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Attorney Kendra Stephen, Protecting Brands through Trademark Registration

by Ryan Pierre
June 22, 2020
in Business
Attorney Kendra Stephen, Protecting Brands through Trademark Registration

Modern technology has enabled us to easily share our inventions, discoveries and creations to the rest of the world, however, this same technology is also responsible for the  stealing of these properties and grabbing credit from its creators.

According to the World Intellectual Property Organization (WIPO), Intellectual Property (IP) refers to the creations of the mind, such as inventions, literary and artistic works, designs and symbols, names, and images that are used in commerce. These creations of the mind are protected by law in the form of patents, copyright, and trademark, which enable people to earn recognition or financial benefit from their inventions or creations. The IP system aims to foster an environment in which creativity and innovation can flourish. 

One of the most common ways a brand protects its creation is through applying for a trademark. A trademark is defined by the WIPO as a sign capable of distinguishing goods or services of one enterprise from that of another. Some of the most popular trademarks include Google, Apple, and Walmart.  

Most creations can be protected via Intellectual Property Law, and trademark lawyers like Kendra Stephen helps ensure that proper credit is given to where it is due. 

Kendra Stephen is a black female lawyer who specializes in Intellectual Property Law. She protects and manages brands for corporations, celebrities, entrepreneurs, professional athletes, entertainers, media personalities, and influencers.

By applying for a trademark, brands, companies, or even individuals will be granted an exclusive right to use the registered trademark. This means that the trademark can be exclusively used by its owner, or can be licensed to another party for use in return for payment. Registration provides legal certainty and reinforces the position of the right of the holder in case of litigation or any legal matter.

However, the effects of systemic racism in the USA cause a lot of minority entrepreneurs and creatives not to get the legal assistance they need to properly protect their brand and other intellectual property. African-American entrepreneurs are more likely to have their intellectual property stolen because they do not take steps to register their creations. For the ones that do register, they are less likely to monitor and enforce their rights as a trademark owner.

In a field of practice mostly dominated by white males, Kendra offers a perspective from diverse backgrounds that can give brands a new idea on what they can do to survive and thrive amidst what is happening around the world.

Kendra provides step by step assistance to her clients when applying for a trademark, from the comprehensive federal, state, and common law trademark search to drafting and filing for the trademark application, tracking of the trademark application to handling the trademark certificate, Kendra will thoroughly see through the procedure.

And unlike other trademark lawyers whose services end upon reception of the trademark certificate, Kendra ensures that a brand’s trademark is well enforced and sees to it that violators will be fined and punished.

Due to her thorough process, Kendra’s wide array of clients list includes celebrities, Reggae music royalty, professional athletes, media personalities, a shark tank winner, and other newsworthy people.

To know more about the process of trademark registration, you may reach Kendra Stephen through her website or send her a direct message on her Instagram page.

Tags: Trademark Registration

Opinions expressed by NY Weekly contributors are their own.
Ryan Pierre

Ryan Pierre

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