Paige Boyd on How She Channels Her Creativity into Making People Look Good

NY Weekly Staff on April 27, 2022

Passion combined with creativity produces outstanding results, and for a business, those are two of the core ingredients that foster success. Paige Boyd has combined creativity with passion and floated her beauty company Beauty Picasso LLC and is headed towards success with it.

Coming from a winding journey that has spanned multiple careers and jobs, Paige Boyd chose the beauty industry because it gives her enough room to be creative and expressive while helping people look good and boost their confidence. The New Orleans native spent five years in the Navy as an Aviation Boatswain Mate Equipment at the Norfolk, VA station, where she went on only one combat tour before she enrolled at Paul Mitchell the School Raleigh in 2018 to study cosmetology.

The multicultural licensed cosmetologist thought she would enjoy working every day, but that was far from her reality when she started working. She hated her job and began to think about what she could do to make herself happy. That took her back to her passion for hair and makeup, and she pursued becoming a licensed professional.

Located in Fayetteville, NC, Beauty Picasso LLC is a product of creativity with the end goal of accentuating its clients’ natural beauty. Since it began operations, its success has been hinged on Paige’s creative mind and understanding of makeup and hairstyles.

“The beauty of what we do is that not everyone has the gift of understanding hairstyles and makeup and how they accentuate people’s beauty. Personally, everything about making people look good makes me happy, and I am happy to do this every day for as long as possible,” Paige Boyd said.

Beauty Picasso LLC targets women and everyone in the hair and beauty industry. Paige Boyd takes her time to listen to the clients’ needs, wants and concerns and works with them to achieve the best possible results for their hair.

“There are so many cosmetologists out there, but only a few genuinely care about their clients’ hair! I also pride myself in being able to style all hair types from super fine and straight to thick and curly hair,” she said.

Paige Boyd’s motivation to build Beauty Picasso LLC comes from how much she can do for people to help them look better and her journey so far in her career. Over the next few years, she hopes to help and guide as many people as possible to get into the beauty industry. In addition, she plans to be an educator, teaching other cosmetologists and offering continuing education classes that cover hair coloring, hair extensions, and makeup.

She also sees herself opening her own salon suites where Beauty Picasso LLC can operate, take clients and expand its range of services.

“I believe the sky’s the limit. You never know what opportunity could knock on your door. So, I work every day to be prepared for all these new opportunities and do the best I can with them,”

AmirAwadMusic on Rising as a Go-To Provider of Music Production and Arrangement Services Across the Country

NY Weekly Staff on April 27, 2022

For all its lights and glamor, the City That Never Sleeps remains a cutthroat space for go-getters hoping to make a name for themselves and create a legacy in their target fields. In particular, the music scene in New York City is known for its competitive and saturated nature, which makes it immensely difficult for individuals and companies alike to rise through the ranks. Yet, amid the challenges inherent in the journey to the top, AmirAwadMusic has managed to gain a foothold in the industry, thanks not only to its top-notch production and music arrangement services but also to the all-out approach of its founder toward pursuing his passion for the craft. 

Established in 2005, AmirAwadMusic Studio founder, Amir Awad, is a multi-talented artist whose deep-seated love for music serves as the impetus behind his drive to launch a venture dedicated to producing, arranging, mixing, and mastering songs. At the age of nine, Amir Award began playing music and would compose his first track during his teenage years. Given this level of interest, it didn’t surprise anyone when he eventually decided to start carving a path toward the industry. 

Amir studied music harmony with one of the best names in the business, the Grammy Award winner, Fathy Salama. Today, this self-taught musician, who is currently taking up a Master’s in Music Production at the Berklee College of Music, boasts over twenty years of experience as a drummer, pianist, bassist, and guitarist. Over the years, Amir Award has graced numerous states, touring with multiple bands, including Groove Band and the Promise Team and rocking international stages in countries such as Egypt, Qatar, and Dubai.

