Ana Ferrari to exhibit her brand ANK Jewellery at The Museum of Arts and Design in New York

NY Weekly Staff on November 28, 2022

Art has got an in-depth historical significance in the field of design. Especially, the artwork and creations in jewellery design are rooted in history. Representing physical and spiritual experiences through art, Ana Ferrari has earned a reputation for being one of the finest sculptors and jewellery designers. The artist and designer is the creative director at  ANK Jewellery, an artistic space representing sculptural jewellery.

Ana’s passion for becoming an artist goes back to her graduation days when she was pursuing Business Administration and Fashion Designing.  However, she had a creative flair for designing jewellery pieces having an ancestral legacy as she understands beauty in symbology rather than only in form. Leading by her enormous curiosity and profound questions about humanity, Ana Ferrari has explored five continents to find the perfect gems, metals, stories and cultures.

While her designs and sculptures depict spiritual growth, she studied the crystalline systems of different gems in Brazil, India, Thailand, Vietnam, Laos, Cambodia, Myanmar and Nepal. Having visited the biggest fairs in Hong Kong and Tucson, she has monitored the extraction of gold in Oman, witnessed the mining of tanzanite in Africa and perfected her artistic skills in Italy, Germany, Austria and England among others.

With the global exposure Ana Ferrari holds with her work, she will represent ANK Jewellery at The Museum of Arts and Design (MAD) in New York. The exhibition will bring acclaimed artists from across the globe under one roof. 

“Fine art jewellery is at the very heart of MAD’s history, permanent collection, and future,” said Tim Rodgers, MAD’s Director. “Aligning our RE:FINE store event with our exhibition, Jewelry Stories, helps our supporters recognize this fact and encourages them to curate their own jewellery collection made by some of the most acclaimed artists working today.”

In addition, The Museum of Arts and Design is by far one of the most desirable shopping destinations in New York. 

“It’s a chance for the MAD community to interact with and invest in fine jewellery artists who are redefining the modern heirloom,”  said Sathya Balakumar, the Director of Merchandising. 

Founded in 1956 by Aileen Osborn Webb, MAD celebrates the creativity of contemporary jewellery design, and the exhibitions promote rich cultures and traditions. 

Speaking about exhibiting ANK Jewellery on an international scale, Ferrari said, “MAD curatorial and heritage interested for the most relevant jewellery in history is remarkable and I feel honoured to showcase my artwork there.” A majority of jewellery designs at ANK Jewellery celebrate the rich diversity of cultures in the world. 

Earlier this year, Ana Ferrari had an opportunity to represent Brazil globally. The prolific artist exhibited her sculpture called ‘Wind’ at the 59th Venice Art Biennale which began on April 23, 2022. The sculpture explains the meaning of wind in the creative context and was developed during her artistic residency at the Azulik City of Arts – Uhmay, Mexico.

How to Set up a High-end Lighting Infrastructure on Business Premises

NY Weekly Staff on November 28, 2022

Setting up a high-end lighting infrastructure on your business premises can be a daunting task. It’s important to get it right, as the wrong type of lighting can waste energy and money, and also be bad for your staff’s health. In this blog post, we will discuss the different types of high-end lighting systems available and how to choose the right one for your business. We’ll also look at some tips for installing and maintaining a high-end lighting system.

Work With The Right Solutions Partner

Finding the right solutions partner is key to setting up an effective high-end lighting infrastructure. It’s important to find a partner who understands your business needs and can provide you with the best solution. The right partner should be able to help you find the appropriate type of lighting system for your location and give you advice on installation and maintenance. The experts from https://www.labsphere.com/ recommend that you research and compare different solutions partners to find the best fit for your business. It’s also a good idea to look for a partner who is experienced in both developing and implementing lighting systems so that you can rest assured that your system will be installed correctly.

