James and Amber Marchese Launch “Box Jeannie,” a New Concierge App

During the COVID-19 pandemic, e-commerce took off like never before, yet many new problems arose. Consumers struggled to return items that didn’t work out, and all those shipping boxes piled up.

For many, these headaches continue. The good news is that the new concierge app Box Jeannie can make them go away.

Box Jeannie makes boxes disappear like magic

Box Jeannie enables people to use their smartphones to make boxes vanish with multiple services that fit specific customers’ needs.

First and foremost, Box Jeannie will make returns and exchanges for you. No longer will you need to figure out the policies of a given e-commerce platform and navigate them yourself. You also don’t have to wait in line at a post office or drop-off location. Box Jeannie’s drivers have mastered these processes on your behalf — you’ll never lose another dime because you forgot to make a return.

Second, Box Jeannie’s drivers can make any door-to-door deliveries you need. Whether you would like to send something to a friend, family member, or business associate, Box Jeannie will deliver it the same day you make your “wish.”

Likewise, drivers will pick items up from stores and deliver them to you on the same day as your request. This means you’ll never receive a shipment a day late again! “Get what you want when you want it,” the app’s literature reads.

Finally, Box Jeannie’s drivers will take your empty boxes, break them down for you, and drop them off at recycling centers. With Box Jeannie, you no longer need to pay attention to the recycling calendar and follow all the complicated policies in your particular district. Every day is a recycling day, and there’s nothing stopping you from decluttering your home.

In short, Box Jeannie spares you from wasting time on tedious chores. The price of individual orders starts at $14, and there are also subscription options that include discounts. All you need to do is download the app and create an account, and Box Jeannie will immediately start making your life easier. 

How Box Jeannie was founded

Box Jeannie is the brilliant brainchild of power couple Jim and Amber Marchese. Like many people, the Marcheses began receiving more home deliveries in 2020 than previously due to the COVID-19 pandemic.

“Empty boxes were everywhere,” says Jim Marchese, co-founder of Box Jeannie. “Our hometown didn’t remove boxes promptly, so they started to become a nuisance.”

The Marcheses’ initial idea was to find a way to remove these empty shipping packages, but then the couple noticed they forgot to return their unwanted items. “We were losing money, but we weren’t the only ones,” Marchese explains. “Our friends and neighbors reported they were having the same problem.”

That’s when the Marcheses realized that their business idea for removing boxes could be expanded to include returns and exchanges, which led to further innovation. “Once you are doing returns and exchanges, the idea of including delivery services to other locations just came naturally,” Marchese says.

Jim and Amber Marchese: Founders of Box Jeannie

If you think the names Jim and Amber Marchese sound familiar, that’s because they are. This pair of celebrities is famous for starring together in two hit reality TV series: “Real Housewives of New Jersey” and “Marriage Boot Camp.” Both have dedicated IMDb pages.

Jim and Amber Marchese are also renowned for their many successful entrepreneurial ventures in real estate and finance. Both hold graduate degrees from Columbia University, and Jim Marchese has earned a Juris Doctorate from Seton Hall Law School. As an attorney, he specializes in whistleblower cases. Perhaps most notably, he helped negotiate a $16.65 billion fraud settlement from the Bank of America and uncovered Cell Therapeutics’ $10.5 million fraud scheme. The Marcheses have been featured in People Magazine, the Wall Street Journal, and The New York Times, as well as on TMZ and the View.

When it came time to design the Box Jeannie app, the Marcheses wanted to give drivers more power over their lives and livelihoods. “Drivers for other apps don’t have much control over their business,” Marchese says. “We wanted to recognize them as the small-business owners they are. That meant giving them ownership over their customers and routes, as well as letting them set their own hours and decide how much income they wanted to raise through the app.”

Accordingly, Box Jeannie’s interface shows drivers both their payouts and tips upfront. Since drivers have four hours to grant a wish, they can fit these tasks into their other driving gigs. An article in Tech Times explains how the process works: “Box Jeannie drivers simply refer their client code to their preferred customers and can create their own route. The Box Jeannie Driver can target people or businesses which best fit their lifestyle, and it’s as simple as sending a customer a referral code and making sure they download the App! The Box Jeannie Driver will have a right of first refusal for all future pickups, recycling, and deliveries, and can even later sell their route!”

As drivers develop their routes, these can become extremely profitable, potentially bringing in millions of dollars of revenue. The Box Jeannie app empowers the driver who built the route to sell it if they desire, reaping the rewards of their hard work.

