With each passing day, more Latin American entrepreneurs make waves in the business industry thanks to their professional education, innovative strategies, and business acumen, which are all related to their determination to succeed despite the many odds faced by any business venture.

Oscar García is a Mexican entrepreneur that embodies this determination. He has led a career of more than 15 years in the business of fruit export and is now considered a reference in his field. This experience has led him to become the Vice-President of Sales of FRUITSOLUTIONS, one of the largest companies in the industry of fruit export from Mexico to the US and Canada.

Mexico has managed to place 5th in the world in fruit production and export, according to the Mexican Department of Agricultural and Rural Development. This has been achieved thanks to the effort of many producers and business owners along with the public policies that have enhanced public health, innovation, research and productivity. The country has become an attractive point of fruit export thanks to its favorable climate, advanced technology and proximity to big markets, which has put Oscar’s skills to good use.

“It was very difficult at first, there were moments in which I was about to give up, but I persevered. After much work and determination, the obstacles are much easier to surpass now that the company is well established. The US is the best client that Mexico can have in this field, which is something that has always motivated me to keep working, since I knew that success was just around the corner. The US has high standards, and I knew what I needed to do to be successful in meeting their needs.”, says García.

With an educational background in Industrial Engineering, Marketing and Merchandising, Oscar has shown to be an outstanding entrepreneur. He is now developing a new provider in Mexico that will increase his product line and client portfolio, benefiting the commercial exchange between the two countries.