Think About The Space You Work In

When setting up your lighting infrastructure, it is important to think about the space in which you will be working. Consider the size and shape of the area, as well as the position of any doors, windows, or other features that may affect your choice of lighting fixtures. You’ll also want to consider how much light you need for particular tasks – such as reading or computer work – and how much ambient lighting you’ll need to create a comfortable atmosphere. Taking the time to plan your lighting infrastructure carefully will ensure that you get the most out of your space. Once you’ve considered all these factors, you can start looking at different types of light fixtures and what they have to offer.

Make Sure Its Cost-Effective

When setting up a lighting infrastructure, it’s important to focus on cost-effectiveness. This can be achieved by researching and comparing the costs of different types of lighting systems available in the market. It is also advisable to consider the energy efficiency of the system when making a purchase decision. Additionally, it is important to factor in any potential maintenance costs associated with the system.

By ensuring that you are getting the most cost-effective lighting solution for your needs, you can be sure to save money in the long run. Furthermore, make sure to look into any available discounts or incentives which could help reduce the overall cost of your lighting setup. With proper research and thoughtful consideration of all associated costs, setting up a lighting infrastructure can be an affordable and cost-effective endeavor. ​

In conclusion, setting up a high-end lighting infrastructure for your business can be intimidating, but it doesn’t have to be. By carefully considering the space and needs of your business, researching solutions partners, and ensuring that you are getting the most cost-effective solution possible, you can create an effective and efficient lighting system that will benefit both your staff and customers. Good luck!​

Mileisy M. Adds “Nosotros” to Impressive Discography, Cements Position in the Music Industry Scene

NY Weekly Staff on November 28, 2022

Making a mark in the entertainment world these days requires being outstanding, creative and offering a unique approach. Rising music producer and video director, Mileisy M. has shown out in her latest musical release as she produces, performs and directs the official video for the song. “Nosotros” is a record she put out to stamp her presence firmly as an artist to watch, and she has achieved that with the number of people who have attested to enjoying the song. Written originally in the 1930s by Pedro Junco, Mileisy M. keeps listeners glued with its vocals and stellar arrangement. Every facet of the track highlights the artist’s amazing ability to elevate any song and gives a glimpse of two rich cultures by adding a modern touch to it by fusing Spanish and Cuban musical elements to make it more colorful. Additionally, its composition brings to light the skills in her arsenal.

Behind all these abilities are many years of learning, mentorship and acquiring skills from other talented and accomplished artists. Mileisy M. learned directly from renowned jazz violinist  Regina Carter who is considered by the artist as her main mentor and biggest female influence in the jazz music world. Mileisy stated Regina Carter had a major role in the heights her career has reached by taking from Miss Carter important advice about life, the music industry business, and by learning, studying, and analyzing the music work of prominent music figures from the past and present during her jazz violin studies with Regina Carter. The versatile New York-based jazz violinist, music producer, music video director, and music entrepreneur is who she is today because of the influences she has had over the years. Mileisy M. is not a new face to the music scene. With years of experience under her belt, she has also worked with other notable names in the music industry, like Grammy winner Arturo O’Farill, John Benitez, Martha Mooke,  and many others.

This promising talent artist has captured the attention of countless listeners across the world and is bound to pique the interest of many more in the future. She is also known for dipping her toes in different genres like Hip-hop, Pop, R&B, Soul, Electronic music, and many others besides jazz, refusing to be boxed in and always ready to explore. 

At the core of Mileisy M.’s artistry is a new style of music in which she experiments and introduces new musical elements, textures, forms and rhythm. Her goal is to always leave her audience connected to their emotions as they revel in the melody of her music. She’s not boxing herself into a specific genre, which is evident in the records she has put out. Choosing to go all out on “Nosotros” is part of her masterstroke plans to showcase her abilities and root herself firmly in the music world.

“Nosotros,” a song that speaks of her love for experimenting with music and immediately won the hearts of the global music community when it hit all major streaming platforms. 