With such an impressive background of achievement, perhaps it should come as no surprise that the Marcheses are now disrupting the gig economy. With Box Jeannie, your wish is their command, so download the app today.

Maxx MGMT by Maxx Lepselter: Empowering Athletes and Building Personal Brands with Strategic Relationships and Execution.

The importance of proper athlete management cannot be overstated. Athletes with strong management teams are better positioned to succeed on and off the field and more likely to achieve their full potential. In addition, by providing expert guidance and support, athlete managers play a critical role in helping athletes achieve their goals and build successful careers.

Founded in 2018, Maxx MGMT is a full-service sports marketing agency focusing on business management, endorsements, marketing, and public relations for athletes. The brainchild of Maxx Lepselter, a sports marketing industry veteran, Maxx MGMT has quickly made a name for itself as one of the most elite agencies in the industry.

Maxx Lepselter has always had a passion for sports and business. He was exposed to the industry as early as the third grade, watching his father, Mark Lepselter, represent former NFL superstars Tiki and Ronde Barber during their playing careers. As a result, Maxx had always dreamt of becoming a sports agent and launched Maxx MGMT after several years in the industry.

Maxx MGMT has a team of experienced professionals who have cultivated relationships with over 800+ brands and companies. With a diverse team spanning across the country, Maxx has become a platform for launching client interest projects. As a result, the business has grown, and so has the consensus of trust amongst clientele, opening the door to lifestyle management, post-career business ventures, and public relations in accordance with the Maxx-level service clients have come to expect.

Maxx MGMT represents 40+ current and retired athletes, including legends and hall of Famers. Most Maxx clients are exclusively signed and are joined by NFL All-Pros Trevon Diggs, Justin Simmons, and James Bradberry, to name a few. In addition, the agency is proud of its strategic relationships and execution of athlete endorsements and management.

The agency has been responsible for several high-profile brand partnerships and client endorsements. These include Terrell Owens’ 81 Vino in collaboration with LaSorda Wines, Trenchmade Gaming by Marquez Valdez Scantling, Donovan McNabb and TRNDY Social Partnership and Jaylon Johnson for SpeedeFit.

 In addition, Maxx MGMT has also represented multiple corporate entities for grand projects such as Fanduel and DraftKings interactive events, as well as spearheaded Six Star Pro Nutrition’s affiliate marketing program.

Maxx MGMT elevates itself above industry standards through strategic alignment for opportunities and individuals that reach beyond typical marketing and endorsements. The agency has marketing and business management crossovers in other verticals, including athletes’ non-sports lives off the field. Maxx MGMT has also facilitated real estate projects and helped athletes and the agency acquire equity positions in other businesses.

Maxx MGMT has overcome obstacles as a small business and the industry opposition to remain one. One of the biggest challenges has been hiring the right staff for a small company to maximize efficiency. Additionally, the agency has had to compete with 3-letter corporate agencies while being a boutique firm to set itself apart. Another challenge has been managing expectations of talent when talent has been misled by previous representation.

However, Maxx MGMT has overcome these challenges and has become one of the top sports marketing agencies in the industry. The agency’s mission is to empower athletes by leveraging their unique talents, personal stories, and experiences to build their personal brand and create meaningful connections.

Ben Mendlen, Head of Business Development & Athlete Marketing at Maxx MGMT, is a prime example of the company’s dedication to developing its staff. Mendlen has been with the company since its inception and has helped develop the business from the ground up, creating hundreds of thousands of dollars of brand partnerships for Maxx MGMT clientele. Growing up a huge sports enthusiast and playing baseball his entire life, including club baseball at Michigan State University, Ben always knew he would gravitate towards the sports industry and, post graduating from MSU, tapped into his network and was the right time right place type of opportunity with Maxx and haven’t looked back since.

Maxx MGMT is the dream team for athletes, as once they come on board an athlete’s journey, dreams turn into reality. The agency’s unique opportunities and individuals it is able to introduce outside of standard marketing/endorsements distinguish them from other agencies. Maxx MGMT prides itself on strategic relationships and execution of athlete endorsements & management, and it continues to thrive at the nexus.

C-Suite as a Service, from The CSaaS Corporation

For any growing company, the journey from Seed to Series-C can be treacherous. There are no guarantees that the hard work, dedication, and investment you and your team put in will translate to long-lasting success. In fact, the majority of new businesses fail in their early years, primarily due to an unforeseen gap in strategy execution coupled with a lack of access to expert resources to provide support and guidance along the way.

