Co Founders: Robert Mull and Zack Lamb
In the next era of online fashion trends, influencers win big in a greener, size-inclusive future. From runway models to everyday mom bloggers, more and more people are advocating for fashion that looks good on everyone and is environmentally friendly.
It’s about time too! Clothing should be comfortable for all people, regardless of their shape, and it’s possible to make fashion more environmentally friendly too. That’s why we’re so excited for Regalia. A platform for fashionable, beautiful influencers of all sizes that also helps the environment.
Influencers are seen as part of a superficial industry, but their impact goes much deeper than the surface. Fashion is the third largest polluting industry in the world. It emits 10% of global greenhouse gas emissions, releasing 1.2 billion tonnes of carbon dioxide annually. That’s more than the shipping and aviation industries combined! It’s only worsening as fast fashion, and free returns drive wistful consumption.
Influencers can make a difference with Regalia by promoting greener fashion and helping their fans find clothing that looks good on them the first time. When shoppers love what they buy online, there are fewer returns. Fewer returns mean less needless shipping and clothing in landfills – all reducing fashion’s impact on the environment.
“In a world where we are constantly bombarded with images of “perfect” bodies, it can be easy to forget that everyone is different. And when it comes to shopping for clothes, those differences can make all the difference. That’s where Regalia comes in.” Says CEO Robert Mull, “The goal is to create a place where everyone can feel confident and stylish while also helping to address our generation’s greatest challenge, climate change.”
An estimated $460 billion worth of clothes ending up in landfills each year. So, when you return that cute top you bought online because it does not fit you, it’s likely going to end up in a landfill. And it’s not just the environment that suffers from fashion returns. Retailers take a major hit to their bottom line when customers return items. In fact, returns cost retailers an estimated $369 billion globally each year. That’s why some retailers are now starting to charge for returns or institute other policies to discourage them.
“E-commerce has led to extremely high rates of returns” Says Co-founder Zack Lamb, “It is horrible for the environment and strangles retailers’ bottom lines.”
Regalia is a fashion platform that connects users based on key body measurements and style preferences. They can see how clothes fit another REAL person with their exact body type. With the fashion industry expected to grow by 5 percent by 2025, Regalia is poised to revolutionize how people shop for clothes. So if you’re looking for a better way to find clothes that fit, look no further than Regalia.
Media Contact:
Company Name: All Regalia (known as “Regalia”)
Founders: Robert Mull – CEO | Zack Lamb – President
Email:robert@allregalia.com – zack@allregalia.com
Website: www.allregalia.com
Instagram: @allregalia – instagram