Highly inspired by great composers such as Hanz Zimmer, Michael Giacchino, and John Williams, the Egyptian American music composer is sharing his talent and expertise through AmirAwadMusic to aspiring artists who wish to expand their skill set, play a wide variety of instruments, and learn to produce a discography of quality tracks. AmirAwadMusic Studio provides services in New York City and in the Orange County area of California. Under his creative vision, the studio is fast becoming one of New York City’s and California’s go-to providers of music production and arrangement services, a feat that not every venture can claim to have accomplished. 

Known for its adamant refusal to box the songs it produces in one single genre, AmirAwadMusic provides elite mixing and mastering services to a long list of clients, as well as teaches music and sound engineering crafts to budding musicians. It is also through this trusted studio that Amir Awad brings modern and traditional Middle Eastern sounds to his arrangements and introduces the beauty of marrying jazz music with tango, house with Egyptian Arabic beats, techno with Argentinian tango, and many more. 

AmirAwadMusic continues to inch closer toward the limelight, impressing every client with its selection of music arrangement and production services. With Amir Awad at its helm, it is expected to reach great heights in the years to come. 

Blake Barash- The Artist Who Is Changing The American  Sneaker Scene With B Street Shoes

NY Weekly Staff on April 27, 2022

Not many people can leave a stable financial job to paint custom designs on sneakers. But that is exactly what Blake Barash did.

A credit analyst based in Irvine, California, saw a Craigslist ad from shoe company Toms, which was looking for an artist who would attend events and paint custom designs on the company’s canvas shoes.

Blake Barash is an American Sneaker artist known for customizing Sneakers Athletes and Celebrities around the world. His style can be recognized with intricate details, bright colors and contrasts.

Barash, who grew up with creative hobbies such as painting and working with wood, jumped at the chance. He got a job. And after a year of painting Toms shoes, he enjoyed it so much that he decided to start his own business offering similar products.

In 2011, Barash opened his B Street Shoes store in Etsy. And in his first year of business, the company made $ 60,000.

The company sells custom-painted shoes in a variety of styles and various shoe products. Each design is completely different. It also gives customers the opportunity to make custom requests and help design their own shoes.

The Celeb Clients

Blake and his team painted the custom shoes of Bruno Mars, LL Cool J, Chrissy Tiegen, Mark Cuban, Halsey, Daniel Tosh, Billie Eilish, Tyler the Creator, Zedd, Bryson Tiller, The LA Charger, Arizona Cardinals, PiTTsburgh Steelers, other professional athletes, Olympic medalists and world record holders. Each pair of shoes is a personal statement.

History of Blake and B Street Shoes

In 2010 Blake worked for the national central bank as a Debt Analyst. He was driving to work and entering a high-rise building in Irvine, CA where he worked 40 hours a week. He would get to his cubicle, get some coffee and start working on spreadsheets. Although it was considered a good work with great benefits, there was no art involved. But hours later, Blake was constantly painting and customizing clothes and accessories for friends.

In 2011, Barash opened his B Street Shoes store in Etsy. And in his first year of business, the company made $ 60,000.

From his first year Blake was successful, making custom shoes that sell more than his company work. Custom painting sneakers were a new activity and there was no going back.

The company sells custom-painted shoes in a variety of styles and various shoe products. Each design is completely different. It also gives customers the opportunity to make custom requests and help design their own shoes.

The future of his career

This business is just one example of the growing trend in the retail industry – one of the kindest products and designs that can be customized. Social eCommerce sites like Etsy and social networking sites have made it possible for consumers to request exactly the products they want from trusted retailers. Now, instead of a cubicle, Blake begins his day with a morning surfing session. After that he takes a short trip to his Shoedio and the B Street team, spending a day creating a custom artwork, from sneakers to paintings, working with clients to help them tell their stories.