Growing a successful business is, in many ways, just like throwing a ball at a distant target. The odds of successfully hitting your target — even when shooting in the dark — become exponentially higher if you know the direction of the wind and which way to aim. Your odds improve even more if you can practice a few shots first, making frequent small adjustments until you know precisely what to do. 

However, the need for strategic planning coupled with flawless execution in nascent businesses is often underestimated until it’s far too late. With all this in mind, C-Suite as a Service (or CSaaS) from CSaaS Corporation has emerged as a world-class resource for CEOs and investors to tap into

What is C-Suite as a Service? 

“We recognized from the outset that companies in growth mode have a mission-critical priority to drive revenue, optimize costs and mitigate risk,” explains Lester Owencroft, a member of the CSaaS Advisory Board and part of an experienced team of more than 20 growth strategy and execution masterminds. “Our independent research also identified the domains of expertise that would be of significant value to growing companies. These include marketing, sales, strategy, product development, technology infrastructure planning, finance, and legal compliance. We then focused on creating a delivery methodology where we could provide this broad range of expertise to clients in the most cost-effective, efficient, and easy-to-consume way. Just like that, the CSaaS subscription model was born, giving clients immediate access to not just one, but all our world-class team of operators, each with their own domain expertise.”

Predictable value in unpredictable times

The CSaaS Enterprise Advisory Service is a popular subscription-based advisory engagement service. Clients who subscribe to this service are instantly surrounded by an experienced team of strategy and execution practitioners who are always unbiased and objective, and each one brings their own unique domain expertise to the table.

Subscribers to this service also gain unlimited on-demand access to all the support and expert advice they need, how they need it, and when they need it. “All this comes in at a fraction of the cost of just one full-time hire,” says Owencroft. “It’s your team, your terms, and your choice.”

One client, David Hasenfeld, COO of EyeClick Inc., stated the following in a recent review: “[Working with CSaaS Corporation was] a unique experience. The team was quick to learn [about] our business and invested time to understand our objectives. Unlike typical consultants, there weren’t long PowerPoints or boring meetings, just pragmatic advice from many of the CSaaS experts, coupled with flawless execution. Overall, [it was] a great engagement with tangible results.” 

“Taking this a step further, the CSaaS Soft-Landing as a Service (SLaaS) is a more comprehensive execution-focused engagement, where we build your localized ‘Business-in-a-Box’ from scratch and then execute hand-in-hand with you and your team,” explains Owencroft. “This full-service engagement includes detailed market research, meticulous planning, and pragmatic strategy design. We then follow it up with flawless in-field execution, working closely with the client every step of the way. Whether you are formulating your ‘land and expand’ blueprint into new geographical markets or building and executing the plan to scale your business in existing territories, SLaaS has proven to be an invaluable resource for our local and international clients.”

Validating the hypothesis for success

Over two years, Owencroft and his team at CSaaS Corporation studied feedback and extensive data provided by the leaders of 156 failed startups to pinpoint the exact reasons for their failure. “What we discovered was a lack of expertise in the C-suite was thwarting these startups,” Owencroft remarks. “Second only to funding limitations, CEOs and their investors faced the challenges of either having limited access to a broad pool of multi-skilled expertise to help with strategy development and in-field execution, or not being able to afford that level of executive expertise and experience on a permanent full-time basis.” 

Owencroft and his team are confident that what they bring to the market will continue to help businesses ultimately scale beyond their expectations. “In today’s turbulent sea of economic uncertainty,” he adds, “our clients look to us for objectivity, globally tried and tested best practices, and domain expertise in all areas of a business that fuel growth, mitigate risk, and accelerate speed to value. We pride ourselves less in our talk and more in what we know we can do!”

Email: Expert@CsaaSCorp.com
Website: www.CSaaSCorp.com
Tel: (888) 505 5067

Shawn Fair’s Leadership Experience Tour Program Builds Elite Speakers and Makes a Difference in the World

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Shawn Fair is a powerhouse in the speaking and coaching industry. With a talent for empowering individuals and unlocking their potential, Shawn is renowned for his transformative impact on people’s lives. As the visionary behind the Leadership Experience Tour, he has built a remarkable platform that not only nurtures the talents of aspiring speakers but also makes a significant difference in the world. Through his dedication and passion, Shawn continues to inspire and uplift countless individuals, leaving a lasting impact on their personal and professional growth.

Shawn’s extensive and firsthand involvement in the corporate realm has earned him a reputation as a highly sought-after consultant by major corporations across the United States, Canada, and Europe. His coaching approach stands out due to his unique technique, which assists leaders in recognizing their areas of weakness. Additionally, his sincere and individualized approach has made him a preferred choice in the training sector.

