issue.

How Vape Detectors Work

NY Schools Install 'Vape Detectors' to Combat Youth Epidemic_2

Photo: Unsplash.com

The vape detectors now being installed are sophisticated devices capable of detecting vapor from electronic cigarettes, even in small amounts. These detectors are designed to alert school administrators when vaping activity is detected, particularly in areas where surveillance cameras are prohibited, such as bathrooms and locker rooms.

The technology behind these detectors not only senses the chemical components in the vapors, but can also distinguish between different types of aerosols, reducing false alarms that could be triggered by perfumes or other aerosols.

Implementation and Privacy Concerns

The installation of vape detectors has sparked a conversation about privacy and the balance between safeguarding students’ health and respecting their rights. School officials have assured parents and students that the detectors do not record video or sound, but solely monitor the air quality to detect vaping substances.

Looking Forward

As this New York school district takes the lead with vape detectors, other districts are watching closely, considering similar measures; the success of this program may influence widespread adoption of such technologies across the country.

Educators and administrators continue to stress the importance of accompanying such measures with comprehensive education on the risks of vaping and addiction. As technology offers new solutions, the dialogue between maintaining safety and respecting student privacy remains ongoing. The hope is that through innovation and education, the trend of youth vaping can be curtailed, fostering a healthier generation.

Published by: Martin De Juan

Comfortable Women’s Shoes by Marmi

NY Weekly Staff on August 30, 2024

Marmi Shoes offers a personalized shopping experience to help you find the perfect pair of shoes that combine style with comfort. Every woman’s foot is unique, and Marmi Shoes are designed for style and comfort needs. Marmi’s collections feature the latest trends, timeless designs, and quality materials that feel as good as they look. These extraordinarily comfortable women’s shoes come in extensive sizes, including hard-to-find narrow and wide widths and larger sizes up to 12 and beyond. Discover the Marmi Shoes difference today and enter a world where your footwear is as exceptional as you are.

VANELi Shoes: A Fusion of Fashion and Fit

VANELi is the go-to brand for women who value sophistication and versatility. The brand offers a diverse range of shoe styles that cater to modern women’s needs, whether sleek office pumps or casual sandals for weekend outings. VANELi’s shoes are designed to be both stylish and functional, so you never have to compromise on either. The brand offers sizes and widths that cater to every foot, ensuring perfectly comfortable women’s shoes that don’t sacrifice style. This dedication to inclusivity is what makes VANELi stand out from the crowd. VANELi is the perfect brand for the modern woman who wants stylish, comfortable, and functional shoes. With its commitment to inclusivity and attention to detail, VANELi is a brand you can rely on for all your footwear needs.

Sesto Meucci: Italian Craftsmanship Meets Comfort

Marmi Shoes combines traditional Italian craftsmanship and modern comfort technology with Sesto Meucci shoes. Each pair of these comfortable women’s shoes is crafted with luxurious materials and intricate details that reflect the brand’s rich heritage. From elegant flats and sandals to sophisticated boots, Sesto Meucci offers a range of styles designed with the discerning woman in mind. But what sets these shoes apart is their incorporation of flexible soles and padded footbeds, ensuring all-day comfort without sacrificing style. Whether you’re looking for contemporary elegance or artisanal beauty, Marmi’s commitment to quality means you’ll find shoes that are as comfortable as they are beautiful.

Style Meets Comfort – Featured Collections

Marmi Shoes offers a range of comfortable women’s shoes that cater to every occasion, mood, and need. From the sandy beaches to the city streets, Marmi Shoes’ collections are designed to keep you comfortably chic.

Striking Sandals for Every Occasion

As summer approaches, the search for the perfect pair of sandals intensifies. The professional designers at Marmi understand this demand and offer a selection of luxurious sandals for women that combine style with comfort. Marmi’s range includes high-quality materials and designs from renowned brands like Sesto Meucci and VANELi, ensuring you don’t have to compromise. 

Take a look at the VANELi Elicia sandal. With a functional yet fashionable design that features a slingback heel and a wide perforated design, it offers a comfortable and secure fit. Available in various colors, widths, and sizes, the Elicia sandal is versatile enough to complement any summer outfit, making it the perfect choice for anyone looking to elevate their warm-weather wardrobe.

Athleisure Redefined

The athleisure trend has blurred the line between athletic and leisure attire, creating a demand for shoes that can keep up with a dynamic lifestyle. Marmi Shoes has stepped up to the challenge with a fantastic collection of women’s footwear that seamlessly blends style with supreme comfort.

One great example of this is the Sesto Meucci 9003 sneaker. It perfectly captures the athleisure spirit with an ultra-stylish design that doesn’t compromise comfort. These sneakers are ideal for women on the go and can be easily paired with any casual outfit. Whether running errands or enjoying a leisurely day out, the Sesto Meucci 9003 ensures that you do so in comfort and style.

Casual Yet Sophisticated

Our daily lives require versatility in our wardrobes, especially regarding footwear. Marmi Shoes has a collection of casual shoes for women that embraces this need for flexibility. From laid-back sandals and trendy sneakers to elegant dress shoes and cozy flats, Marmi Shoes offers a range of sizes, widths, and color options for every aspect of your day.

Marmi’s casual shoes are designed with the multifaceted woman in mind and do not compromise style or comfort. They are the perfect companions for your daily activities, whether at work, running errands, or on a school run. Marmi Shoes ensures that you can navigate your day with ease, confidence, and a touch of style.

Step into Style with Marmi Shoes

The Marmi collection offers a diverse range of perfectly blended comfort and quality shoes. From the elegance of VANELi and Sesto Meucci to comfortable women’s shoes and athleisure lines, there’s something for every woman at Marmi Shoes.