Just When We Thought Hip Hop Was Gone; Here Comes NisaF Bringing it Back to its Roots

NY Weekly Staff on April 27, 2022

It’s extremely hard to miss the name NisaF, who has become a topic trending worldwide, especially inside the music industry. NisaF is a Jersey-born daughter, sister, leader, business owner, entrepreneur, and most of all, world-class rapper that the world will soon know. 

“I am an artist ready to take the world by storm and show people everything I see within myself. I am a woman trying to get the same respect in a male-dominated industry, and I won’t stop until I get it,” said the rising rap artist.

What makes NisaF stand out from other artists is her story. She raps about her journey in life and artistically integrates it through her music. In addition, NisaF’s authenticity and genuineness as a person and as an artist is another factor that makes her stand out. 

“I show the world what I want them to see or know, and people still love me. Anytime I post or upload a video, it’s the real me and people rock with me. I’m authentically myself. I’m unique because who I am as an artist or my music is not what’s being played on the radio or TV,” said the female rap artist.

NisaF’s style and genre are for every music lover, especially women chasing their dreams in an industry run mainly by males.

“I am avidly working daily to be better; better than I was the day before, better with my writing, better with musical ideas, better at with my brand. I get up daily and work on myself. If there is anyone who reads this article and is thinking they can’t achieve their dreams, know that you can, and anything is possible as long as you do the work. Never give up on your aspirations in life because I know I never will,” said the passionate rap artist.

NisaF’s motivation is her family, team, and fans. Her drive is to change the wealth within her family for generations to come and make her name a household name. Another motivation is her mother’s retirement and ensuring that her grandmother is set for life. Finally, NisaF wants to ensure that she doesn’t work a 9-to-5 job for the rest of her life. 

“What makes me stand out from other rappers, male or female, is that I don’t look at what others are doing. I stay in my lane and do what works and sounds best for me. I’m not trying to compete with anyone. My only competition is the person I see in the mirror every day, not who I see on social media. I’m different because I do things everyone else is not doing or afraid to do, and I’m winning still,” said the gritty rap artist.

In five years, NisaF sees herself and her company Walkin’ Bag Entertainment worth millions worldwide. In five years, she wants to be an artist and eventually successfully release 2-3 albums, with her clothing line and signature sneakers on the shelf in many stores globally. She also sees herself working with WBE, managing, signing and discovering new artists. She also looks forward to winning a couple of Grammys due to her hard work and dedication. 

Kevin Parallax Talks About His Latest Release and Progressive Metal Concepts

NY Weekly Staff on April 26, 2022

The music industry is rife with talented individuals who consistently push the boundaries of modern music and make it their own through unique never before heard concepts. Kevin Parallax is one such individual, bringing forth his sheer artistry in full display with every groundbreaking release. This time, he talks about his latest projects and his creative process.

Kevin Parallax is an esteemed songwriter, composer, producer, and guitarist hailing from Mumbai, India. Currently based in Los Angeles, California, he has built a positive reputation in the music industry with his immense talents garnering a lot of buzz with every new release. The renowned artist has honed his craft to the best of his abilities since the inception of his career, proving that he is an extraordinary individual in the rising to look out for.

Kevin Parallax has an intuitive creative process that usually begins with him recording ideas to bring it all down into a session. He then proceeds towards programming a drum track over it after dialing in the guitar tone.

“The part that I would normally spend the most time on is dialing the guitar tone, I like to strike a balance between what sounds good to my raw ears and what preferably would sit well in the mix. The rest of the song sometimes flows naturally, and sometimes it’s just about trying multiple different variations of a previously written riff. Once finalized with a guitar track, I send it over to my drummer to track live drums on it followed by the bassist who would later track the bass, mix and master the song,” shared the rising star.

His latest release, Perplexing Emotions took several months to happen due to self-invented hurdles that he created for himself when it came to stitching up the riffs together.