Through his Leadership Experience Tour program, Shawn has established an elite club catering to speakers, presenting them with opportunities to expand their reach and exposure to a wider audience. Aspirants are required to undergo a demanding audition process. However, once selected, members of the program gain the privilege of featuring in one of the five virtual leadership shows produced by the Fair Consulting Group and securing a column in Speakers Magazine.

The philosophy adopted by Shawn is straightforward yet impactful. According to him, “If you become 1% better for 100 days, 100 days from now, you will become 100% better.” This belief has brought about a significant transformation in the lives of many and helped them achieve extraordinary feats. Shawn takes great pride in leading by example and upholding the values of mutual respect, recognition of deserving individuals, and building trustworthy relationships.

In addition to his speaking and coaching work, Shawn has authored an anthology titled “LET Presents Stories of the World’s Greatest Speakers.” This book stands as a testament to his unwavering commitment to excellence and his aspiration to assist others in achieving greatness.

Shawn Fair is a true world-class speaker and leadership coach. With his wealth of knowledge, dynamic approach, and sincere passion for helping others, he is undoubtedly the go-to person for guidance, coaching, and inspiration. From aspiring speakers to corporate leaders seeking to enhance their skills, Shawn Fair’s expertise and skills are not to be missed.

How Sydney Schmall is Democratizing Access to Influencer Marketing for Dentists

To connect with potential patients in the digital space, most dentists rely on their websites. What they don’t know is that their website is not getting the job done.

“The website that you maintain for your dental practice has, unfortunately, become obsolete,” says Sydney Schmall, Founder and CEO of Flossy, a leading marketing agency focused on social media marketing, branding, and influencer marketing for the dental industry. “Your Instagram account now serves as your website and the most effective way for you to connect with new and current patients.”

Schmall launched Flossy to bridge the psychology of sales with organic growth and branding in a way that would allow clients to become the top dentists in their markets. She and her team focus on the psychological aspects of building rapport with patients. By turning dentists into influencers, Flossy gives them the impact and authority they need to increase their case acceptance and grow their practice.

“If you’re posting silly meme graphics, have lazy branding, or don’t have any social proof/online validation, you will lose patients to competitors who look better than you on social media,” Schmall explains. “The service that Flossy provides to dentists builds them up to look like the best dentist in their city so they become the best dentist in their city.”

Bringing a new vision to medical marketing

Schmall inherited an entrepreneurial spirit from her father, a fourth-generation farmer who also owns an event venue and wine-tasting room in California, called ApCal Rockin Ranch. From her mom, she inherited a tireless drive, natural flair for sales, and the psychological prowess to dominate anything she puts her mind to. Schmall is one of the first in her family to attend a prestigious Research University, and her upbringing led her to focus on Psychology to make the world a better place.

After graduating with honors from the University of California Santa Cruz with a degree in Intensive Psychology, Schmall took a job with a dental marketing agency. Despite being fresh out of college, she quickly excelled to the degree that the owners entrusted her with running the company. In less than a year, she set out on her own, furthering her entrepreneurial journey by setting up her own agency and focusing on new trends in medical marketing (aka social media & influencer marketing).

“When people ask me how I went from earning a degree in psychology to owning a marketing business, I explain to them the direct correlation between the two,” Schmall shares. “When you understand what makes people tick, you can understand why they buy the things they buy — hence, psychology and marketing go hand-in-hand.”

Schmall launched Flossy in 2020, just before the COVID-19 pandemic dried up all business in the medical marketing field. However, her drive allowed her to keep the agency alive until dentist marketing bounced back. Today, Flossy is thriving, with performance that has catapulted it to the top of its field and attracted the attention and backing of huge names in the dental industry.

Leveraging her influencer success to build new influencers

One of the keys to Flossy’s success is the unique work it does with influencer marketing.

“No one is doing what Flossy does in the dental industry,” Schmall says. “We turn our doctors into influencers, making them dental stars and local authorities. This not only attracts new patients, but allows them to engage with real people through Instagram, turning their social media into a sales funnel.”

By developing an engaging mix of organic content that attracts attention and engagement, Flossy gives dentists what they need to become public figures in their community. Flossy’s Content Creation System drives this success by providing regular professional photo shoots for clients, ensuring that their social posts are professional and produce valuable results.

Schmall is also able to connect dentists with medical brands for influencer partnerships, further enhancing their influence and success. Flossy is the only dental marketing agency focused on growing its clients’ reach through influencer marketing. Flossy also handles influencer campaigns for their clients by finding local influencers and bringing them into their clients’ offices  to organically promote their clients’ practices through sponsored Instagram influencer posts.