From the get-go, Mileisy M. has held a deep-seated fascination for going beyond the traditional genres and diving into unfamiliar waters, which doesn’t make it surprising that her latest production, “Nosotros,” clearly marries different musician ideas. Eight minutes of smoothly progressing notes, this 2022 track breaks conventions of the bolero genre, mellow ballad, by delivering a flamenco fusion of rich Spanish and Cuban musical elements. 

Mileisy M., who is also the voice behind “Pass Out then Alive” and “Decisions,” is inching her way to the top of the music scene and is expected to occupy a spot at the forefront. In carving a path toward the summit, she does not hesitate to go against the grain and steer away from trends, even while being cognizant of how today’s music industry is dominated by songs sharing the same formula. 

As music continues to evolve and takes on new shape and sound, so will Mileisy M. On top of dropping nothing but quality tracks, she intends to release songs that transcend genres and defy expectations. Right now, the jazz violinist, whose songs are on music streaming platforms such as Apple Music, Spotify, Tidal, Deezer, Amazon Music, VEVO, and YouTube Music, is preparing the release of her coming new single called “Unboxed Doll” to expand her discography and cement her position in the music industry. 

For more updates, follow the artist on social media and all streaming platforms:

 Instagram: Mileisy M. @globalmaster_performance

Youtube Official Artist Channel: Mileisy M.  @mileisym.officialchannel

Linktree: https://linktr.ee/Mileisy.M 

Apple Artist: https://music.apple.com/us/artist/mileisy-m/1611368636 

“Nosotros”  by Mileisy M. Music Video link https://youtu.be/P9hboiHFenY 

Meet the BIPOC Founder of the Experiential Marketing Company Who Sent Richard Branson Flying Through Times Square

NY Weekly Staff on November 26, 2022

The people in Times Square who watched Richard Branson fly through the rafters of his Times Square Virgin Mobile Store may have wondered who concocted such a fanciful marketing stunt. After all, it’s not every day you see one of the richest moguls in the world dangling from the rafters of a building to promote a mobile phone plan. 

The creative mind behind the stunt was experiential marketing expert Aja Bradley-Kemp. Bradley-Kemp has over two decades of experience crafting events and experiential marketing ideas for some of the world’s biggest brands. From tech startups to Expedia Australia/New Zealand, Bradley-Kemp has spread the idea that, when it comes to marketing, it’s all about the experience. 

The natural connector 

Anyone in the marketing industry needs to be well-versed in making connections. Bradley-Kemp thrives on being a natural connector with an innovation mindset. 

“Having an innovative mindset is a journey, and it’s been a key driver in my career,” she told BizBash. “It has helped me embrace change, be collaborative, and be nimble. Innovation is how our industry survived the pandemic and how we’ll survive the next bump in the road.”

Starting her career with agencies and crafting memorable initiatives for brands such as Levi’s and Sunglass Hut, Bradley-Kemp struck out on her own with Conversate Collective in 2016. The very notion of kicking off a marketing company of this size and scope that wasn’t based in LA or New York City was groundbreaking. “My vision was to be able to give both established and newer brands access to amazing talent who were not all based in New York or Los Angeles.” 

Crafting a team made up of visionaries just like herself, Bradley-Kemp built Conversate Collective around the idea of the power of collective experiences. “Our mission became 

purely to help brands develop lasting relationships with their audience through the power of shared experiences in an ever-changing digital world.” 

Her team worked remotely from the beginning of the company, even before the pandemic. Many of the people working for Conversate Collective are working mothers, just like Bradley-Kemp. “For our team, my vision was to create a company that gave them, especially working mothers, a flexible environment that allowed them to work from anywhere. We were working remotely before the world had to work remotely.”

Elevating voices 

Being a BIPOC business leader, Bradley-Kemp is well-aware of the need to elevate certain voices in the business space. “One of our values at Conversate Collective is to support BIPOC and small businesses in the various markets we work in,” she explains.