“No matter how many contrasting parts I wrote, I kept hitting roadblocks and had to abandon many riffs in the process,” explained Kevin. “After a certain point, I realized that I was trying to keep up with an unrealistic expectation of how the song should be because of how good of a start I got off to. I allowed myself to disregard the restriction I set upon myself, which brought forth a complete product. I named it Perplexing Emotions, with the title itself explaining how stitching up all the riffs, riffs that were a product of my emotions, was a puzzle to me.”

After Kevin Parallax laid down the guitar parts, Rahul Hariharan from Bhayanak Maut proceeded with recording drums over the track followed by Ashwin Shriyan, an ex-band member of Demonic Resurrection, who later recorded the bass parts, partially layered the song with synth work, mixed, and mastered it.

“I also had programmed a drum track with sample packs while I was writing the guitar parts to know if it would suit the composition, which later was brought to life by Rahul who also added and brought his character in the process,” said Kevin.

Overall, Perplexing Emotions was a resounding success, and Kevin Parallax hopes to follow it up with several more successful projects down the line.The renowned progressive metal artist has been working on an EP in collaboration with Mike Semesky, previously of the Haarp Machine and Intervals. The release date of this project will be announced very soon, and it will be an entirely new project where Kevin Parallax adds vocals into the mix.

Picture Courtesy of Devam Shah

Reason Why Customer Satisfaction & Affordable Pricing Are the Key Factors To Launch A Successful E-Commerce Business With Zaid Shaikh

NY Weekly Staff on April 26, 2022

As part of a series about business leaders, I recently interviewed people involved in the business world who are making big changes. For this article, I had the chance to speak with Zaid Shaikh.

Zaid is the CEO and Co-Founder of the NYC Leather Jackets, a unique startup that helps people find the best leather jackets at an affordable price.

In today’s day and age, it’s easy to launch a successful e-commerce business. But it takes a lot of work and dedication to stay afloat.

Be always updated with new trends, innovations in the industry, and current products. It’s a simple way to stay ahead of your competition.

We’ve all heard the saying “you have to spend money to make money,” but what does this really mean?

#Ecommerce is a booming industry. It’s not just about selling products anymore. It’s about providing solutions, and creating an experience that people can enjoy.

What’s the most important thing for a company to have when it’s just starting out?

There are a lot of considerations when a company is just starting out. There are many opportunities that come with this journey in an effort to make your startup a success. However, one thing that is often overlooked is the importance of having the right team. With the right team, you’ll be able to make better decisions and ultimately succeed in any endeavor.

How did you get into e-commerce?

I have always been an e-commerce junkie. I remember when my mom was buying a new computer, she told me that she would need to buy a laptop case as well. I then told her about the best cases on a website and how they were so affordable. She got the case and we both saved money on our new purchase. It was such a great feeling to help my mom save money.

I always loved shopping and finding deals, so it was natural for me to get into e-commerce further down the line in college when I wanted to find some affordable leather jackets for me to flex. I started looking at different sites in order to find some good deals but didn’t know where to start or what site would be best for me. I started to look at different websites providing the best quality leather jackets but all of them were between the range of $400-$600.

Then I took the decision of providing the best quality at an affordable price, Where anybody can get a good quality leather jacket without compromising their hard earned money.

How did you find interest in leather jackets?

I found interest in leather jackets when I was younger and wore them to school. It was not until I got older that I realized that leather jackets have a lot of different styles & unique features. They are not only trendy, but also versatile. They can be worn to work or during a casual evening out.

First, the leather jacket is made from a strong and durable material which is why it can be worn for years without showing signs of wear and tear. Second, the jacket has an interesting design which is why it always looks good on anyone who wears it.

What are some of the key factors that go into making a great leather jacket?

Key factors that go into making a great leather jacket include:

  • Material: Whether it is natural or vegetable tanned leather, the type of material will determine how long the jacket will last and how comfortable it is to wear.
  • Craftsmanship: The construction of a leather jacket includes the type of lining and stitching. A high-quality jacket has a lining made from buttery smooth Italian suede and a double stitched hem.
  • Design: The design of a leather jacket can be as simple or complex as you want it to be. Some designs incorporate elements like quilting, metal studs, and zippers. Others have embellishments like embroidery and patches.