“Flossy’s clients benefit from the fact that I myself have done many top-tier influencer collaborations locally and globally through my @schmalltalk Instagram account,” Schmall explains. “That means I know not only what it takes for my clients to become influencers, but also how to negotiate collaborations for them with dental brands. And for their local Marketing Strategy, I’m an influencer who sets up influencer campaigns in your practice so Flossy clients gain promotion. There is no one else more uniquely positioned to get the job done. Our clients have seen that we deliver in this area, finding and setting up perfect influencer collaborations in their own offices.”

Celebrating diversity in the medical marketing space

Flossy’s business success is enhanced by the fact that Schmall is one of the youngest female founders in the dental space, as well as one of the only Latina founders providing marketing assistance to the dental community. To top it off, Flossy has ascended to the top of its field without doing any marketing for itself. The word-of-mouth marketing provided by its many satisfied clients continues to grow the Flossy brand.

“We’re here to help dentists shine online and turn them into local authorities,” Schmall says. “Prospective patients are using Instagram like a Yelp page, looking at the content and comments they find there to determine if a doctor deserves their business. We ensure a doctor’s Instagram is the best in his or her area to keep prospective patients from looking anywhere else.”

Meet Meri Goldstein: The Berlin-Born Designer Bringing Timeless Elegance to New York City Homes

Meri Goldstein always knew she wanted to pursue a creative path. Growing up in Berlin, Germany, her father’s work as a successful and renowned lighting designer gave her constant exposure to aesthetic innovation. Seeing his work and learning from his blueprints kick-started her passion for design at a very young age.

After briefly studying business management in Berlin, Meri followed her true calling. In 2017, at just 22 years old, she boldly moved to New York City to attend the School of Interior Design. Despite taking a huge risk moving to an unfamiliar city in a country so far from home, Meri never hesitated, knowing she could always return to where she started if something didn’t work out. However, Meri has never wasted time over the fear of failure. She credits her success to her go-getter, determined attitude.

Today, Meri founded Infinite Interiors New York, a boutique interior design firm specializing in transforming blank canvases into elegant, inviting living spaces. Her designs blend her unique approach to design learned from her studies in New York with influences of Germany, specifically drawing inspiration from her semester-long study of Bauhaus. Meri emphasizes modern elegance with just a touch of minimalism. Her affinity towards neutral furniture and organic shapes with soft edges grants her work an inviting, wholesome appeal to cultivate a homey environment. Her designs are then accented by a vibrant pop of color, typically from a piece of wall art or other decorative accents placed throughout the space.

When designing a room, Meri looks at it as a blank white canvas and imagines how she can bring out the best, considering everything. She focuses a lot on examining the layout – what good qualities does this room offer, and what are its missing factors? She tries to figure out if it gets a lot of daylight, if it’s missing daylight, or if it’s an oddly shaped or spacious room. Then, she makes it her goal to elevate those factors by incorporating the right design.

Meri’s work has gained recognition in the design community. She has recently completed a project for a residence on the Upper West Side with breathtaking views of Downtown Manhattan, Billionaires Row, and the Hudson River. One of her ongoing projects is for an incredible three-bedroom, three-bathroom Upper East Side penthouse unit which overlooks Central Park, Downtown, and the East River. It’s an absolute dream project for Meri because it’s getting a complete gut renovation which grants her tons of creative control as a designer. In addition, the unit is super spacious and has a lot of natural lighting, which is always a big plus. 

Meri aims to take each client’s vision and turn it into their ideal, live-in reality. She builds each space under the goal that “every client gets their own story,” and she tailors each of her unique designs to write that story. The calming ambiance Meri incorporates into each space is tailored to the New Yorker looking to get away from the hustle and bustle of city life, as well as turning the cold, blank space of their apartment into a place they can confidently call “home.”

Mela Embraces Sustainability in Style with Apple Leather Collection

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According to Mela, not all pleasures in life have to be guilty

Luxury fashion often comes at a high cost. But we’re not referring to the price tag. The fashion industry has been built upon a landfill-size pile of waste that continues to impact the globe in a negative way every day. The struggle, then, has been to achieve sustainable fashion practices that can also deliver top quality and design. Mela, a female-founded brand with the planet’s future in mind, succeeds in its aim to dominate thoughtful, eco-conscious production paired with cutting-edge luxury. 

