Intelligent imaging based on the cloud technology, commonly known as the black technology’s image live streaming format in China, has occupied the Chinese market rapidly through its several years of development, especially excelling in a multitude of commercial areas including meetings, cultural performances, brand press conferences, sports events, etc. It has broken through the technical bottleneck of the timeliness of communication in the traditional imaging industry, and has promoted the cloud photography to become a rigid demand for enterprises in various industries to further their propaganda work with relatively lower costs. Zhao Chen, an expert in the cloud photography industry leading the startup team of Photoplus, has promoted and is committed to continue to promote the mature technology and platform operation management models related to the intelligent imaging based on the cloud technology to Chinese and overseas markets.
Every year, millions of conferences and various activities are held around the world. Recent years have witnessed the trend of decentralization and consumption upgrading, and the emerging commercial imaging industry has been becoming a new blue ocean. Based on the traditional photography mode, after a shooting activity, it often takes at least 2 to 3 days for the photographer to complete a series of tasks including card removal, copying, photo screening, as well as image editing, and finally deliver exquisite photos to the organizers. However, most organizers and media guests often expect that they can obtain photos at the event site to maintain and enhance the popularity. Under such circumstances, the photographers often face constant urging. To cope with this thorny problem, Photoplus, as the SaaS product of image live broadcast based on artificial intelligence (AI) image processing algorithms, has entered the public view.
Zhao Chen has become one of the representative figures in the cloud photography industry in the light of his contributions to the application and development of cloud technology as well as AI technology in the traditional photography industry. The intelligent multimedia IOT acquisition terminal, as one of his patents, is the world’s first multimedia peripheral high-definition MTP transmission terminal certified by Apple MFI. As a data transmission and processing tool, it can support various multimedia devices such as high-definition DSLRs, medium frame cameras, high-definition cameras, video live streaming, VR cameras, and so on. As a connector between 5G devices and various existing high-definition multimedia transmission devices, it can immediately support content transmission of various forms of high-definition devices. At present, the first-generation products have been mass-produced and have been protected by patents.
With the support from Photoplus, photographers can rely on image delivery systems to achieve timely production and delivery of professional and exquisite photos within 5 minutes. At the same time, this application is based on the AI content processing management system, supporting full media transmissions such as photos, short videos, live broadcast, VR, etc. In the process of retouching photos, its technology of automatic processing for images based on AI is more prominent, which has already taken the lead in the industry. This technology adopts image optimization algorithms and processing flow based on AI which are similar to the top companies in the industry such as Apple, Google, and Huawei, supplemented by tens of millions of exclusive data of retouching photos, so this independently-developed technology has reached the top academic research level, which enables this app to process 30000 ultra-high pixel images per day, roughly equivalent to 200 photographers’ work. After that, resorting to its content classification system, it can automatically recognize 5 categories and 20 types of scene content, with an accuracy rate of up to 95%. The unique scoring and filtering mechanism also helps photographers achieve photo classification, packaging, as well as one click download, which helps to reduce the workload of organizing photos in subsequent work and to facilitate users to quickly share and obtain image content.
Recent decades have witnessed a spurt of progress in technology, and humanity has ushered in a new era of artificial intelligence. The traditional photography industry, in this emerging era, is prone to usher in a digital revolution when social networks have gradually become the main battlefield of marketing. Therefore, image multimedia content represented by photos and short videos has become the most important carrier of marketing communication. According to Zhao Chen’s keen insight and grasp of market opportunities, he has found that this efficient cloud photography technology based on AI has become an urgent need for various industries in society. Not only that, but with several years of experience in his industry, Zhao Chen is also much optimistic about overseas markets. He believes that there is a huge demand in the overseas market with a gap in the cloud photography industry, and there is also great potential for the development of this industry. At present, he has received the favor of many enterprises abroad and intends to promote this technology to more international markets, including the United States, Canada, Australia, and so on.
Zhao Chen is passionate about the cloud photography industry and also full of hope for its future. He expressed his enormous confidence in enabling this technology and product, which has been highly praised by Chinese companies, to help overseas companies upgrade their consumption models in the digital technology market of internet image dissemination, and to bring overseas commercial photographers, digitizers, and editors greater industry development space and self-improvement. His efforts have enabled photographers and users to bid farewell to the inefficiency and busyness of traditional photography and usher in a new era of cloud photography. In the future, Zhao Chen will proceed without hesitation to run on the path of promoting the development of the cloud photography industry continuously.