The quality of the leather is essential since it determines how good the jacket will look in years to come. The cut and design should be tailored to suit your body type and style. And lastly, the fit should be tailored to ensure that it suits you well. A great leather jacket is not just about style, it’s also about quality and durability.

What do you believe are the key aspects of an e-commerce business?

E-commerce is the fastest growing industry in the world. In order to be successful in this field, a business must have a clear idea of what their target audience needs and how they can provide it.

Here are some key aspects of an e-commerce business:

* Customer satisfaction: It is important for an e-commerce company to ensure that their customers are satisfied with their products and services.

* A strong brand image: An e-commerce company must have a well-known brand image that people recognize and trust.

* Being on top of trends: E-commerce companies should keep up with the latest trends in the industry so that they stay ahead of their competitors.

What are your thoughts on how e-commerce has evolved over the years?

E-commerce has evolved over the years, and it is now a multi-billion dollar industry. It has changed the way people shop, buy, sell, and do business. From buying products on websites to using social media for advertising, e-commerce has rapidly changed the way we live our lives.

I think e-commerce is a great thing because it allows people to shop from anywhere and at any time. I also think that the evolution of e-commerce is due to how it’s been able to adapt with changing technology.

What have been your biggest successes and failures as a CEO so far?

This is a question that I cannot answer. I am so young and have only been in this position for a short while. It is also difficult to talk about my failures as most of them are still ongoing. The successes that I’ve had so far, however, have been many.

I’m really motivated to be CEO of NYC Leather Jackets, with such great employees and customers

As a CEO, it’s important to understand the successes and failures you’ve experienced along your journey. It’s even more important to be able to learn from those experiences and adjust accordingly.

What are some tips for starting a new ecommerce business?

The first step to starting a new ecommerce business is to figure out your niche. You need to know what you are going to sell, whether it’s a physical product or an online service. Once you have determined the product, you need to decide on the pricing strategy. You should also think about how much inventory you will need as well as how much money you want to spend on marketing for your business.

You should also consider what kind of company structure will work best for your business and what type of legal entity that will help protect your assets from liabilities.

Can you share some of the best words of advice you’ve gotten along your journey?

  • Don’t stop learning! The more you learn, the more capable you become and the better chance you have at achieving your goals.
  • Keep improving yourself as a person while constantly honing your skills. This is what will allow you to stick with your career effectively.
  • Don’t let rejection hold you back! It’s always hard, but it doesn’t mean that you can’t do anything else in life that makes sense for you.

Felix the Sultan Announces The Release Of Ep, “Night Life”

NY Weekly Staff on April 25, 2022

When it comes to entertainment, people generally fall into two categories – performers and fans. Performers tend to uplift and inspire fans in their daily endeavors, and they often plant the seeds for the next generation to follow in their footsteps. As a result, many young dreamers embark on a journey into the industry. Joining that journey is up-and-coming artist Felix the Sultan, who is well on his way to becoming one of the biggest names in the music industry.

Born in Africa as Felix Abdul, he admired the music scene of the United States for years and made it his goal to pursue a professional career there. When he was older, Felix finally took the opportunity to live “the American Dream,” immigrating to the land of freedom. Knowing how the music scene is, Felix adopted the moniker, “The Sultan.”

As The Sultan, Felix has become a successful figure not only in entertainment but also digital marketing industries. Residing in New York City, he has made a name for himself as a celebrity party promoter. Felix the Sultan has worked alongside many well-known hip-hop artists and social media influencers, including 50 Cent, Trey Songz, Wiz Khalifa, Coi Leray, and many others. Since coming to America, the rising artist has become a staple in the New York City nightlife, representing the textbook definition of the American Dream. From the finest and most upscale and legendary venues in the Big Apple to building and maintaining relationships with some of the world’s most renowned artists, actors, and actresses, Felix the Sultan has come a long way to fulfilling his goal. 