A fast-growing brand that commits equally to quality and sustainability, “Mela” means apple in Italian. An appropriate signature, the brand’s flagship products feature vegan leather made using organic leftovers from apple juicing. Mela, in an astounding display of creativity with a conscience, is thus a successful up-cycling effort turned premier product line.

Like-minded, passionate individuals make up Mela’s world, a place where bold personalities meet big hearts. Mela’s overarching goal is to provide confidence in the ramifications of purchases and to spread environmental awareness among luxury consumers. According to Mela founder and American-Egyptian entrepreneur Neel Elsherif, the brand will always emphasize looking good while doing good for the world.

Mela partners with a prominent Italian company, Mabel Industries, the exclusive producer of AppleSkin™. Mabel solely relies on renewable sources for their electricity. These are a few of the practices and values Neel was thrilled to drive forward into the fashion industry. “It started when I became hyper-aware of the void between vegan brands and luxury brands in the current fashion industry. On the vegan side, you typically see simple, neutral colors, and on the luxury side, you’ll find bold and stunning colors and styles. This dynamic creates a dilemma for those who are both eco-conscious and fashion-forward. And it doesn’t feel right to me that all-vegan brands tend to primarily target only the vegan community. We should be providing everyone with the opportunity to look good while doing good. To shop with a brand that’s inviting to everyone and encourages small steps to make a big change in our world today.

“When I learned about AppleSkin, the material itself, the story behind it… I was inspired and motivated to bridge the gap between these two markets. Because there had to be a middle ground. This is where Mela was born. Finally, a vegan leather brand that delivers luxurious and stunning fashion that’s empowering AND impactful,” Neel elaborates.

Mela also hopes to pioneer a new and fruitful way for other social enterprises to advocate for the environment. Traditional luxury brands have long since been a target for animal rights and planet conservation groups. Mela serves as an example to the fashion industry at large that luxury brands can indeed create unique products with the health of the planet and its inhabitants in mind. This will drive revolutionary work, ignite more eco-conscious brands and provide top-tier products to fashion-forward consumers all at the same time.

Mela is a movement. Ethical practices remain constant. The world has played victim to conglomerate selfishness and apathy long enough. Mela wants to change that now and fast and is doing so successfully – one gorgeous guilt-free leather good at a time. After all, Mela’s mission statement proudly declares: “No one said you can’t look fabulous while making the kind of change that truly matters.”

Rebecca Kase Empowers Therapists to Attack Trauma at Its Root with EMDR Therapy

In 2007, Rebecca Kase began practicing psychotherapy in private practices, shelters, crisis centers, and outpatient and inpatient mental health settings. A decade later, she founded Kase & CO, a training and consultation practice to empower therapists through continuing education. 

As an experienced practitioner of EMDR Therapy and a professional educator, Kase introduces thousands of therapists to a revolutionary trauma treatment that brings real and lasting healing.

How Rebecca Kase employs EMDR Therapy with patients

Eye Movement Desensitization and Reprocessing (EMDR) therapy helps people deal with the buried trauma in their lives. For whatever reason, the human nervous system sometimes stores distressing memories and experiences in unproductive ways. EMDR enables patients to reprocess this trauma and reshape how they see the world around them. 

Francine Shapiro first developed EMDR therapy in 1987 to treat post-traumatic stress disorder (PTSD). After three decades of research, the practice is evidence-based, widely studied, and proven to treat a wide range of mental issues, including anxiety, depression, addiction, chronic pain, grief, and eating disorders.

EMDR rests on a model called Adaptive Information Processing (AIP). According to AIP, when experiences are overwhelming, traumatic, or distressing, they can become “stuck” before the brain can properly process them. “When experiences and emotions get stuck in our brains, they can cause many undesirable psychological and physical symptoms,” says Kase. “EMDR enables us to unlock these buried memories and allow our minds to process them healthily and productively.”

The key that unlocks buried trauma is known as bilateral stimulation (BLS). In essence, bilateral stimulation uses sight, sound, or touch to stimulate both sides of the brain and create a soothing, relaxing effect. People can practice the technique by placing their hands on opposite shoulders and alternately tapping each shoulder in a steady pattern, or even through activities such as walking and jogging.

EMDR therapists stimulate the brain and body in various ways. Some employ a light bar with pulsing lights that move from one side to the other, while others give clients vibrating pulsars to hold in each hand. Still, other therapists use headphones with chimes rhythmically alternating from left to right.

Why EMDR Therapy can bring healing

Bilateral simtulation is believed to activate a similar process as experienced in REM sleep, while also taxing working memory allowing a distressing experience to integrate and reconsolidate. 

