By: Henry Thompson
In 2022, Xi Chen emerged as a shining star in the design industry, achieving remarkable accomplishments internationally. Her work “Procrastinating, Please Wait” won the Gold Award at the International Design Awards (IDA), attracting widespread attention for its aesthetics and creativity. This achievement marks a breakthrough in her career and represents international recognition of her innovative design concepts and profound insights. Xi Chen’s unique perspective and innovative approach showcased her deep understanding and extraordinary talent in design on the global stage. Her success not only highlights the excellence of Chinese designers but also inspires young designers to pursue innovation and excellence.
Xi Chen’s innovative project “Procrastinating, Please Wait” targets the young student demographic aged 20 to 35, focusing on exploring and understanding their psychological and behavioral patterns when facing procrastination. The project aims to delve into the root causes and impacts of procrastination, which is a common challenge for this age group. It seeks to uncover the reasons and ways students procrastinate, gaining a deep understanding of their mindset during this period. By examining these aspects, “Procrastinating, Please Wait” is dedicated to developing strategies and tools that can help students overcome procrastination, thereby improving their productivity and overall well-being. The project stands out for its in-depth analysis and potential to provide practical solutions to a prevalent issue in young people’s academic and personal lives. Xi Chen’s innovative approach has not only garnered widespread attention in the design field but has also brought new perspectives and inspiration to the fields of mental health and education, showcasing the crucial role of design in solving social issues.
Poster Infographic
The International Design Awards (IDA), founded by the Farmani Group, is an iconic event in the global design community and has become one of the prestigious and influential awards in the design field since 2007. IDA is not only a sister project to the annual Lucie Awards for photography, but its awards in various design disciplines such as architecture, interior, fashion, graphic, and product design have become an important benchmark for assessing global design standards. This award is not only renowned in Europe, America, and Asia, but its influence extends throughout the global design community, regarded as an excellent platform for emerging and professional designers to showcase their talent and expand their international reputation. The 2022 IDA attracted thousands of designers from nearly 80 countries to compete, reflecting its broad appeal and authoritative status in the global design community. The jury, composed of renowned international designers and industry experts, conducted a rigorous and comprehensive evaluation of the entries, ensuring a professional and impartial judging process for the IDA. Winning any award at the IDA signifies international recognition of a work’s aesthetics, innovation, and practicality. Xi Chen’s winning of the Gold Award in this competition is a highly esteemed acknowledgment of her relentless pursuit and continuous innovation in the design field.
In her award-winning work “Procrastinating, Please Wait,” Xi Chen fully demonstrates the immense impact of graphic design in addressing social issues. Through a precise grasp of the characteristics of procrastination, she engages in dialogue and interaction with the audience using vivid and interesting visual symbols, effectively promoting empathy. Xi Chen skillfully utilizes infographic design to present data that is usually considered serious and dull in a captivating, fresh, and empathetic manner, greatly enhancing the effect of visual communication and achieving effective resonance with the audience. Her design is not merely a visual enjoyment but a profound cultural and spiritual influence and advancement. This innovative approach not only elevates the artistic value of the design work but also highlights the important role of graphic design as a discipline in solving social problems. Due to her profound insights into procrastination and innovative expression, this work has received the highly acclaimed honor of international acclaim. This also demonstrates that Xi Chen is a designer with an innovative spirit and a sense of social responsibility.
Xi Chen’s outstanding performance in the design industry is exemplary. She not only exhibits exceptional talent in technique and aesthetics but also sets new standards in social responsibility and innovative thinking. Xi Chen’s deep understanding and sensitivity to social issues are reflected in each of her design works, where she skillfully transforms social problems into visual language, triggering widespread resonance and discussion. Her works are not only aesthetically pleasing but also play a crucial role in conveying important social messages. Moreover, Xi Chen’s efforts in design innovation and social contribution have earned her widespread praise from peers and the public. Through her designs, she challenges traditional thinking and encourages people to view problems from new perspectives. Her works are not merely works of art but mediums that inspire reflection and action. Xi Chen’s success story demonstrates that design can not only beautify the world but also promote social progress and cultural understanding. Her design philosophy and works reflect profound insights into contemporary social challenges while showcasing the powerful potential of design as a tool for communication and problem-solving.
Xi Chen’s achievements bring honor to Chinese designers on the global stage and inspire young designers to pursue innovative, responsible design that drives positive societal change. Her works and career demonstrate her foresight, innovation, and social responsibility. With boundless prospects, Xi Chen plans to apply insights from her successful “Procrastinating, Please Wait” project to broader social innovation. Notably, she is developing a time management app for individuals with procrastination, combining design and technology. This initiative showcases her talent as both a designer and social innovator dedicated to improving lives through innovative solutions. Furthermore, her exploration of integrating AI and VR into design indicates her continued leadership in design innovation, influencing not only the design industry but also providing new directions for societal development and technological advancement.
Published by: Martin De Juan