Since coming to America, Felix the Sultan has worked tooth and nail to get to where he is today. He is the owner of African Money Team and Lions Marketing Group. Felix has also established himself as the gatekeeper to the world of African money and power and became a local intercontinental favorite for clients and celebrities across the country. His level of professionalism and service is renowned for being impeccable and known as an upper echelon in quality.

With a significant platform, Felix the Sultan decided it was time to shift his career. A fan of the rap genre, he decided to delve into the music scene. Already a charismatic figure, Felix was backed by his supporters who believed his journey would only lead to more success. Passionate about his endeavors, the celebrity promoter decided to transition into a full-time musician. 

Throughout his life, Felix has expressed a passion for music, particularly the hip-hop genre. To help navigate the industry from a perspective that was different from his usual scene, veteran NYC artists Dax Mpire and RRose RRome decided to collaborate with him to work on his upcoming EP, Night Life.

Produced by GQ Beats, Night Life is a testament to Felix the Sultan’s relentless grind and passion for rap. The EP contains an infectious energy that will rock the room from wall to wall. Recently, the rising musician released his debut single “Movieee,” which is available for streaming on all music platforms. “Movieee” is just a snippet of what’s to come once the EP is released.

Felix the Sultan’s massive success in the nightlife is no accident and only gives listeners a sneak peek into his journey into music. With Night Life set to release soon, Felix hopes that he will be able to contribute more to the hip-hop scene and produce a number one hip-hop album.

Shawn2Hot to Handle: How Hip-Hop Mogul Shawn Hall Is Changing the Game

NY Weekly Staff on April 25, 2022

The highly competitive music industry is already oversaturated, with many talented producers, singers, and artists possessing the same dream to make it big. Guyanese native Shawn Hall, also known as Shawn2Hot, is not a stranger to the struggle to make his voice and story heard. 

Born in Georgetown, the rising hip hop star can still recall his humble beginnings, back when the dream felt out of reach. Shawn2Hot grew up exposed to a wide variety of music like oldies, reggae, alternative, and rock music, but no genre has ever felt the same way to him as hip hop. The world of rap was introduced to him through the hip-hop classic album, Snoop Dogg’s Doggystyle. At a young age, the aspiring musician would then find himself writing poems, beating on desks to create beats for him or his friends to perform. This was also the time he delved into audio production. For Shawn2Hot, these moments in high school were some of the happiest moments of his life.

At the age of 16, the gifted lyricist migrated to the United States, where he continued to pursue his love and passion for music. There he was able to further hone his skills and talents, such as producing tracks, formulating melodies, and writing music, without any professional training. This led to Shawn2Hot releasing his first-ever single entitled “Can’t Hold Me” followed by another single, “Lust.” “Lust” went on to become a sensation in the underground hip-hop scene, garnering over 100,000 streams. Shawn2Hot then followed this with his third single entitled “Into You,” which was aired on Power105, along with his sixth single, “Right Now.”

Aside from being a recording artist, through grit and determination, the rap virtuoso was able to start a beat store, which he later converted into a record label under the name Volcano Records. Knowing what it’s like to not have access to resources, Shawn2Hot is helping young aspiring artists through his label to actualize their vision and build their brand.

“Sitting around, waiting for a major label to pick my work up seemed like a pipe dream,” Shawn2Hot looked back. “I needed to take control of the situation.”

“I want Volcano Music Group to be a household name for music and other business ventures,” he shared. 

The rap star’s humble beginnings play a tremendous part in his lyricism. Even now, he can still recall the challenges of growing up in a poverty-ridden environment surrounded with violence. Today, Shawn2Hot channels these memories into his gritty writing style and battle rap flow.

“It’s not about where you are today,” he said. “It’s about where you want to be tomorrow, next week, next month, or the following year.”