“Have you ever felt worried or upset and suddenly become inexplicably tired?” asks Kase. “This is your brain letting you know it has an overload of emotions and experiences to process. We often go to sleep frustrated, worried, and confused, but we wake up with renewed clarity and motivation because you’ve given your brain the time it needs to process.”

People’s nervous systems have an incredible capacity to heal and integrate information. EMDR therapy relies on the innate power of the nervous system using a researched protocol to access and stimulate a maladaptively stored memory. The application of bilateral stimulation then allows the unprocessed experience to reprocess resulting in a reduction of distress, vividness, and emotionality.

“EMDR is not just a technique,” Kase explains. “It is an eight-phase therapeutic orientation. We help clients identify and target the experiences that are stuck in their minds. Then, we help them recall the emotional, cognitive, and somatic aspects of those experiences through a structured process involving bilateral stimulation. During processing, they experience thoughts, memories, emotions, or somatic sensations. Ultimately, they are able to reprocess the memory so that when it is recalled they experience a sense of neutrality or peace. The distressing material is discarded, and symptoms related to the memory dissipate.”

How Kase & CO train therapists to use EMDR with their patients

Kase is a thought leader in the field of trauma therapy and self-healing. “When you understand the root cause of your trauma and discover how to cope with those feelings, the pain no longer has the power to hold you back,” she explains. “Instead, you find the path to healing and your wisest and most resilient self.”

Today, Kase not only directs people as they experience transformative healing journeys, but also helps therapists explore the same life-changing techniques. “Our comprehensive approach to EMDR training uses engaging experiences to help therapists deepen their practice,” Kase remarks. “We teach through the lens of Polyvagal Theory, which considers the deep connection between our brain and body. Throughout the sessions, we incorporate practical mindfulness techniques like guided meditation, yoga, and breathing exercises. These tools are excellent for patients and help therapists regulate their nervous system while learning as well.”

Kase realizes that therapists need a safe place to explore new techniques and make mistakes as they learn. For this reason, her sessions offer inclusive, shame-free learning environments.

“We approach teaching in a way that allows everyone to be vulnerable,” says Kase. “We have fun, laugh, and bring authenticity to the table. In sharing our successes and mistakes, we show up with honesty, humility, and bravery.”

Roberto Sacripanti: From Immigrant to Data Maven

Entrepreneurs are a dime a dozen, but truly revolutionary entrepreneurs are a rarity. HomeofAI co-founder Roberto Sacripanti has shown such a commitment to innovation in each of his ventures that he stands out above the pack. However, he also boasts a true underdog story, from humble beginnings as an immigrant to becoming a pre-med student and, eventually, one of his nation’s leading data mavens.

One of the pivotal moments in Sacripanti’s journey happened during his childhood, when he lost his grandmother due to a misdiagnosis of her mental health and heart problems. Although he claims to have always had an “innovative, entrepreneurial indole,” this loss and his journey to accept it inspired Sacripanti to study and research the core details of the human body and the interconnectedness of its systems in an attempt to understand and explain what happened.

Sacripanti’s own struggles with mental health issues further motivated him. Like many, Sacripanti struggled with the common anxieties of being away from home while at college — from homesickness to burnout — while also dealing with personal struggles, such as the language barrier or his mother being diagnosed with cancer. Ultimately, what caused these to weigh on him so much was that he did not have a support system, causing his mind to fill with doubt and negative thoughts.

Helping students with their mental fitness

In his journey to clarity and picking himself back up, Sacripanti began to investigate neuroscience and neuroplasticity, with a focus on stress and stressors. Eventually, Sacripanti learned how to go from mental fatigue to mental note-taking, motivating himself by attaching emotions to information. He hoped he could help others achieve this same peace of mind by teaching them the skills he used to achieve it himself.

Sacripanti found that, while college students have various resources — like advisors and counselors — these are not the types of resources they need to thrive. Instead, students need someone more like an accountability coach. “Whereas the roles of an advisor or counselor are less involved and simply offer academic wisdom, an accountability coach is there to offer not just that advice, but guide you on the right path and hold you accountable for your progress — whatever that might look like for you as an individual,” says Sacripanti.

Through his own experience, both as a coach and receiving coaching from other experts himself, Sacripanti has strived to close this coaching gap and prevent burnout and procrastination in students. “My goal has always been to ensure that students are supported and provided with the most effective tools to excel on their newfound, fun, rewarding academic journey,” he says. “I became a practical psychologist who happens to love human emotion and creativity, which I believe are the variables of success in business and in life.”

