Tetiana Iordan’s journey to becoming a reliable Image Expert started with a quest to find joy and purpose. She realized early on that the most fulfilling and profitable work is often a hobby turned into a business. Since childhood, Tatyana found immense pleasure in transforming her friends and sisters through fashion—selecting outfits, creating hairstyles, and applying makeup. This passion would later become the foundation for her professional success.
When Tetiana began developing her Instagram presence and choosing the focus of her blog, she discovered that confidence, beauty, and elegance were her personal values and the principles she wanted to share with others. This marked the beginning of her purposeful career as an Image Expert.
Her Master’s Degree in Law gave her essential skills in structuring information, creating clear action plans, and employing analytical thinking. These capabilities have become crucial in her work as Tetiana dives deep into her clients’ needs and desires, offering a high level of service based on professionalism and attention to detail.
Tetiana’s approach to image consulting extends far beyond just clothing. She believes that a person’s overall presence—body language, etiquette, manners, and self-presentation—plays a crucial role in building confidence. Her goal is to help individuals feel comfortable in any setting, whether in sportswear or a designer gown. For Tetiana, developing an elegant style is just the final touch, as classic elegance is timeless.
Her method is rooted in understanding her clients’ weaknesses and determining where to focus their development. For example, a stylish woman might need more work on her etiquette or body language. Tetiana prioritizes addressing those areas in these cases, ensuring that her clients present themselves confidently and effectively in all situations.
What sets her apart is her unique course, “The Key to Your Confidence,” which combines external transformations with deep internal development. Through this course, Tetiana helps women curate their personal style and build self-esteem, confidence, and an awareness of their values. Tetiana teaches graceful movement, mastery of body language, impeccable manners, and refined taste. When women complete their course, they are empowered and no longer wonder why they’ve been left behind while others seem to get everything they want.
One of the most common issues Tetiana addresses with her clients is insecurity, often related to poor manners, lack of knowledge of etiquette, or discomfort with body language. These women seek to improve their self-presentation to enhance their careers and personal lives. Her course helps them control their movements, improve posture, master small talk, and gracefully navigate social situations. Her work creates a holistic image of elegance and confidence that shines through in all aspects of life.
Tetiana teaches her clients how to behave in various environments, from business meetings to social events. Many people mistakenly think etiquette is overly formal or pompous, but Tatyana emphasizes that it’s about showing respect, tact, and attention in communication. Real success comes when her students express themselves confidently in all areas of life, becoming role models of elegance and sophistication.
Tetiana’s main advice for women aspiring to gain confidence is simple: love yourself and identify the areas where you lack confidence. Then, start working on those areas. She says posture is the foundation of trust, whether personally or professionally.
One common mistake women make is neglecting the little details that complete their image. Everything matters, from hairstyle and makeup to manicures and well-maintained shoes. These small touches contribute to the overall impression a woman leaves behind. Posture, communication skills, and manners are critical elements in presenting oneself as confident and chic.
In Tetiana’s view, being a woman today is about mastering the balance between inner strength and external elegance. It’s the art of expressing individuality while maintaining grace, sophistication, and self-respect.
Tatyana’s three tips for young women:
1. Love and value yourself.
2. Continuously develop and work on yourself.
3. If you want a successful career and a fulfilling personal life, start with self-improvement.
As Tetiana often says, when you work on yourself, the right people and opportunities will naturally come your way.
Her ultimate dream is to see more people who know their worth, treat others with respect, and stand out from the crowd—many of whom, she hopes, will have learned these skills from her guidance. Tatyana finds inspiration in psychology books, stories of successful women, and films that emphasize internal transformation. She firmly believes that nothing is impossible with a dream and the determination to achieve it.
One of her favorite quotes is, “There are no ugly women in the world. There are only those who haven’t yet learned to love and care for themselves.” This belief underscores her work, helping women of all backgrounds unlock their true potential and shine with elegance and confidence.
Published by: Holy Minoza