For example, her company recently helped launch Cantu’s Guava & Ginger haircare collection. The product launch, highlighting products specially made for those with textured hair, invited 10 content creators to Hawaii. Conversate Collective put on seven different events in just four days designed to highlight collaboration, community, and education around the product launch. 

“In between excursions, the brand captured product testimonials, insights, and content from each of the creators,” Bradley-Kemp told BizBash. “The wonderful feedback and positive vibes from all attendees were nothing short of amazing, considering most of the women in this group had never met before. Most importantly, the response from their followers at home proved the influencer trip is not dead! Additionally, we were able to hold true to our company values by engaging a long list of local and Black small businesses to help pull this off.”

Limitless possibilities 

By focusing on experience and meaningful connections in an increasingly disconnected age, Bradley-Kemp and her team are changing how people view the marketing industry. When one is only limited by their creativity, the possibilities can be endless. 

Bradley-Kemp is all about focusing on brand love, first and foremost. Her favorite thing about her industry is the gratification of a bold idea brought to fruition. “I think it’s the instant and tangible satisfaction I get from the work we do as an industry,” she says. “At a basic level, we generate smiles and happiness.” 

Going forward, Bradley-Kemp is all about continuing to take risks and disrupt the marketing status quo. She continues to be fueled by connecting people, finding common ground, and engaging consumers in real, tangible ways. 

LORR Changing the Game for Business Owners with Web 3 Access

NY Weekly Staff on November 26, 2022

Getting into Web 3.0 for many people and entities seems like an insurmountable hurdle because it looks complex and difficult to understand. Other than the complexity, there isn’t enough infrastructure to aid entry into Web 3.0 platforms. However, LORR is changing that by making Web 3.0 accessible for businesses looking to take their operations to the next level.

LORR operates on access, interoperability and sustainability. Everything about LORR is built around those three factors, and it’s changing a lot of things with its offerings. Through LORR, small to mid-sized fashion brands and retailers can get into Web 3.0 without going through multiple hoops and loops. LORR meets retailers where they are so that they can meet their customers where they are. It gives retailers a slow-paced progression from what they are used to, to Web 3.0.

Changing retail to digital asset ownership through virtual real estate and storefronts is a game-changing process for those looking to break into the Web 3.0 space. “We all see that a lot of the current virtual spaces in other metaverse platforms are expensive. While it is great that Louis, Gucci, and Nike are leading the way, the reality is that not everyone has seven, eight, or nine figures in their budget to launch brand experiences in the metaverse. The goal is to make it accessible, not just from a pricing standpoint, but answering their questions around; “Now that I have land, where do I go, how do I build, or what do I build?” We are offering an all-in-one turn-key solution with a design studio that handholds our retailers through the process of designing something that is in line with their purpose and suitable for them and their customers,” LORR’s CEO, Nova Lorraine, said.

With LORR, retailers get to buy and own land, which comes with a storefront and access to LORR’s design team that will build and design the store. With those in place, retailers can connect LORR’s 3D environment to their existing Web 2.0 storefront. This gives their customers access to a browser-based 3D environment right from the retailer’s website and enjoy a brand-new experience. And interact with the wide range of avatars and features in the environment. LORR’s goal is to give retailers the option to upgrade to Web 3.0 if they believe their customers are ready for it or remain on Web 2.0 if that’s what they want. “We have seen that although most consumers are intrigued by this new method of transaction, they’re not necessarily ready for that, but that option is there as an upgrade feature for retailers,” LORR’s founder, Prasanna Hari, said. 

LORR, as a platform, is offering seamless access to Web 3.0 by providing retailers with all the tools they need to make the switch. “LORR is the destination you want your coveted address to be within the metaverse. When you think of Madison Ave and New York City, you think of LORR. If you have the opportunity, you want to be there, especially if that fits the ethos of your brand. Similarly, when you think of the decentraland and sandbox kind of platforms, you can be in all of them, but you definitely want to have an address in LORR. So, we are the Madison Ave of the metaverse and where we distinguish ourselves is that we’re steeped in storytelling,” Lorraine said.