But Sacripanti’s success does not stop here. After spending two years conducting research at the SDSU Heart Research Institute and being a published author and research trainee at Harvard Medical School affiliate labs, he soon realized that medicine and research were not quite aligned with his ultimate vision. This drew him to the biotech startup world, where he felt he could make a more immediate impact in people’s lives.

It was in his journey in the biotech startups, namely consulting to help with the launch of a prototype aimed at designing and developing cost-effective and automated devices powered by machine learning, that Sacripanti was introduced to the wonders of artificial intelligence. Eventually, he was inspired to find the connection between the work he was doing with artificial intelligence in the biotech space and the work he was doing regarding students’ mental fitness. 

“The light bulb went off: why don’t we use artificial intelligence and machine learning to tackle the current mental health taboo in students?” Sacripanti asked. “After graduating in 2019 with these new ideas, I continued bootstrapping my venture while taking on a consultant role with Dr. Andre Pinesett, a Stanford-educated MD, whose innovative productivity strategies impact thousands of students. Using our combined resources and expertise, we validated a decrease in stress and anxiety in STEM students with proper coaching and accountability systems.”

Revolutionizing the artificial intelligence sector

After reaching great success and being able to mentor many students with this venture, Sacripanti again decided he was looking for something more. So, he enrolled in the MBA program at San Diego State University with a focus on Management Information Systems. During his time there, he was able to consult for a $12B Fortune 500 company in the telecom space and work for world-renowned companies like Scripps Health as part of their Knowledge Management team.

Sacripanti has now moved on to his next big venture: the launch of his new company’s division, HomeofAI. This AI-driven branch uses its proprietary technology to help clients transition from traditional selling methods to a more innovative, conversational commerce system. “Our AI system has generated $10,000+ on average in less than two weeks for some of our most successful clients,” he asserts. “The AI revolution is here, and I am embracing it more and more every day.”

The business world is looking for more entrepreneurs like Sacripanti — people with an unflinching vision, who are willing to do anything it takes to bring their vision to fruition. More importantly, entrepreneurs need to have a constant craving for more. For an entrepreneur, enough is never enough, and Sacripanti is the perfect example of this mindset.

Kenneth W. Welch Jr.: Inventor Extraordinaire and Pioneer of Sustainable Energy

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Kenneth W. Welch Jr., a name synonymous with innovation, has been a game-changer in the world of sustainable energy. Born with an innate understanding of aesthetics, Welch’s background in the entertainment industry as a GQ model, gymnast, and choreographer laid the foundation for his entrepreneurial journey. Today, Welch is the driving force behind his sustainable energy venture the “Global Corporate Machine”, which is composed of SeaDog Systems Inc., and Diamond Infrastructure Development, Inc., transforming the way we harness hydropower.

Global has developed infrastructure-level technologies that revolutionize the efficiency of hydropower systems for the past decade and has been developing a suite of strategies to address that challenge. The centerpiece is the”SeaDog Energy Stalling Device” a wave carousel that harnesses energy from waves, producing pressurized water that can be used in a variety of fluid-power applications, particularly driving turbines and generators that produce electricity. This system provides hydropower without the pitfalls of dams, is eco-friendly, and is sourced from conventional materials that are fully recyclable. Additionally, the system has both onshore and offshore deployment options, making it a commercial solution that can be used to power entire communities. 

Through the release of the dynamic and powerful, “Over-Unity Wave Driven Technologies” at the world’s foremost energy & water trade shows and conventions, along with a conversation to be held with the world’s leaders, supporting the United Nations’ initiative for a cleaner, and more sustainable world, Mr. Welch’s revolutionary technologies are about to take the Energy industry by storm.

Not only a trailblazer in renewable energy but Welch is also known for his charitable work. Through Global’s Corporate Machine, he supports organizations like the Just in Time to Save a Life suicide prevention initiative and partners with emerging woman-led businesses like Moxie Media Marketing, Inc. Welch’s leadership skills and philanthropy have been marked by many awards including the “Inventor of the Year” at the Inaugural Energy, Sustainability, and Infrastructure (ESI) Summit, for his exceptional contributions to humanity. 

Kenneth W. Welch Jr. is an inspiring example of ingenuity, philanthropy, and style. With his unwavering commitment to creating a sustainable future through innovative inventions, Welch’s impact on the world of energy is nothing short of extraordinary. As an inventor, entrepreneur, and visionary, Welch will undoubtedly continue to push the boundaries of what is possible in the realm of sustainable energy.