Exclusive Interview With Shahrez Hayder: What it Takes to Scale Multi-Million Dollar Businesses
Scaling businesses, let alone multi-million dollar businesses is a difficult feat. That is why 20% of businesses in the U.S and 96% of businesses in Canada fail within their first year. The number gets even more outrageous over time as 50% of businesses in the U.S seize to exist before year 5.
In order to understand what it takes to grow a sustainable and profitable business, we called in the President of Hayder Enterprises, Shahrez Hayder, who has founded and consulted in several 7 and 8 figure businesses. Hayder and his team build profitable businesses in record time using business marketing systems and applied psychology. In fact, Hayder often starts businesses bootstrapped, to test how fast he can scale it to a million-dollar run rate, his latest achievement was a service-based business that he had no prior knowledge or experience in. He took this business to a 7 figure run rate in just 93 days.
Hayder does this to show business owners that it doesn’t matter what the business is, or whether there is funding or not, a service-based business can be scaled completely bootstrapped with no funding. For product-based businesses, Hayder recommends some start-up capital, but nothing that will break the bank. Regardless, Hayder states that scaling businesses have the same principles all across the board regardless of niche and industry.
We contacted Hayder’s team after seeing recent publications such as Yahoo Finance or International Business Times claiming him to be the ‘King of Systems’. Our team had a few questions on what it takes to scale Multi-Million Dollar Businesses. Here is how it went:
Q: Thanks for joining us on such short notice, can you tell us a bit about yourself?
“Thanks for having me. I’m Shahrez Hayder, I’m an entrepreneur that builds and scales businesses with our team inside the enterprises. We also service other business owners and executives, more specifically as business systems consultants. Outside of my business activities, I do a lot of motivational speaking for entrepreneurs and youth, alongside some human rights activism”
Q: Can you tell us about what goes on inside Hayder Enterprises?
“That’s a great question and I haven’t really spoken on this too much publicly, but Hayder Enterprises is our parent company. Now, what’s really interesting about the establishment and what goes on behind the closed doors is that we initially started off as a marketing company, called OptemaGOLD Marketing. That’s the first baby. ‘Optema’ stands for optimization, while ‘GOLD’ is the highest standard. This marketing company we built helped businesses optimize to the highest standard (we pretty much helped businesses take the best actions to make more money, period)
Today, OptemaGOLD is our internal marketing department, where we’re constantly testing new strategies, and implementing them into our businesses. Marketing is what drives a sale, so it is really important for a company to have an internal marketing team. That’s not all, we have many more departments like a PR team, an Automation & Systems team, and what not — All of these teams live inside the enterprises, yet all of them also service our businesses and allow us to have a tremendous value proposition to serve others as well.
Q: Wow, that’s really interesting! Tell us, what does it truly take to scale a Multi-Million Dollar Business?
“I’ve said this time and time again, what will truly scale a business whether that’s to six, seven, eight, nine, or ten figures is systems and processes. Systems create bandwidth. As a business owner you have to ask yourself, if I were to add 100 more clients or customers to my business today, would it break? If you have insufficient systems then, yeah – it will.
Another really important factor is understanding macro and micro components of systems. There are so many coaches and consultants out there that just hit you with the macro perspective and expect you to get it. That’s not how it works, there is something called ‘Hyper Systems’ and that is all about the micro components of systems.”
Q: Hyper Systems? Can you dive a little deeper into that?
“Attention to detail is really important. Hyper systemization is about the microsystems inside of your business. For example, numbers. Do you have the right tracking systems? Do your tracking systems identify the bottleneck within each metric? Does that bottleneck have a high leverage action that you can take in order to fix that bottleneck? This is how microsystems work. We’ve identified microsystems for every macro system within each department of our company. This gives our company no true cap on what we can do revenue-wise.”
Q: What do you and your team do for your consulting clients? What type of results can they expect?
“This is a really important question which is going to bring me to something I have to put great emphasis on. We are not coaches, we are not someone you come to in order to be preached at. In fact, we don’t even come out and say “hey you need to do this” and leave the client stranded for themselves.
When our team works with our consulting clients, we have ‘Implementation Sessions’ which means we get extremely hands-on and make sure things aren’t just theoretical, but practical, whether it’s in a program like Appointment Flow which helps companies build a sales system that will generate a consistent and scalable flow of appointments and deals, or in a program like the Hyper Systems Blueprint where we help our clients increase company bandwidth through systems and processes at their core. These same implementation sessions help our clients achieve results in record time that other coaches and consultants would drag on so they can get paid an extra buck. For us, it’s all about speed to results, point. Blank. Period.”
Wrapping Up:
If you are a coach, consultant, or agency owner who is looking to scale your business to that multi-million dollar level, you can get in contact with Shahrez Hayder here.