Steve Turley of Turley Talks Hitting the World with Some Truth and Growing

NY Weekly Staff on November 26, 2022

In a world that seemingly abhors the truth and is sensitive toward virtually everything, Steve Turley, the creator and host of the YouTube channel Turley Talks, is growing in leaps and bounds, and it’s all based on truths and facts.

Steve Turley’s passion for educating people and sharing facts in a straight-shooter style delivery has made him many people’s favorite YouTuber. His channel, Turley Talks, recently hit a million subscribers, which lends credence to how much support he gets from many people for his content. Steve Turley’s commitment to helping people stay informed and educated is second to none, and he takes pride in how many people he has been able to turn their attention to essential truths in today’s world. “It’s a blessing for me to have this platform to help people. We all have our opinions about politics and many other things. Back in the 17th/16th century, you couldn’t do much, so people weren’t really engaged or knew there were ways they could participate. We all feel like that right now. We all get frustrated, and we all want to feel like we want to have an influence on how things go across our nation. Thus, every morning, I get to get up and talk to hundreds of 1000s of people daily about the important things, and that strikes me as something major to celebrate,” Steve said.

Turley Talks is all about lending a voice to global conversations and talking about the things that the whole world can resonate with. Steve Turley’s love for teaching and passing on knowledge has helped him stand out as a YouTube content creator. “Creating content is one thing, but seeing people take your content seriously is another. Each time I put up a new video, I hear echoes and see how it gets shared virally on social media. That is an incredibly wonderful experience, and I have witnessed firsthand how people just want to be heard and will align with any platform or person that reflects their thoughts,” Steve said.

Steve claims that Turley Talks helps him learn better as it gives him the opportunity to go through things twice when he discusses pertinent issues in society. “I was a guitarist for a number of years. I went to a music school for guitar, originally classical guitar. I just taught all throughout my teenage years. Therefore, I love it because, as they say, to teach is to learn twice. I think understanding the world better is something that’s really exciting, and also, defending civilization from forces that I think can be very destructive. So, it’s always very important to make sure we are cognizant of those who feel marginalized and those who don’t feel like they’re a part of society. That’s certainly the way a lot of patriots feel today,” he said.

In the next few years, he sees Turley Talks becoming a leading talk platform that promotes objective conversations. He also hopes to be an instrument of change by creating avenues where people can express their emotions and their views about happenings in the world, so the world can progress in a way that everyone can benefit.

Trusted Educator, Colorist and Celebrity Hair Artist Lana Kurayeva Talks Passion, Purpose, and People

NY Weekly Staff on November 25, 2022

Although it is not uncommon to see people stay in the same field for decades, it’s impressive how one can dedicate years remaining committed to a single overarching purpose. Nowadays, jumping ships and shifting tracks are considerably easy feats, considering that the rise of digital technology has blown the doors of opportunities wide open and offered a wide array of options. However, for celebrity hair artist and educator Lana Kurayeva, leaving behind the very same profession that powered her through all of life’s challenges is unimaginable. 

With nothing on her back but dreams of securing a better life, Lana Kurayeva and her family moved from Uzbekistan to America when she was a teenager. Her mother and father braved the uncertainties of starting anew on foreign soil, sacrificing everything they had to give their children a chance at the future they deserve. 

A week after finding a new home in the United States, Lana Kurayeva landed a job as a volunteer in a salon, a milestone that would herald the beginning of her journey toward the cosmetology industry. In the months that followed, the hard worker poured time and effort into gaining the knowledge and experience she needed to rise above her circumstances. While she had to learn the ropes in about forty salons within her first year of work, she continued to set her eyes on one goal: to be a professional in her field and open her own salon.

