One of the biggest hurdles that prevents small companies and startups from successful growth is a lack of access to the latest technological developments – but one enterprising software developer offers a pioneering “equity discount” plan to solve the problem.
Brazil-based Avantsoft, which was launched by founder and CEO Paulo Carvalho in 2016, is offering small businesses and startups with less than $500,000 in funding the opportunity to benefit from the company’s wide-ranging suite of first-class software services at up to a fifty percent discount. Taking this route, startups don’t have to struggle to afford this support – instead, they give Avantsoft a small share of equity, resulting in a mutually beneficial arrangement.
Services that Avantsoft’s network of skilled software developers and industry leaders are able to offer include web and mobile app development, crafting intuitive systems that attract and retain customers, cloud infrastructure, scaling projects from ideas to reality with a focus on speed and quality, artificial intelligence, quality assurance, and more.
“Companies with large amounts of money and thousands of developers already have a head-start because they use their advantage to pursue the newest technological innovations, which can help them draw customers away from the competition,” says Carvalho. “Our goal is to level the playing field, using our ‘equity discount’ to give startups and others a greater chance.”
Without the resources offered by Avantsoft, smaller businesses often can’t compete on a global scale. It’s a recurring problem no matter the industry, with the inability to access the latest technology regularly cited as one of the biggest reasons why most startups eventually fail.
“That’s where Avantsoft comes in,” says Carvalho, who notes that his group has invested in more than 120 companies, helping many of them achieve their technological goals.
Not every startup or small business automatically gets selected for Avantsoft’s program. “We analyze the idea, get to know the founding team, and fill our limited spots with those we believe are best positioned to benefit from our services and grow,” says Carvalho, who brings more than a decade of experience in technology, scientific research, and related work.
After selecting a business for the equity exchange program, the team at Avantsoft works to curate a technology plan that includes the necessary tools to build and retain customers and expand a company’s market share.
“I can see how hard it is for a lot of these companies to raise capital, especially when it is their first time or they do not already have connections in the venture capital community,” Carvalho adds. “We want to make it easier for these startups by allowing them to allocate more of their budget to invest in their success.”