Shawn2Hot’s highly anticipated album entitled Volcano Music Vol. 1 is set to be released on the 27th of May this year. His magnum opus will feature some of the biggest names in the music industry, such as Busta Rhymes, StephG, Sabrina Foxx, Adrian Roxstar, Chantae Vatrice and more. Through his relentless drive to rise further to the top and great love for music, the talented rap artist believes that Volcano Music Vol. 1 is bound to change the hip-hop game forever. 

Luxine Dior Reminds Readers It’s Time to Own Their Power with Her Book, Savage Healing

NY Weekly Staff on April 25, 2022

Rediscovering oneself and learning to live a better life devoid of childhood trauma, hopelessness, feelings of rejection, and insecurities can be a daunting journey. This is often due to the fact that the needed support to go on this journey is usually unavailable. However, New York-based entrepreneur, speaker and award-winning author Luxine Dior is out with her book Savage Healing: Heartbreak, Rejection, Insecurities & Self-love Pep Talks, to help.

Luxine Dior set out to create this book to provide the support that many people need. The book offers a safe space for readers to rediscover the power of their authenticity so they can begin to live fearlessly and unapologetically. As her first nonfiction book, Luxine Dior dives deeply into creating something courageous women can use to uphold their strength and follow the road less traveled with no hindrances.

Describing the book and her aim, Luxine said: “The path to becoming fearless and unapologetic is not easy. It can be agonizing because it requires healing one’s childhood wounds, and emotional traumas and cultivating self-validation to become their luscious and luxurious selves. It’s an unpopular option because it’s not an overnight quick fix process. This is where I come in to support them in rediscovering their worth, nourishing their growth and recognizing how powerful they truly are when they’re living their most authentic selves.”

SAVAGE HEALING: Heartbreak, Rejection, Insecurities & Self-love Pep Talks has surpassed all expectations since its release, and within a week of publishing it, it rose to the number #1 spot and remained a bestseller for six weeks.  The book has also opened up a window of opportunity for Luxine Dior to showcase her straightforward and personalized instructions for many people looking to improve their lives.

Luxine Dior’s content and solutions are well-detailed to cover all the bases without leaving the consumers of her content hanging. Her offerings are tailored to every user’s capabilities, experience, personality and state of mind.

“It’s completely personalized and easy to digest, so it can kick your life-changing transformation into gear. No more overwhelming cookie-cutter solutions, only confidence and peace of mind because you can finally step into your power in a way that wholly resonates with YOU,” she explained.

Through the book, SAVAGE HEALING: Heartbreak, Rejection, Insecurities & Self-love Pep Talks, she hopes to instill in people how special, powerful and capable they are and how they do not need outside validation to accomplish great things in life. She’s also stepping in to save as many people as possible from life coaches that might leave them more confused than ever. It was something she experienced herself, as many of the books recommended by the coaches she hired left her with more questions that the coaches couldn’t answer. So now, she’s committed to being that person for as many people that are curious, willing to learn and looking for content on healing, empowerment and transformation.While her book, Savage Healing: Heartbreak, Rejection, Insecurities & Self-love Pep Talks, continues to change lives, Luxine Dior looks forward to publishing more books over the next few years and cementing her place as a reputable author who knows her onions.

How Big is the Gender Pay Gap in Golf and Why? 

NY Weekly Staff on April 25, 2022

By Alex Windsor 

The LPGA has some of the most talented golfers in the world. Professional golfers like Danielle Kang, Nanna Koerstz Madsen, and Celine Boutier regularly dominate the game and prove that LPGA golfers are a force to be reckoned with. However, the gender pay gap in golf remains one of the largest in all of sports. It’s a gap that boggles the mind, given the LPGA’s talent pool. 

Pay Discrepancy Mystery


The pay gap between LPGA and PGA players is a mystery to many. One report shows that despite female golfers being some of the highest-paid elite athletes in the world, their prize money for major competitions regularly falls behind male golfers by $1 million or more. For example, at the 2021 US Open, the top prize for male golfers was $2.5 million, compared to $1 million for female golfers. The report also found that the pay gap is widening and not getting better. 