Through sheer determination and fueled by a deep-seated passion for her craft, Lana Kurayeva managed to translate her vision into reality. Today, the public figure and beauty and hair expert holds the honor of standing as the only board-certified hair colorist in the City That Never Sleeps. Additionally, the Hair Color Academy creator serves as one of the most in-demand hair colorists in the space, armed with knowledge collected from twenty-five of practice and training. 

Lana Kurayeva is also the mind behind “Balayage & Airtouch in One.” This masterclass, which is designed for beginners and practicing masters alike, focuses on the theory and analysis of two advanced hair coloring techniques – Balayage and Airtouch – and helps students not only understand the A to Zs of achieving stunning hair but also gain insights on growing a social media platform to boost one’s brand. 

It is undeniable that the reputable standing that Lana Kurayeva has been able to secure and cement throughout her career can be attributed to her expertise and experience. But, deserving of credit, as well, is her emphasis on the welfare of her people. 

“My salon is my second family, so I treat each employee with care,” shared Lana Kurayeva. “I work according to the principle ‘Treat people the way you want them to treat you.’”

Lana Kurayeva may have already dedicated close to three decades to the hairdressing and cosmetology industry, but she does not plan to leave anytime soon. Instead, in the years to come, she hopes to educate hair colorists worldwide and highlight the profession as a sought-after and highly fulfilling career. 

Keebos Iconic Crossbody Phone Cases are Making Lives Easier

NY Weekly Staff on November 25, 2022

Convenience comes in different forms in today’s modern world. Nearly everyone now owns a mobile phone, so carrying phones around has become a daily inconvenience. Enter Keebos: a do-good brand that offers iconic crossbody phone cases to ensure people have a better way of carrying their phone conveniently, safely and stylishly. And for every purchase, one tree is planted! With Keebos’ new Crossbody Phone Case with Wallet, it’s both sticking to its green mission and making lives easier. This really is a must-have phone case for anyone that loves to mix fashion with function. 

Keebos’ creator and founder explains Crossbody Phone Cases were conceived as an idea to fix the problem of people dropping and misplacing their phones often: “It was time to find a better way to carry my phone, especially as smartphones keep getting bigger and more expensive. Keebos allows you to wear your phone as a necklace or crossbody bag, whether you’re walking, riding a bike or traveling. You can be sure that your mobile phone is safely attached to you in the most convenient and fashionable way.” 

As a brand focused on convenience, Keebos ensures that its phone accessory is functional, fashionable, sustainable and qualitative. If you were ever in a situation where you didn’t have pockets or your phone just didn’t fit into your pockets, this ingenious crossbody phone case will come in handy. The wallet on the back of the phone case safely holds up to 7 cards. The best part is, It also contributes to the environment: for every Keebos Crossbody Phone Case sold, one tree is planted. Keebos contributes to the world in an impactful way. Both the company and its customers are to thank for this positive impact, and thus far, it has been lauded by nature lovers and those who care about the environment. “We strongly believe that individuals and businesses can do their part to help protect and preserve the environment. With our One-for-One program, we aim to do our part to protect our planet. With your support for reforestation, we can accomplish six significant environmental impacts: water, air, biodiversity, social impact, health and climate,” the company stated on its website.

Many celebrities, including Eva Longoria, Gina Rodriguez and Tori Spelling, have endorsed Keebos for its stylishness, trendiness, and the convenience it offers. The handsfree accessory brand has also been featured in magazines such as Elle, Forbes, Marie Claire and Life & Style. “Keebos crossbody phone cases help me stay handsfree and carefree in style, my favorite phone case of all time,” a satisfied user said. Keebos assembles and ships its products from Venice Beach, California, in eco-friendly and biodegradable packaging. “We deliver premium hands-free accessories that make your life easier and more fun! Our mission is to provide you with a fashionable way to keep your phone accessible and safe – no matter what you’re wearing and where you’re going. Hands-free and carefree,” the company’s founder, Ramin Schultz, said.

