Sheena Janelle Smith isn’t just an exception; she’s a force to be reckoned with, trailblazing her way with unmatched acumen and innovation. Hailing from Baltimore, MD, Sheena’s journey is a testament to the commanding influence of financial literacy and an indomitable entrepreneurial spirit, putting her financial triumphs in the spotlight, overshadowing her ventures in beauty.
Educational Foundation: Building Blocks of Financial Expertise
As a first-generation college graduate, Sheena embarked on her educational journey with a dedication to mastering the intricacies of finance. Armed with an undergraduate degree in Management Science and Accounting, she fortified her knowledge base by obtaining a Masters in Accounting and Financial Management (MAFM) with a CPA emphasis. This robust educational foundation became the bedrock upon which she would construct her empire of financial expertise.
In 2007, while still in college, Sheena took the plunge into entrepreneurship, founding The Allocated Formula Group (AFG). The name itself reflects her belief that there is always a unique formula allocated for every financial situation, transcending mere mathematical calculations. This philosophy forms the guiding principle of AFG, which Sheena envisioned as more than a financial management company—it is a partner in the success stories of businesses, both large and small.
A Beacon of Support During Challenging Times
The year 2020 presented unprecedented challenges globally, especially for businesses grappling with the economic fallout of the COVID-19 pandemic. In response, Sheena redirected her focus towards small and minority businesses, offering her expertise to educate owners, streamline their financials, and position them strategically to access financial leveraging and funding opportunities.
The Allocated Formula Group emerged as a beacon of support, providing turn-key services ranging from business development and financial management to project acquisitioning and multi-state tax compliance. AFG’s comprehensive portfolio includes services like contract and project management, payroll processing, budgeting, accounting, tax preparation, and QuickBooks Consulting & Training. Moreover, the company assists businesses in acquiring multi-state licensing and certifications, including Minority/Women’s Business certifications, registrations, proposal writing, and fund management services.
Strategic Partnerships: Navigating Diverse Industries
AFG’s influence extends far and wide, reflected in strategic partnerships that underscore its versatility. Collaborating with NASDAQ-listed global Human Capital Management (HCM) solutions provider, ADP®, as a Revenue Share Accounting Partner, showcases Sheena’s adept navigation through diverse business landscapes. Additionally, AFG’s role as a FEMA-Approved Technical Service Provider (TSP) throughout the US underscores the company’s commitment to excellence and compliance.
With a financial management portfolio surpassing $49 billion for individual companies and projects, AFG’s reach spans across various industries. From construction and fiber optics to healthcare, concerts and entertainment, beauty, mental health, and beyond, Sheena’s brainchild has left an indelible mark in sectors as diverse as her expertise.
Conclusion: A Financial Trailblazer
Sheena Janelle Smith defies the norm, emerging as a true trailblazer effortlessly intertwining these seemingly divergent realms. Her narrative, spanning from a robust educational foundation to strategic partnerships and entrepreneurial exploits, transcends the confines of mere financial success. It stands as a compelling testament to the profound impact of financial literacy, showcasing Sheena as a visionary reshaping the financial terrain for both businesses and individuals. Her story vividly exemplifies the compelling fusion of financial prowess and creative foresight.
