On a mission to leave a lasting legacy by injecting more color into the fashion industry, ROY G. BIV™ Products, Inc. is indeed one to watch. With such a bold goal, the company is taking great strides to influence the industry as early as possible and become one of the most recognized, colorful brand across the globe.
ROY G. BIV™ Products, Inc. sees colors differently from what others see. While ordinary individuals may see color as an afterthought or something that’s not truly fundamental, the company sees color as the primary strength of a design. It uses unique color combinations that challenge the consumer to get out of their comfort zones by trying something edgy and youthful. All of the brand’s products are made to make people stand out from the crowd, every design being a statement in itself.
ROY G. BIV™ Products, Inc. does not hesitate to explore color palettes and combinations that would otherwise be too radical for other fashion brands. Instead, the company amplifies the value of adding color to one’s life through clothing and other individual materials to strengthen self-expression and originality.
With its bold color profiles, ROY G. BIV™ Products, Inc. has captivated customers across the globe. The company proudly boasts its bestselling products, from bikini sets, hats, shirts, hoodies, socks, tote bags to phone cases; the sky’s the limit for the brand. ROY G. BIV™ Products, Inc. is not afraid to think outside the box and go against the grain. Its use of color and exclusivity separates it from the rest of its competition.
ROY G. BIV™ Products, Inc. was built by fashion extraordinaire Antione Joyner. Following the success of his first brand called Antique Society, a more avant-garde clothing brand, Antione was motivated to create something more universal and will strike a chord with more consumers. Furthermore, Antione has successfully gained reigns in the fashion industry after emerging from the luxury sportswear scene in Atlanta to becoming a street-smart fashion designer who has successfully launched his name to the global fashion landscape.
Over the past few years, Antione has climbed the ladders to become one of the most celebrated and commercially embraced African American designers in the haute couture streetwear movement, and ROY G. BIV™ Products, Inc. marks the pinnacle of his success.
“I challenge myself to create and come up with something more universal for the world to love,” the designer and CEO shared. Recalling his time working for Gap, where store curators would ask them to organize the display in the ROYGBIV order, Antione said that he was inspired by how colors impacted the overall culture and environment of such outlets. “That has always stuck with me and felt like the perfect fit for my new idea,” he added further.
In addition, Antione sees ROY G. BIV™ Products, Inc. as a true global phenomenon. He aims to spread the company’s philosophy when it comes to colors to recolor the uniforms of people in the workforce, such as the Police and other employees from global brands. “I just think the world needs a revamp,” said Antione.
Learn more about ROY G. BIV™ Products, Inc. on its website.