Other products from Keebos include phone charms, wallet phone cases, sunglass straps and a wide range of other accessories. The brand’s vision for the next few years is to keep evolving with time and making it easier for mobile device owners to carry their devices around safely. Check out Keebos for a better way to carry your phone in style.  

New ”Retail Recovery” Measures Likely To Accelerate Growth

NY Weekly Staff on November 25, 2022

Persistent inflation continues to impact all sectors of the economy across the globe. In the US, the white house predicted slow economic growth in 2022. Consequently, the government is implementing measures to revamp the retail trade to accelerate growth. The government hopes to accelerate growth by revamping the retail sector.

Notice that the retail sector started feeling the impact of inflation in May. Firstly, the cost of operation went up, and after some time, the economy witnessed a decline in stock prices which can only be compared to what was seen in the 1987 market crash. 

The US inflation rate hit the 8.5 % mark by march. Presumably, this is the highest rate recorded in the last 40 years. The situation was exacerbated by the Russian-Ukraine war, which started on 20th February. The war interfered with supply chains and increased direct and indirect costs. It resulted in an increase in input prices, further complicating things for retailers. Despite the trouble, there is light at the end of the tunnel. Read on to see the Retail Sales recovery measures the world is taking to help accelerate growth in the coming days.

Manufacturers and Retailers to Absorb The Costs

When the high input prices are passed to the final buyers, the effect is to increase the costs of the final products. Buyers shun such products leading to reduced sales. So to maintain the current prices, manufacturers and retailers should consider absorbing some of the costs to keep the prices low. This will lessen the burden and make products affordable. 

Also, manufacturers and retailers must contend with increases in the cost of manufacturing, freight and fuel charges. Of course, they can pass the cost to the final consumer, but this will impact sales. So to maintain or increase the sales level, the manufacturers and retailers ought to absorb some of the costs. Doing so will help keep prices low and make the products affordable.

Increasing Wages

Wages are set to increase again despite the 8.57% increase witnessed in August. Most employers increased wages to try to cushion the workers from the effect of inflation. In the meantime, the impact of inflation is yet to be seen on consumer spending. Consumers continue to open their wallets even though they are digging deeper into their savings. The savings stood at $3.3 trillion during the pandemic, but a fraction of this was spent as soon as the government relaxed pandemic restrictions.

Retailers Are Re-Revisiting Category Strategy.

One of the strategies consumers use to combat inflation is to become less loyal to brands. So they are turning to affordable private brands to cut on expenditure. But shrewd retailers are re-examining their category strategy, including shifting consumer preferences. Some consumers are opting for a mix of national and private brands. Thus by adopting consumer brand strategies, manufacturers will help retailers boost their sales.

Re-Orienting Supply Chain Visibility

Retailers who will re-orient their supply and distribution network, such as routing their shipments in less congested ports or lower costs lanes, are likely to cut costs. Alternatively, retailers may choose distribution centers that balance availability and charges. Others will use third-party logistics to reduce distribution overhead and balance costs and services. 

The other option retailers have is to tailor new inflationary price responses by considering consumers’ willingness to pay. Further, retailers are presently re-evaluating prices and promotion mix to manage costs.

Re-evaluate In-Store Processes

Re-evaluating in-store processes and resetting the store operating model is one of the measures retail stores must put in place to check on the rising costs. Using technology, resettling labor allocations, and scheduling could help reduce the costs associated with employee turnover.

Setting Up Inflation Win Rooms

An inflation win room could be one of the options that could help manage the implication of inflation. The room could speed up decision-making and implementation. Besides, it could allow retailers to implement fact-based approaches to diagnose, track and execute wins and losses. 

Final Thoughts

These measures are unlikely to solve the problem in the short run. So all of us expect the environment to remain challenging for some time. But manufacturers and retailers that will move quickly to implement some of these strategies will be able to weather the storm and grow their business resilience.

