It’s not always easy to excel at a craft or career. To thrive in two seems almost unimaginable. But there’s a lot to learn about making things happen for stellar individuals like Briana Zalamar, who naturally juggle multiple passion projects and roles. Accordingly, the content creator and entrepreneur uses her platform and work to inspire others.
Briana Zalamar is a “queen of all trades,” successfully juggling life as an entrepreneur, author, influencer, correspondent, and upcoming A&R professional. Known by her Instagram handle and online brand “BrooklynBabyBri,” she has been excelling in all her endeavors. Most recently, Briana has taken initial steps towards creating an artist management company called War Lab Music Group LLC while also operating her company Bri’s Boutique. Her online store has become a highly profitable and successful children’s boutique and is creating a solid following that patronizes the brand.
Zalamar is also a book author who has published one title entitled “Observe Don’t Absorb,” which came out last May 11, 2021. The author self-published her own work, which climbed its way up through Amazon rankings, especially in the Spiritualism and Self Development categories. The book currently has a perfect five-star rating on Amazon and has received high praises from readers and critics alike.
“Briana, your words cut deep—not bad but in a revealing, healing way,” shares one avid reader and follower. “It took all those emotions that have been locked behind a wall that little girl inside built and released them. We all walk around with years of damage, and sometimes we don’t know when to put that bag down. Sometimes we add to those heavy satchels by absorbing the weight of others. We look in the mirror and try to fix others before fixing ourselves.”
Because of her work, Briana has appeared on many media outlets and publications, including BET, iHeartRadio, Hip-Hop Weekly, Urban One Honors, and Under Raps Magazine. She was also part of Season Six of “Unpacking the Box.” Briana has many more guestings and features in the works where she intends to continue inspiring and motivating others, especially women, to continue shining despite their darkest moments.
Recently, Briana has also paired up with “Grinderzz 24/7 Magazine & TV.” Together with her company, the media brand highlights celebrities, personalities, and events for BET networks and other well-known platforms. Zalamar also monetizes her social media following as she continues to build on her brand, @BrooklynBabyBri, on Instagram, where she now has over 15,000 followers and counting.
“I feel privileged to get paid to do what I love and love what I do,” shares Briana. “I encourage others to work smarter, not harder—utilize their gifts and work ethics, then create a brand.” Briana shares that one key to her success has been her self-confidence. “That’s what makes BrooklynBabyBri me. Respectfully and I’ll always be me through all seasons. Unapologetically! I hope others will do the same.
As Briana, a.k.a. BrooklynBabyBri, reflects back on how far she has come, she has mentors and loved ones to thank. But she maintains how success must start with one’s belief and mindset. She hopes her book, channels, and life will speak those volumes to people around her.