Governing bodies from the Royal and Ancient Golf Club of Saint Andrews (R&A) are aware of the pay gap, and have stated they are working to close it. Although, what that entails, exactly, has remained to be seen. 

The Source of the Pay Gap

In debates about the existence of wide pay gaps in sports, many detractors often cite the commercial draw of male sports versus female sports as the reason for pay gaps. Still, in 2020, viewership of the LPGA rose a substantial 20%, compared to a paltry 4% for the PGA tour. This increase emboldens leadership to take grander steps toward closing the pay gap. Unfortunately, there are still hurdles in their way. 

Getting LPGA the same television coverage as PGA play is still a struggle. With a record number of viewers for the LPGA Hilton Grand Vacations Tournament of Champions on the Golf Channel, many were hopeful other channels would beef up their coverage of LPGA events. With the truth laid bare that LPGA events can be a huge draw, there stands to be no reason not to give the female golfers their proper dues. 

Golf leadership, such as newly appointed LPGA Tour Commissioner Mollie Marcoux Samaan, are working diligently to raise the profile of LPGA top players and make the various tours a bigger commercial draw. The LPGA recently revealed that they would broadcast ten tournaments in 2022, which brings them up to speed with coverage of PGA tour events. 

What Can Be Done?

About a decade ago, the LPGA tours were losing sponsors left and right. That problem seems to be turning a corner, and today’s tournaments have such high-profile sponsors as Epson, Rolex, and John Deere. Sponsorships are a huge part of elevating any sport, and the higher profile the sponsor is, the better payout competing athletes might receive. 

It was also a decade ago when then LPGA Tour Commissioner Mike Whan began adding events and working towards making LPGA events a vast, international enterprise. His hard work has made strides, but the pay gap still exists and continues to widen. It is also a rarity for the LPGA to have household names at the level of a Tiger Woods or Rory McIlroy. 

So, what steps do the LPGA Tour Commissioner and other golf leadership need to take to close the pay gap and get LPGA athletes the pay they deserve?

1. Go Beyond the Golf Channel

While the planned tournament schedule on the Golf Channel is laudable, it only draws viewers who have already purchased that premium channel. The LPGA needs the major networks, such as NBC, to give their tournaments as much coverage as they do for the PGA — especially given the stark proof that if you air it, people will watch. 

2. Market the LPGA with Online Sportsbooks

As we’ve seen with the NBA, NFL, NHL and other professional sports leagues, online apps like Draft Kings and FanDuel have become widely popular through marketing efforts and have garnered newfound interest from sports bettors all over the world. If the LPGA were to partner with the most popular golf apps as a way to bring more eyes to the tour, they might also see an increase in revenue. 

3. Bring Together the Best from Both Worlds

To bolster viewership and attendance for both PGA and LPGA tours, both organizations should combine forces and host a Ryder Cup-style tournament that showcases the talent from both sides. The best from the PGA and LPGA could then even team up and compete against the best players from Europe. 

4. Mentor Female Golfers 

Closing the pay gap will take cultivating high-profile players. There are many Asian golfers in top positions because of their supportive golf federations. Countries outside the United States foster golf skills in females, pair them with mentors, and give people opportunities to travel and learn the craft. These federations put them on the fast track to being at the top of their game. The more high-profile female golfers, the easier it will be to justify amplifying the conversation about the gender pay gap.

5. Tell Stories & Entertain

Sports fans still love stories. They like to hear about an underdog succeeding against all odds, and they love to get to know players intimately. Getting LPGA players their due pay will take a dash of crafty PR and marketing expertise. 

With a new LPGA Tour Commissioner in place, the sport is entering a moment ripe for change. If the new Commissioner Samaan makes closing the pay gap a priority, and places a laser focus on elevating the LPGA overall, the next five to ten years could see the LPGA become the fairly-paid powerhouse it should have always been.

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