Sneak peek into the life of emerging artist Michael Nunez

NY Weekly Staff on November 25, 2022

We often see people opting for the wrong path and destroying their lives in the process. However, rarely do we see individuals who turn their lives around and evolve their pain into creativity. Emerging artist Michael Nunez is one such individual whose life took a 180-degree turn only because he mustered up the strength to transform his life for the best.

Today, Michael Nunez, more popularly known as L-OH-L, is a rapper whose peppy numbers have reached thousands of people all around the world. In a span of just one year, his talent and rapping skills have been recognized, proving his mettle in this cutthroat industry. However, apart from his talent, the story behind his success has been majorly inspirational for his fans. 

Originally from Louisiana, Michael discovered his passion for music when he was only 8 years old. He would often stand in front of the mirror and rap away while holding a brush. He was so passionate and confident that he once declared to his mother that his future was in music and that he would one day become a known rapper.

Little did he know that life had something else planned for him, and he would face many struggles before attaining success in the music industry. L-OH-L grew up fighting for the country as he enrolled in the army, but his mission as a savior ended once he became disabled during the war in Iraq. 

After experiencing such a tragedy, Michael Nunez found himself drifting towards drugs, gangs, and a life of crime. “I was a thief and a murderer. I was a horrible human being with money as my only care,” he shares. “But God changed me. He found me in a cell and changed my heart. I am proof that the Gospel is real and that God can save anybody,” he adds.

Once he served his time in prison, he was incarcerated in 2018. He then started to focus on his life, his role as a single father, and his music. According to the rapper, he never let go of his love for music during the time he was involved in criminal activities. Even when he was homeless and a meth addict, people around him would listen to his rap and freestyle. He would even donate plasma to pay for studio time. 

“I went through many shootouts, deaths, and overdoses just to finally figure out who I am,” he reveals. “Today, I am a part of a prison ministry called Convicted to Conquer. I am also currently enrolled in Hallmark University in hopes of a Business Management Degree.”

Unfortunately, turning over a new leaf was not the end of L-OH-L’s problems, and neither was entering the music industry an easy task. At the beginning of his career, he faced a lot of discrimination and racism for being white. He was often told, ‘you are okay for a white boy’, but nothing could bring him down. In fact, he believes that many from the industry are often jealous of what someone else brings to the table and are quick to shut the door behind them.

No matter how many people discouraged him, L-OH-L remained strong. He continued working hard, and all his efforts finally paid off when one of his first five singles ended up on FM radio. 

“Now I make healing music. Peaceful music about leaving the streets and drugs behind,” says the talented rapper. “I love seeing people connect with my music.”

Apart from simply creating music and earning money, Michael Nunez is focused on making a difference by contributing to the community. For instance, a recent tour of his, called Punchlines and Parables, ended up being a prison tour with Convicted 2 Conquer. He performed in front of hundreds of prisoners to give them hope that there’s always light at the end of the tunnel.

“My music is for everyone, including gangsters, prostitutes, killers, and addicts,” L-OH-L stresses. “If you make it out and don’t give back, you are a coward.”

As for making it big in the industry, the rapper believes it is crucial to avoid being so hard on yourself. “Just be you. If it’s God’s will, no one on earth can stop you,” he concludes.

Menu

Explore New York Weekly™

Legal & Support

  • Advertise With Us

Interested in seeing your story on New York Weekly?
Contact us to learn more.

Reach Out To Us

Follow Us

Facebook Instagram Linkedin

New York Weekly™ is not responsible for the content of external websites.

Copyright ©2026 Matrix Global, LLC. All Rights Reserved.

Use of any part of this site implies acceptance of our Terms of Use and Privacy Policy. The content on this site may not be reproduced, distributed, transmitted, cached, or used in any way without the prior written permission of New York Weekly.

Explore New York Weekly™

Legal

Explore New York Weekly

Legal

A Matrix Global Publication

New York Weekly™ is not responsible for the content of external websites.

Copyright ©2025 Matrix Global, LLC. All Rights Reserved.