A modern Lashmaker is not just a lash fairy, not just an architect, not just a designer. It’s a person who can “shape a gaze,” make a face expressive, and accentuate natural feminine beauty. One talent alone is clearly not enough in this profession. A specialist needs to possess a whole set of special skills and abilities, an unpretentious imagination, and a creative outlook on life and artistry. Laura Urazayeva definitely possesses all these qualities – a Lashmaker Artist with eight years of experience in this niche of the beauty industry. She successfully combines her exceptional abilities in eyelash extensions and eyebrow modeling with the responsibilities of a social media manager, photographer, consultant, and even a public speaker, as explaining this young and popular profession in an accessible and understandable way can be quite challenging. Even more challenging is creating striking photographs that would capture the attention of potential clients, that is, those who are considering getting their eyelashes and eyebrows done.
According to Laura Urazayeva, in this field, it’s also important to be a chemist – constantly studying and thoroughly knowing the composition of consumables and cosmetic products used in the work. It’s also necessary to be a skilled tester so that clients trust you to test new products on themselves. Being somewhat of an economist and a bit of an accountant is important too, as high-quality professional cosmetic products for work require significant expenses for procurement. Having a good understanding of psychology is helpful for communication with different clients. However, the most crucial aspect is being a skilled artist capable of creating real masterpieces out of nothing.
The lash industry is constantly evolving, and lashmakers need to keep up with the latest trends and ever-changing styles. Creating stunning lash beauty is the domain of skilled professionals who continuously improve themselves by attending online and offline courses, workshops, and coaching sessions. Laura Urazayeva believes that learning from the best is a privilege, not an obligation. Thanks to her self-development and training under renowned lash masters and at top beauty studios, she has achieved great success in her profession. Laura adeptly works with professional tools and materials and stays updated with the latest market innovations. Over her eight-year career, she has served more than 10,000 clients. Her talent lies in beautifully decorating lashes using Swarovski crystals, various glitters, beads, and even colorful feathers, which are currently considered ultra-fashionable trends.
Laura Urazayeva’s business skills enable her to effectively combine her work with teaching others. During her time as the owner of a co-working lash and eyebrow studio in Kazakhstan, she developed her own training course and authored a lash extension system. She has conducted masterclasses in Kazakhstan, Russia, and Turkey. In 2023, she hosted a unique masterclass in the USA, combining the main program “Unique Technique – Safe Lash Extensions” with the topical theme of “Creating Job Opportunities for People with Disabilities.” Her online seminars and masterclasses are popular among participants from different parts of the world.
Today, Laura Urazayeva resides in the USA and is awaiting the patent for her copyrighted technique of safe eyelash extension and prosthetics in the smallest volume. Following her motto as a successful individual, which states that every country should have professionals who are knowledgeable and excel in their work, she continues to bring beauty and positivity to the masses. Her goal in the near future is to establish herself and become a sought-after Lashmaker Artist in the American market.
Contacts of Laura Urazayeva: Emails – lala.lash2023@gmail.com and Urazayeva-laura@mail.ru
Instagram: https://instagram.com/urazaeval?igshid=MzRlODBiNWFlZA== (@urazaeval).