Whether you prefer shopping online or in-store, you can find your next favorite pair of shoes at Marmi. With Marmi Shoes, you can confidently step into style and comfort that lasts all day. Find extraordinarily comfortable women’s shoes at Marmi today.

 

Published By: Aize Perez

Why Headless Commerce Is More Than Just a Trend

NY Weekly Staff on August 30, 2024

By: Vikran Saxena

In recent years, the ecommerce landscape has undergone a profound transformation, moving away from traditional, monolithic platforms towards more agile and adaptable solutions. Among these innovations, headless commerce has emerged as a transformative strategy. It is not merely a fleeting trend but a robust approach to reshaping how companies interact with their customers across various touchpoints. 

Far from being just a buzzword, headless commerce has become a foundational technology in the retail and commerce sector. Around 67% of IT decision-makers are planning to allocate resources towards headless commerce solutions within the upcoming year.

Understanding Headless Commerce

Allow us to elucidate this concept in the simplest terms possible:

Separation of Frontend and Backend

In a traditional eCommerce setup, the front end (user interface) and back end (business logic and data management) are tightly integrated. This means that changes to the user interface often require adjustments to the backend, which can be time-consuming and complex.

Headless commerce changes this by completely separating the front end from the back end. Communication between the two is done through APIs (Application Programming Interfaces), which serve as the middle layer.

Use of API

For example, applying a promotion on a website in a traditional setup would require writing complex logic on the frontend to fetch data from the backend. Headless architecture uses an API rather which the frontend calls to get the required data, reducing the code on the frontend to just a single line. All the business logic, rules, and database connections are encapsulated in the API.

Frontend Development Flexibility 

With the APIs handling complex processes, the front end can be developed using any framework or technology that best suits the business’s needs. Developers can use popular JavaScript frameworks like React, Vue.js, or Angular to create rich, interactive user experiences. The same API can be used across multiple channels or touchpoints with minimal effort. This versatility allows for the front end to be finely tuned for various devices and platforms—web, mobile, IoT devices, and even conversational interfaces—without modifying the backend.

Headless Commerce Benefits

  • Reduced Time to Market: Fast-changing trends require businesses to act quickly and put their products faster to the market. Headless commerce today has enabled businesses to reduce time to market by 50%.
  • Connected commerce: Headless commerce allows businesses to connect multiple sales channels, offering an omnichannel experience—such as web, mobile apps, social media, and physical stores—through a unified backend. The use of APIs in headless commerce allows for easy integration with various third-party services and platforms, which is essential for connected commerce.
  • Future-Proofing the Business: Headless commerce is not just about addressing current needs but also about anticipating future trends. Nearly 79% of businesses that have adopted headless commerce report greater flexibility in managing their online storefronts. 
  • Enhanced Performance and Conversion Rates: Website speed and smoothness play crucial roles in customer retention and conversion rates. Platforms employing headless architecture can significantly augment site performance by 2x.

Real-World Scenarios 

I perceive the transformative potential of headless commerce as a cornerstone for agility and innovation in business strategy. Headless commerce enables seamless integration across eCommerce, CRM, and ERP systems while maintaining an impeccable customer experience. 

Let’s delve into how this architecture propels various facets of operations:

Custom Solutions

The capability to devise tailored solutions represents a pivotal shift, allowing businesses to address unique market demands and create a distinctive brand experience. Whether it’s a bespoke checkout process or specialized promotions, the ability to develop these through APIs connecting custom frontends with a robust commerce backend ensures businesses can innovate rapidly and effectively.

B2B Industrial Sales 

The complexities of transactions in B2B industrial sales necessitate a platform capable of handling intricate pricing models, bulk orders, and comprehensive account management. Headless commerce supports these backend complexities by allowing for greater customization and flexibility in handling diverse transactional needs—simplifying interactions for clients and streamlining their journey through intuitive interfaces and personalized dashboards.

Global Expansion for Niche Markets

Global expansion is fraught with challenges, and this might involve integrating localized content, adjusting product formulations to meet local regulations, and offering currency and language options specific to each region. 

Headless commerce is invaluable here, allowing businesses to leverage a single backend across multiple frontends tailored to regional demands. This not only accelerates entry into new markets but also optimizes operational costs, ensuring that businesses can focus on localizing customer interactions to enhance engagement and drive growth.

Success Stories

Headless commerce is rapidly gaining momentum in the ecommerce sector, with projections indicating an impressive compound annual growth rate of 20.5%. It is expected to escalate to a market size of $32.1 billion by 2027, marking it as one of the most swiftly expanding trends in the industry today. This significant growth underscores the increasing adoption and investment in headless technologies across industries.

Nike, a global leader in athletic wear, adopted headless commerce to provide unique customer experiences tailored to regional tastes and seasonal trends. This strategic move allowed Nike to deploy localized marketing strategies quickly, significantly reducing their time-to-market and enhancing customer engagement. During Nike’s fiscal 2018, the company aimed for a 30% digital penetration by 2023. By June 2020, Nike had already exceeded this target. 

Another great example of headless commerce capabilities is The Fragrance Shop. The business was struggling with handling traffic spikes and seamlessly integrating its network of 200+ stores under one umbrella. Post adopting headless commerce they have significantly improved the conversion rates by 60% and achieved 5x online revenue in three years, with continuous growing revenue and traffic year on year.

End Note

The transition towards headless commerce is more than a shift in technology—it’s a strategic realignment of how companies interact with their customers in a digital-first world. The flexibility, scalability, and performance enhancements provided by headless architectures are not just about keeping pace with current trends but about anticipating the needs of the future trends like social commerce, voice commerce, and many more as they come.

 

Published By: Aize Perez

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