When people decide what clothes to wear, they think about several things: how comfortable it will be, how it will look, and whether it will be suitable for whatever activity they are planning. While few clothing lines can excel in all three categories, the amazing menswear brand Bearbottom has set out to deliver consumers excellent and responsibly-designed clothing that isn’t just comfortable and durable, but also looks good.
When the entire world shut down during the COVID-19 pandemic, many people got used to working from home and wearing more comfortable clothing items. However, as our daily lives return to a stronger sense of normalcy, we don’t want to sacrifice this feeling of comfort that we have become accustomed to — and this is what Bearbottom is here for.
Clothes you will be proud to wear
One of the main features of Bearbottom’s clothing lines is that they are all wear-tested by the entire team. Consumers can know that when they buy a product from Bearbottom, they are purchasing a product designed with performance and comfort in mind. “We always make products that our team would be proud and excited to wear,” explains Bearbottom’s founder Robert Felder. “That’s how we know our products are the best of the best.”
Bearbottom’s clothing is made with stretch fabrics and performance features that allow you to focus less on what you’re wearing and more on what you’re doing. “Our goal is to create products that are more than comfortable enough to wear at home, but also stylish and durable enough to be worn when you go outside,” asserts Felder. “Many of our products even hold up as outdoor wear — durable enough for travel, activity, and daily wear-and-tear.”
Sustainably-made clothing
The team at Bearbottom also prides itself on making its clothing with sustainable practices. The fashion industry has been experiencing a significant shift towards sustainability, with e-commerce and direct-to-consumer (DTC) companies leading the way. Selling their products through their own company and online storefront allows Bearbottom to make their clothing on their own terms, focusing on meeting customer demands for both comfort and environmental consciousness.
To make their products more eco-friendly, Bearbottom makes many of their products using post-consumer-recycled materials and natural dyes, creating less overall waste. Bearbottom’s production partners do everything possible to limit water consumption. Many of their water-intensive facilities have on-site treatment capabilities, helping to limit impact by reclaiming 90% of the water used. “We strive to do things differently,” says Felder. “How do you make a difference if you don’t do things differently?”
One of the trends that Bearbottom specializes in is shorter inseams. In men’s shorts, inseams as short as 5.5” or shorter have been growing in popularity and demand. Bearbottom’s Stretch Short and Tech Short both offer 5.5” inseams and have been some of the company’s best-sellers. “Emphasizing comfort while still offering the sleek look that men want in their shorts, our Stretch Short and Tech Short are sure to become an everyday part of your wardrobe,” Felder explains.
Building your fall wardrobe with Bearbottom
Heading into the fall and winter seasons, comfort is more important than ever, and Bearbottom’s Fall/Winter line, the Loft Collection, offers that in spades. Featuring joggers, hoodies, crewnecks, and shorts, the Loft Collection offers precisely what any man would need to stay comfortable and warm, whether at home or out and about. And, of course, the Loft Collection comes in the browns, reds, and grays characteristic of the typical fall style.
Men’s fashion, in particular, emphasizes comfort, but it is also essential not to sacrifice style or professionalism for a feeling of comfort. Bearbottom’s clothing line perfectly balances a great look and extraordinary comfort. “Of course, we want our customers to feel good while wearing our products,” says Felder, “But beyond that, we also want them to feel good about wearing them. We achieve this by using sustainable practices and eye-catching designs that you will be proud to wear.”
