Edward Boginsky’s journey in printing started when he was just a child, working in a New York City print shop where his father had landed his first job after immigrating to the United States from the USSR. What began as a summer job became a lifelong passion, leading him to build his successful printing business. From learning the basics of typesetting to launching innovative services, Edward’s career is a testament to hard work, dedication, and a love for the craft.
Learning the Craft from a Young Age
Edward Boginsky’s love for printing started early. At just 11, he spent summers working in a New York City print shop, the same one where his father had found work after moving to the U.S. and where his father had landed his first job after immigrating. This wasn’t just a way to earn some cash—it was where he learned the trade, watching his father work and picking up the skills that would shape his future.
The shop was always buzzing. The machines clanked, the air smelled of ink, and workers moved fast to get jobs done. Edward didn’t just stand around. Under his father’s watchful eye, he learned typesetting, precision, and how to work as part of a team. He saw the effort that went into every printed piece and understood the pride that came with doing the job right.
The shop symbolized opportunity for his father—a place that had given him a fresh start. Now, he was passing that opportunity to his son. Edward didn’t take it lightly. The more he worked, the more he realized he wanted a future in printing.
A Full-Time Commitment to Printing
After finishing high school in 1986, Edward took on a bigger role at the print shop. He wasn’t just helping out anymore—he was managing a new division focused on fashion and fine art. While working full-time, he also attended St. John’s University in the evenings, studying Business and Graphic Arts Management. Balancing both wasn’t easy, but it was worth it. He was gaining hands-on experience while learning the business side of printing.
Taking the Risk: Opening His Own Print Shop
By 1992, Edward was ready to take a big step. He had years of experience, an understanding of the industry, and a vision of what he wanted to build. So, he left his job and opened his print shop at the corner of Varick and Spring Street.
Starting from scratch wasn’t easy, but he had strong mentors who guided him. Their advice and the lessons he had learned from his father’s work ethic helped him push through the tough early days. His attention to detail and commitment to quality quickly set him apart, especially in the fashion industry. Designers, photographers, and stylists started seeking him out because they knew he could bring their creative ideas to life.
Edward’s reputation grew, and soon, some big names took notice. He worked with David Raccuglia from American Crew, photographer Henry Leutwyler, and creative director Ruba Abu-Nimah, just to name a few. In reality, Edward worked with hundreds of celebrities and industry professionals during that period. His skill earned him the nickname “the printer for the models,” a nod to how much the fashion industry trusted his work. As the demand for high-quality prints grew, so did his business.
The Birth of Quickcards
In 1995, Edward met Izabella, the woman who would become his wife and business partner. Together, they launched Quickcards, a service that changed the printing game for the fashion industry. Models, stylists, and photographers often needed composite cards fast, sometimes within 24 to 48 hours. Edward and Izabella made that happen without sacrificing quality.
Quickcards turned Edward’s shop into a nonstop operation. It wasn’t just about speed—it was about reliability. Clients knew they could count on him to deliver, no matter the deadline. This set his business apart, making it one of the go-to print shops in New York City.
A Family Business Built on Hard Work
Edward’s journey from a summer job in his father’s print shop to running his thriving business is a testament to years of hard work and learning. Today, Edward has moved on from the printing business, taking his expertise into new ventures.
He didn’t just print materials—he built relationships, set new standards in printing, and proved that quality and speed could go hand in hand. Today, his name is well known in fashion and fine art printing, and his business continues to serve those who need precision, creativity, and reliability.
Edward’s story isn’t just about printing—it’s about taking a skill, mastering it, and using it to create something lasting. And he’s not done yet.
Published by Anne C.
