By: Andi Stark
Instructional design, a once-niche field, is gaining traction as companies prioritize corporate learning and development. As organizations invest in creating engaging, effective eLearning solutions, the demand for skilled instructional designers has surged. According to market research, the global eLearning market is projected to grow dramatically by 2029, reflecting the critical role of instructional design in shaping workplace education.
IDOL Academy, a virtual vocational school specializing in instructional design, has achieved a notable benchmark: Its graduates find employment in instructional design within months of completing their training.
Breaking Into Instructional Design Without a Master’s Degree
Traditionally, entry into instructional design required advanced degrees in education or related fields. IDOL Academy, founded in 2019 by Dr. Robin Sargent, has challenged this notion, offering an alternative through a trade school model. The Academy provides hands-on training, mentorship, and real-world application, eliminating barriers that previously deterred many from pursuing this career.
Dr. Sargent explains, “The job market doesn’t wait for years of theoretical study. Employers want practical skills and portfolios that show real work. That’s what our graduates bring to the table.”
The Academy’s graduates report competitive starting salaries annually in fully remote roles—a significant draw for career changers, educators, and professionals seeking flexibility and financial stability.
A Curriculum Designed for Success
Key to the program’s success is its focus on job readiness. Under the mentorship of seasoned industry professionals, students are guided through creating professional portfolios, completing internships, and building job application materials. IDOL Academy partners with over 130 companies, including IBM and Coursera, to place graduates in roles that align with their skills and interests.
The curriculum includes training in eLearning tools like Lectora, gamification techniques, and animation. Unlike traditional degrees, the program emphasizes deliberate practice—repeated, targeted exercises aimed at mastering core competencies.
“Our students graduate with more than just certificates,” Dr. Sargent notes. “They have portfolios, job experience, and confidence in their abilities. That makes all the difference.”
The Numbers Behind the Claim
The Academy’s job placement rate is based on data collected from its 3,000 graduates over the past five years. The program’s affordability is another factor driving its appeal. It offers a cost-effective alternative to master’s degrees, ranging from which often cost more.
With a steadily increasing annual revenue since its inception, IDOL Academy’s model is proving successful for students and as a sustainable business. Additionally, its partnership with We Are provides students access to advanced eLearning tools, further enhancing their job prospects.
What Employers Are Looking For
Employers increasingly value practical skills over formal education. Hiring managers often prioritize candidates who can demonstrate experience with instructional design platforms, effective course creation, and the ability to align learning objectives with business goals.
IDOL Academy equips its graduates with real-world experience before entering the job market. Its dedicated staffing agency, IDOL Talent, helps link graduates and potential employers by offering flexible staffing solutions for companies.
One recent graduate shares, “In five months, I went from going nowhere in my ID (Instructional Design) journey to landing a position with a prestigious learning company in my area.”
The Future of Instructional Design Careers
Instructional design continues to expand as companies embrace remote work and digital transformation. Forecasts suggest the field will grow annually through 2030, outpacing many other professions. As demand increases, alternative pathways like IDOL Academy will likely become critical in meeting the workforce’s evolving needs.
Dr. Sargent reflects, “Our goal is to make instructional design a career anyone can pursue with the right tools and guidance. We’re proud of the success of our graduates, and we’re excited to see the impact they’re making in the field.”
With a high placement rate, IDOL Academy sets a high standard for vocational training in instructional design, demonstrating practical, focused education that leads to meaningful, sustainable careers. Join IDOL Courses Academy’s 20th Cohort Starting January 13, 2025! Step into a thriving community where passion meets profession. In 24 weeks, learn industry-leading instructional design theories and cutting-edge technology while crafting a standout portfolio and resume. With personalized mentorship and expert feedback at every turn, this is your chance to jumpstart your career and achieve your IDOL goals.
Published by: Erin M.
